3radical

Declared data is shaking up the way things are done. Find out what it is, four clear benefits, and how to get your customers declaring data: https://bit.ly/3wsMOZM

4 Benefits of Declared Data | 3radical Declared data is shaking up the way things are done. Find out its four clear benefits and how to get your customers declaring data.

Gamification is transforming banking. 🏦 🎮

How? It uses gaming psychology - rewards, achievements, competition - to make banking more engaging.

Why do it?
🤝Increase loyalty
📚Improve financial literacy
👩‍💻Personalise services
📊Gather first-party data

And more!

In short, it taps into emotional values over just financial rewards.

Read more in our blog: https://bit.ly/3IwxGzV

How to bring gamification to banking (+ examples) | 3radical The need is great for banks to provide a personalized digital customer experience. Here's why banks should embrace gamification.

Brands that go beyond functional transactions and create a trust-based with consumers are coming out on top. Here's more: https://bit.ly/3FzcIiv

Brand Trust and the Importance of Being Earnest | 3radical Brands that go beyond functional transactions and create a trust-based emotional connection with consumers are coming out on top.

Consented data stands above other types and is proving to be the most useful type of data going forward. Here's what it is, why it’s valuable, and how to collect it: https://bit.ly/3rYxrGY

Introduction to Consented Data – What, Why & How? | 3radical Consented data overarches above other types and could prove the most useful going forward. Find out what it is, why it’s valuable and how to collect it.

This global pet care brand adopted an strategy and earned vital, previously uncapturable, unique data points on pets directly from thousands of pet owners with this engaging 3radical : https://bit.ly/3BaHoU9

Pet Care Company Case Study How a global pet care brand adopted an ‘Earned Data’ strategy in order to capture vital pet information from thousands of pet owners.

this paper to dig a little deeper into the : ratio and look at what sort of cost ratio you should be aiming for... and how to improve it. https://bit.ly/3JX8d21

The LTV:CAC Ratio – Customer Acquisition Download | 3radical Dig a little deeper into the LTV:CAC ratio, and discover what sort of figure you should be aiming for, and how to improve it.

Here's how 3radical transformed the student and parent experience for an alternative learning program provider, growing enrollment by 216% and lowering bounce rates by more than 40% : https://bit.ly/365eSsY via

3radical Transforms the Student and Parent Experience 3radical, announced it increased enrollment by 216% for a flexible alternative learning program provider through a personalized, interactive digital experience.

This alternative learning program provider attracted 533% higher engagement, 216% higher enrollment rate, and had a 40% decrease in website bounces. Here's how they encouraged interactions and optimized content: bit.ly/3vUfWsw

Gamification Examples - Customer Engagement Case Study | 3radical An alternative learning program provider attracted higher engagement from their audience, encouraged interactions and optimized content.

Standing out from the crowd is more important than ever. 🌐

But how can you captivate your audience amidst the constant noise? The answer lies in . 🎮

Gamification isn't just about turning everything into a game. It's about understanding the psychology that prompts engagement, loyalty, and motivation in games, and applying those principles to the digital marketing landscape. 🧠

By integrating gamification, marketers can design experiences that captivate users, keeping them engaged for longer periods, and fostering a deeper connection with the brand. 💡

In essence, gamification is not a standalone strategy, but a powerful tool that can amplify the effectiveness of digital marketing.

It's about creating a holistic, engaging, and rewarding experience that not only attracts consumers but also encourages them to stay, interact, and build a relationship with the brand. 🚀

Are you ready to level up your digital marketing strategy with ? 🎯
https://bit.ly/3NYrXq3

Gamification in Digital Marketing: The Future of Engagement | 3radical Explore the power of gamification in digital marketing. Learn how to strategically integrate game elements to boost engagement and brand loyalty.

How can u put yourself in the mind of your customers when the number of touchpoints they have with a brand can reach into the hundreds? The answer is a map. Here's how to create one: bit.ly/3xRQbvc

How to create a Customer Journey Map | 3radical Customer journey maps helps marketer’s put themselves into the shoes of their customers. Learn the 3 best practice tips to create an effective customer journey map.

