Kika Marketing

Here’s the reality📉: TikTok is not all sunshine and rainbows
But TikTok was once a game-changer, helping both established and indie artists grow their fan bases without needing big studios🚀

Swipe to see “How TikTok shook up the Indie Artists”😲

➡️ Royalty Payments for Music Usage Ended:
Indie artists used major-label distributors for their TikTok exposure🕺

Recently, Universal Music Group let their TikTok licenses expire. As a result, thousands of songs were removed from the platform🌐

➡️ Tiktok Ban:
US is considering banning TikTok unless it changes ownership from its Chinese parent, ByteDance🚫

In this post,
We’re spotlighting 3 game-changing platforms🔥where indie artists can build a steady income stream apart from TikTok's uncertainty and keep their music thriving!

🔥Comment "VIRAL" to get details on more alternative platforms,
learn how to effectively grow your music & start generating money there🤑

Follow us for powerful marketing tips! 📈
Slide into our DMs 📩 to book a FREE consultation and boost your business with top-tier social media and web solutions!📲

What really goes inside the organic food market?😲Let's reveal the truth behind “GREEN LABELS”

For anyone who is curious about organic foods, this post reveals the exact marketing tactics of organic giants & dark secrets behind their success💡

Swipe to see the strategies organic leaders like guayaki & sprague used:

🎯 Authentic storytelling that builds loyal customer relationships.
📦 Packaging that speaks directly to their organic brand identity.
💚 Connecting with consumers on an emotional level that sticks.

The organic market is booming🔥Projected to grow to $446.2B by 2030 & growing 11.9% every year📈 Ready to dive in and make your mark?🤑

Comment "ORGANIC" to get detailed info on certification standards and other secret marketing techniques to start & scale your organic food/beverage business.

Your success could be just one comment away! 🚀

Follow us for powerful marketing tips! 📈 Slide into our DMs 📩 to book a FREE consultation and boost your business with top-tier social media and web solutions!📲

💄 In the beauty industry, it’s all about being the trendsetter.

But that goes way beyond meeting the market need for the trend of Y2K looks. One unexpected area in which beauty brands are trailblazers is artificial intelligence – AI.
The beauty industry has been integrating AI in a multitude of ways, from Shiseido’s AI Makeup Advisor to Haut AI’s SkinGPT. And these AI-powered solutions could be game-changers in the beauty industry – in fact, they could revolutionize the way we approach cosmetics forever.

Read more about how beauty brands are leading the way in AI-enabled strategies in our latest blog. Hit the link below ⬇️
https://www.kika.ca/blog/beauty-brands-are-trailblazers-in-ai-enabled-strategies-lessons-for-2024/

tarte cosmetics NARS Cosmetics Shiseido

Queens of Entertainment & Marketing 👑 Rihanna, Sofia Vergara, and Blake Lively are not just icons; they're masters of brand marketing! These three fabled entertainment powerhouses remind us that women are not only influential figures in entertainment but also powerful economic drivers. Swipe for the breakdown>

Women authors have inspired and formed the foundations of countless libraries throughout history. From the ever-classic Jane Austen, to the thrilling Agatha Christie, to the powerful Maya Angelou – we’ve read many a book, poem, or play by fantastic women authors.

This Women’s History Month, we’re spotlighting 5 brilliant books that deserve a spot on your shelf (or e-reader). These books will take you everywhere from the women leaders of Ancient Egypt to how gender-biased data impacts women’s lives.

Grab a copy of one (or all 5) of these books this month. And feel free to comment a recommendation of your own in the comments below ⬇️

Cost estimation can make or break your project 📊

Overestimate and a prospective client may choose to walk away.

Underestimate and you may find yourself cutting costs that benefit the success of the project.

Uncover the project costing sweet spot in this blog ⬇️

How to Develop a Project Cost Estimation as a Marketing Agency Budgets are a crucial part of any marketing project. Dive into the nitty-gritty of developing project cost estimation as a marketing agency.

All websites require regular maintenance for security and performance.

Discover the core aspects of website maintenance along with 9 strategies you can implement today!

Website Maintenance: Make the Most Out of Your Digital Toolbelt Upkeep is as crucial to site performance as design. Make the most out of your digital toolbelt with these website maintenance strategies.

