Fred Chevalier Design

Finally watch Ted Lasso
Little doodle on Adobe Fresco

Pizzananas
Some people might be upset...
Doodling with Adobe Fresco

Radical Roots is a fictive company, a playful local vegan food truck concept. The objective of this project was to create a visual identity that radiates the warmth of ‘buy local, eat local.’ A lively, colourful, and bold food truck, sourcing its ingredients straight from nearby farmers. With Radical Roots, we’re all about fostering community spirit and serving up tasty, plant-based delights straight from the heart of local farms! For this venture, my goal was to infuse the wordmark with a distinct touch of creativity, making it truly one-of-a-kind.

More about Radical Roots Project here: https://buff.ly/3UPUBhu

Hey there!

I've been having a blast working on this little personal project of mine recently. You see, I'm a huge fan of sour beers (in moderation of course), and I decided to sprinkle in some creativity, throw in playful illustrations, and add a generous pinch of retro vibes. Now, here's the fun part: the beers I've concocted are entirely fictional, complete with some wild and wacky flavors.

Life doesn't always have to be serious, right? So have some fun and have a fantastic day. Cheers!

First Narrows Investment Management, Brand Identity + Website

First Narrows Investment Management (FNIM) is a trading enterprise that employs a blend of statistical analysis and machine learning techniques to construct models that drive its trading approaches.

FNIM aims for a logo with a contemporary feel that reflects its modern approach to finance while retaining its distinctive Vancouver roots.

The client’s request for the website was to create a design that exudes sobriety, and professionalism, and provides informative content.

Visit FNIM Project on my website:
https://buff.ly/3s8TON6

Rain and Skye Natural Beauty, Brand Identity

Introducing “Rain & Skye Natural Beauty,” a company dedicated to providing you with the finest natural beauty products. Rain & Skye offerings include certified organic rose hip oil, jojoba oil, and a delightful blend of both.

The client came to me with a logo and label for a line of essence oils she created on canvas for a new company. She needed help on how to make it more balanced and professional.

The brand’s goal was to convey a sense of luxury, offering high-quality organic oils, and embracing a high-end and chic appearance.

As the collaboration progressed, we extended the project to encompass label and packaging designs for a line of essence oils and toners.

The final Brand Identity package included logos, patterns, business cards, background illustrations, packaging design (labels and boxes), and brand identity guidelines.

Visit Rain and Skye Project on my website:
https://buff.ly/3qhvZ59

Logo refresh

The main difficulty in this project involved blending the military theme associated with the company's name and one of its services, which is content writing. To achieve the desired outcome, I creatively merged the form of a coat of arms with that of a fountain pen nib, resulting in the final design.

Current project - branding refresh.

Previous Client Project
Brand Design

Past client project
Brand Design

Latest client project.
Logo Design.

Helping local small businesses and individuals establish a powerful online presence without breaking the bank.

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