🔍 Ever wondered about the differences between zero-party and first-party data?

In the digital landscape, understanding these two types of data is crucial for retailers. 🛍️

First-party data, collected directly from customer interactions, offers accuracy and relevance. But it's limited to your own interactions with the customer.

On the other hand, zero-party data, willingly shared by customers, comes with explicit consent and direct insights into customer desires. But it requires creating engaging experiences to collect.

🤔 So, which one should you use? The answer is both! By combining the insights from both data types, you can create a holistic view of your customers and deliver highly personalised experiences.

🎯 Want to know more? Check out our latest blog post where we delve deeper into this topic. https://bit.ly/3q5R6an

Zero-party data vs first-party data: Is there a difference? | 3radical Explore the differences between zero-party and first-party data, their value to retailers, and how to leverage both for effective customer engagement.

Are your customers working too hard to convert? Are you asking them to complete too many steps? Don't just look at - look at why they're dropping off. Read more here: bit.ly/3It74hK

'A' for Effort: Are Your Customers Working Too Hard? | 3radical If you’re struggling to convert visitors into customers, effort could be the answer. Find out why it matters and how to balance effort with rewards.

🎲 Implementing gamification in your digital marketing strategy isn't about simply adding game elements to your existing tactics.

It's about strategically integrating these elements to enhance user engagement, drive desired behaviours, and ultimately achieve your marketing objectives.

Understanding your audience, defining clear objectives, designing the gamified experience, and continuously testing and refining your strategy are key steps in this process. 🗝️

With a thoughtful and strategic approach, gamification can significantly enhance your digital marketing efforts, creating more engaging, rewarding, and memorable experiences for your users. 🏆

Are you ready to embrace the game changer in digital marketing?

Let's explore the power of together. 💪 https://bit.ly/3NYrXq3

Gamification in Digital Marketing: The Future of Engagement | 3radical Explore the power of gamification in digital marketing. Learn how to strategically integrate game elements to boost engagement and brand loyalty.

To understand which game mechanics work best for engaging your employees, we have outlined what a game mechanic is, and how and why they work: bit.ly/37dtLtn

Top Game Mechanics to Improve Employee Engagement | 3radical To understand which game mechanics work best for engaging your employees, we have outlined what a game mechanic is, and how and why they work.

🎲 Gamification isn't just about making things fun. It's a powerful tool for collecting zero-party data.

In an era where data privacy is a hot topic, zero-party data is a game-changer. It's data that customers willingly share, providing direct insights into their desires and expectations.

But how do you motivate customers to share this information?

Enter gamification. By creating engaging, interactive experiences, you can encourage customers to share their information while providing value to them. It's a win-win!

🚀 At 3radical, we specialise in creating these engaging experiences. Want to learn more about how you can leverage gamification to capture zero-party data?

Dive into our latest blog post. https://bit.ly/46SDEad

Zero-party data vs first-party data: Is there a difference? | 3radical Explore the differences between zero-party and first-party data, their value to retailers, and how to leverage both for effective customer engagement.

Audiences want campaigns that understand their feelings and share their values. This is where empathy mapping comes into play. Here's how it works: bit.ly/3KrmX9q

Empathy Mapping: The Future of Gamification | 3radical Discover the power of empathy mapping, from what it is and how it works to the two-way relationship between empathetic design and gamification.

With costs roughly 5x that of , isn't it imperative for brands to get to know their customers, anticipate their needs, and keep them as customers? Here's how: bit.ly/3JhHwW8

Anticipating Your Customers’ Next Move – What, Why & How | 3radical Knowing your customers allows you to anticipate their next move and secure repeat business. Find out why it’s vital and how to do it.

Learn why brands are increasingly seeing success by adding a game element to their customer interactions that providing a continuous engagement ethos with a customer-centric approach: bit.ly/3sGv2Ad

Paper Download - How Gamification Can Boost Your Continuous Engagement Strategy | 3radical Learn how and why gamification helps to boost continuous engagement strategies, along with some gamification examples and considerations.