✋ Have you checked your email today?

📧 Email marketing remains a valuable channel for brands to reach their customers and engage with their audience – even in this day and age.

However, if no one’s opening your promotions and newsletters, they’re not very successful.

📈 Boost your open and response rates with effective email marketing strategies, and get a heads-up on a change in the data collection landscape.

Don’t get stuck in the inbox – dive into the facts now ⬇️
https://kika.mk/44SGVoV

Got Mail: Boost Open and Response Rates for Email Marketing Email remains a valuable channel for engaging with customers. Boost your open rates and response rates to skyrocket email marketing.

🌐 The internet is changing – are you ready?

Cyberspace is undergoing a transformation, and it’s taking digital marketing along for the ride. It’s past time to look at the future of the digital marketing landscape and where we’ll go from here.

⏩ Enter the age of , , and brands for a cause (aka )

Are you in the know? ⬇️
https://kika.mk/3pVA9iO

The Future of Digital Marketing: Web3, Gen Alpha, and Brands for a Cause Marketing is always evolving. In a mercurial landscape, dig into the future of digital marketing: Web3, Gen Alpha, and social causes.

When it comes to outsourced marketing, brands can turn to either:
1️⃣ Fractional CMO
2️⃣ Marketing Consultant

But what are their functions, and which one is the best fit for your business marketing objectives?

Explore the differences between a Fractional CMO and a marketing consultant, from level of involvement to compensation ⬇️
https://kika.mk/43eIADj

Outsourcing Advice: Fractional CMO or Marketing Consultant? Companies who outsource marketing hire either a Fractional CMO or marketing consultant. But what’s the difference, and which is the best fit?

⏳ The only certain things in life are taxes and change.

The digital marketing landscape is transforming in exciting ways. Consumer behaviours are different, while new technologies are emerging.

As a marketing agency, how can you keep up?
Dig into the different strategies you can take to stay on pace with these changes – or better yet, race ahead of the curve ⬇️

https://kika.mk/43b7AeD

The Digital Landscape is Changing: How Marketing Agencies Can Keep Up Digital marketing is witnessing rapid and exciting industry changes. As the landscape transforms, how can digital marketing agencies keep up?

❌ What if you DON’T want your ads to appear in certain searches?

The keywords you exclude from your Google Ads campaigns are just as essential as the ones you do include.

Some of those negative keywords can apply across all your campaigns – but adding them individually is a huge pain.

Utilize the Google Ads account-level negative keywords to improve ad visibility and lower PPC costs. Get up to speed on this advertising tool and how it works ⬇️

https://kika.mk/3rd5Vbt

Brand Safety First: Leveraging Account-Level Negative Keywords The ad keywords you exclude are just as essential as the included ones. Leverage account-level negative keywords to boost paid advertising.

❓ How do people reach your business?

Both SEO and PPC are popular marketing strategies, but how do you balance copy with content to maximize your results?
Dive into paid advertising and organic content – the benefits, use cases, and ways to leverage both for your online marketing. 🚀

Think of it as Godzilla versus Kong: they’re strong individually, but together, they can conquer the world.
…or well, the digital landscape.

Check it out ⬇️
https://kika.mk/43bPZ6n

Copy VS Content: Balancing Paid Ads and SEO PPC and SEO both have a place in your marketing strategy. Discover how to balance paid advertising and organic content for your business.

📱 How many people use iPhones?

Businesses can now boost in their local SEO with Apple Business Connect.

This free platform lets businesses create place card on Apple Maps that showcases information such as:
⏰ Business information (hours, contact info, etc)
📍 Location
📷 Photos
❗”Good to Know” details (amenities, etc)

Boost your brand’s visibility to every iOS user in your area to generate leads. This blog post runs through the basics of Apple Business Connect and what it means for local SEO.

➡️ https://kika.mk/3r71ped

Local SEO with Apple Business Connect – What’s New? Early 2023, Apple launched a refresh of listing tool Apple Business Connect. Here’s a rundown of the features and its impact on local SEO.

💡When the going gets tough, the tough keep marketing.