Inspired employees are the most motivated and therefore the best performers. Here are some easy ways you can help inspire your employees: bit.ly/3ryjtM7

­­How to Inspire Employees | 3radical Inspired employees are the most motivated and therefore the best performers. Here are some easy ways you can help inspire your employees.

Gamification in Marketing: The top 5 benefits 🚀

Gamification in marketing is hot 🔥🔥🔥

And as more organisations strengthen their Marketing with this superpower, we recommend you find out what the fuss is all about, if you haven't done so yet.

Why?

✅ Gamification can increase engagement rates by up to 50% (Marketo)
✅ Gamification can increase customer acquisition rates by up to 40% (Forrester). and more

Ultimately, Gamification is proven to improve marketing outcomes by tapping into the competitive and reward-incentivised side of human behaviour, using points, badges, levels, leaderboards and challenges to motivate specific behaviours.

And that’s why so many organisations like Starbucks, NSPCC, DBS Bank and more use it.

Download our infographic for a snapshot of the top benefits of Gamification in Marketing 👇

https://bit.ly/46rPtnw

400 Bad Request

Having the data needed to personalize your is essential for brands in today’s competitive digital landscape. But how do you incentivize consumers to provide that high-quality data? This is where comes in

How to Plug In and Play with Gamification | 3radical Marketers should consider gamification as an effective way to engage with consumers on their terms. Here's how to get started.

Michaels Stores improves via email program and audience engagement solutions: https://bit.ly/3J58lxL via Chain Store Age 3radical

Exclusive: Michaels improves personalization via email program A leading North American specialty arts & crafts retailer is successfully reactivating customer email addresses for marketing purposes.

ICYMI here's how we increased campaign sales by 10% for Essilorlor the world’s leading ophthalmic lens manufacturer by incentivising independent eyecare professionals to understand their lenses better and recommend them to their patients https://bit.ly/3g6SjJu

Essilor - B2B Engagement Case Study | 3radical Essilor, the world’s leading ophthalmic lens, frames, and sunglasses manufacturer increased sales by 10%, increased engagement 20% and captured 5,300 unique consented data points

3radical's Audience Engagement & Earned Data solution increased completed quotation forms from incoming traffic by 50% for Geoforce by personalising content and matching intent. If you are a B2B marketer who drives website leads/enquiries/quotes, then please reach out to learn more about how we can help you: https://bit.ly/3yzz7tr

Geoforce Case Study Geoforce, leading Global provider of cellular and satellite asset tracking solutions

[ ] 3radical is thrilled to be part of this award winning interactive that helped further the goals of Saint-Gobain Albania specialist distributor brands, Minster and Jewson Civils Frazer : https://bit.ly/3H3qyMQ CIB

Sustainability Awareness Case Study | 3radical To further Saint-Gobain's goal of being Net Zero by 2050, they enlisted 3radical to provide an interactive digital experience to deliver easily digestible content wrapped in gamification techniques.

Using to encourage shopping offers an alternative way of rewarding customers, all while providing an enjoyable experience. Here are 3 proven ways you can gamify the customer shopping experience: bit.ly/32zhQ7k

How to gamify the customer shopping experience | 3radical Using gamification to encourage shopping offers an alternative way of rewarding customers, all whilst providing an enjoyable experience.

Gamification and E-commerce: How to Drive Online Sales and Increase Average Order Value 🤘🚀

Gamification in e-commerce marketing is becoming hot 🔥🔥🔥

And the sharp rise in popularity is just something e-commerce brands can’t afford to ignore.

Why?

✅ It helps overcome issues like ad-blocker and privacy concerns
✅ Helps reduce basket abandonment, the need for returns
✅ Enables you to stand out as something different to the abundance of competition

Ultimately, e-commerce campaigns that are supported by gamification see: better engagement rates, revenue and ROI.

In fact, it often out-competes other marketing.

That’s why so many e-commerce brands like eBay, Matalan, H&M and more use it.

Delve into these case studies more in the blog below 🔍👇

https://bit.ly/43NM28V

Gamification and E-commerce: How to Drive Online Sales and Increase Average Order Value | 3radical Here’s how leading e-commerce brands use gamification to drive online sales and increase average order values – despite rising costs and shrinking budgets.