Even in rough financial waters, it’s essential to sustain your marketing efforts. Resist the urge to cut costs and learn why it’s crucial to set aside short-term profits for long-term gain.

Our latest Kika blog post talks about smart strategies to maximize your marketing efforts through challenging times.

➡ https://kika.mk/3ON0R7s

Marketing Dilemmas: Budgeting During an Economic Downturn When times are tough, businesses look for ways to cut costs. But even in a financial crisis, one cost you should retain is marketing – here’s why.

Brands are built on people.

By making your business approachable and accessible, you forge a relationship with your customers that promotes loyalty and appreciation.

Discover the power of humanizing your brand to connect with your audience.

➡️ https://kika.mk/3CKxueK

Big Mood: How to Humanize Your Brand Consumers expect authentic and relatable brands. Learn how to humanize your brand to better connect with your target audience in this blog.

💭 If you could reinvent the wheel, how would you pitch it?

Step one in the road to business success is an effective pitch deck. It’ll attract investors to your start-up or secure funding for potential expansions.

📊 We’ve taken tips from Fractional CMOs for this comprehensive guide to perfecting your pitch deck. From slide details to inspirational examples, here’s everything you need to nail the design and details.

Delivery, of course, is up to you.

Perfect Your Pitch Deck – Tips From Fractional CMO’s A pitch deck is step one on the road to investments for your business. Here are some tips from Fractional CMOs on perfecting your pitch deck.

Discover the Power of Earned, Owned, and Paid Media in this blog 📈

Learn how to effectively leverage each channel, create a winning marketing mix, and drive unparalleled brand growth. Gain valuable insights that you can use for your next marketing campaign.

Learn more 👇
https://kika.mk/3C3TiSc

Marketing Explained: Earned, Owned, and Paid Media As a business, diverse marketing strategies are essential for success. Explore paid, earned, and owned media, and how to work them into your strategy.

🚀 Struggling to harness the potential of digital marketing for your small business?

Discover 7 expert-backed tactics that will help you amplify your brand, expand your reach, and engage customers where they are, from social media presence to online reputation management. Read more 👇

https://kika.mk/3IN2G0b

How to Leverage Digital Marketing as a Small Business In the digital age, an online presence is crucial no matter the size of your brand. Here’s how to do digital marketing as a small business.

🚀 Struggling to harness the potential of digital marketing for your small business?

Gain a game-changing insight into leveraging digital strategies with our latest blog post. Discover 7 expert-backed tactics that will help you amplify your brand, expand your reach, and engage customers where they are, from social media presence to online reputation management.

https://kika.mk/3IN2G0b

How to Leverage Digital Marketing as a Small Business In the digital age, an online presence is crucial no matter the size of your brand. Here’s how to do digital marketing as a small business.

🍎 What do you think of when you see a silver apple?

That’s the power of branding – a simple symbol and the brand immediately comes to mind.

Solid branding can elevate a business and boost your marketing to a whole new level. But where do you start?

👇 Learn the ins and outs of branding in this blog!
https://kika.mk/3Xfq3p0

Branding: What It Is, Why It Matters, and How to Build Yours What makes a silver apple so powerful as a symbol? Let’s talk about branding, why it matters, and how to build a brand for your business.

Surf's up! 🌊🌞 Ride the wave of summer traffic with SEO seasonal trends!

This blog post is a summer essential for digital marketers. Discover how to capitalize on the sizzling season, boost your website's visibility, and make a splash in search rankings.

Dive into the blog post now and get ready to ride the SEO wave!
https://kika.mk/43kKqUk

Seasonal Trends for SEO: Capitalizing on Summer Traffic Events and time periods affect consumer behaviour. Learn about seasonal marketing, why it matters, and how to strategize for summer.

📊Is your marketing strategy delivering the results you desire?

This blog explores the power of a marketing audit. Uncover untapped opportunities, identify areas for improvement, and fine-tune your marketing efforts to achieve optimal success.

Make data-driven decisions and fine-tune your campaigns for maximum impact.
Don't settle for average results – take charge of your marketing game today!
https://kika.mk/45FoN2g

What a Marketing Audit Is and Why You Need One ASAP Successful businesses know marketing campaigns decline over time. The best solution is a marketing audit – but what is that, and why do you need one?

🚀 Exciting digital marketing innovations are reshaping the landscape.

From AI-powered personalization to gamification and interaction, discover the next big trends you need to know. Also, go beyond trends and make your marketing diverse and inclusive.
Read the blog post now and embrace the future of digital marketing!

👉 https://kika.mk/3N5oOFq

Next Up: Digital Marketing Trends to Watch Gen Z, AI, live streams, and gamification – they're all relevant to marketing. Learn about digital marketing trends to watch in the future.

🚀 Looking to take your brand to new heights in search rankings? This blog has you covered.

Dive into the basics of SEO and discover how to leverage it effectively for your brand. From optimizing your website structure to mastering keyword research, this blog post provides valuable insights and practical tips to help you stand out from the competition.

Check our website to unlock the secrets of SEO success and take your brand to new heights.

https://kika.mk/3qm8SWM

Optimized: The Basics of SEO and How to Leverage It for Your Brand Search engine optimization (SEO) is a key strategy for organic brand marketing and site traffic. Learn how to leverage SEO for your brand with this blog.

📲 Are you missing out on conversions?

Uncover the secrets behind responsive web design and the significance of mobile-friendly landing pages.

🚀 Don't let your website miss out on valuable mobile traffic. Optimize user experiences, boost conversions, and stay ahead in the digital world.

➡️ https://kika.mk/45OEmoD

Mobile-Friendly Landing Pages: Best Practices for Responsive Design More people use mobile devices to go online – your site should meet their needs. Here are 9 best practices for mobile-friendly landing pages.

💼 Crack the Code of a Fractional CMO: Marketing Superpowers On Hand

Ever wondered what a Fractional CMO is and how they can revolutionize your marketing strategy? Look no further!

Our blog post spills the beans on this mysterious marketing hero. From guidance on business success to providing expert insights and strategies, a Fractional CMO is like having a marketing wizard at your fingertips, minus the pointy hat.

Discover how a Fractional CMO can become your secret weapon in the ever-evolving marketing landscape.

➡️ https://kika.mk/43y8X7P

What is a Fractional CMO? Publicly traded companies require a CMO, but not always full time. What is a Fractional CMO and how can they help your marketing strategies? Learn more.

📱 From Pigeon Post to Liking & Sharing: The Social Media Marketing Revolution!

Our blog post takes you on a hilarious journey through the evolution of brand marketing in the age of social media.

Say hello to likes, shares, and viral cat videos! 😸📈 Social media has transformed the marketing game, giving brands unprecedented access to connect, engage, and build relationships with their audience.

Also, check out some real-life examples of viral social media campaigns to inspire your strategies.

Don't miss out on this hilarious and insightful read! Click the link below and get ready to laugh, learn, and witness the epic journey of brand marketing in the age of social media.

👉 https://kika.mk/43AnqQy

Like and Share: How Social Media Has Changed Brand Marketing Social media has revolutionized marketing strategies since the first platform launch in the 2000s. Here’s how social media has reshaped the marketing landscape.

✈️ Ready to level up your travel marketing game?

Say hello to Google Performance Max, your advertising best friend!

Google Performance Max is a powerful tool that can supercharge your travel goals by optimizing your online ads across various Google platforms. Maximize your advertising impact to achieve better results in your travel campaigns.

🌍 Discover how this powerful tool can skyrocket your travel goals in this blog post!

https://kika.mk/3qs4W6y

Supercharge Travel Marketing: How Google Performance Max Boosts Travel Advertising With the competition of online travel ads, you need to step up strategies. Use Google Performance Max for travel goals to supercharge your marketing.

Boost Your Online Success with Mobile Optimization! 🚀

Explore this blog to discover the importance of mobile optimization in today's digital landscape. Learn how to make your website responsive and user-friendly on all devices, ensuring a seamless experience for your mobile users.

Don't miss out on reaching a vast audience and maximizing your online presence.
Read more now 👇
https://kika.mk/437C8yU

Mobile Optimization in Today's Digital Landscape: The Mobilegeddon Legacy Learn about the ongoing significance of mobile optimization in today's digital landscape and the impact of Google's Mobilegeddon legacy in our latest blog post.