SpaceandPeople UK

🚨New Case Study Alert!🚨

Case Study: Social innovation charity People Know How speaks with 200 visitors at Edinburgh Waverley Station about digital and social inclusion

Read the full case study here: https://bit.ly/4b9Yxih

To announce the arrival of a new app in 2024, brands need to be extra creative to stand out from the crowd. To launch the Robinhood stock trading and investing app:

✅ The brand capitalised on its namesake by creating Robin Hood statues that stopped commuters in their tracks

✅ The statues were located in London Waterloo and London Bridge Stations to specifically target City workers

✅ The motion screen at London Waterloo was used to amplify the activation

Our dedicated Brand Experience team works hard to match the right audience to your campaign – contact us today by calling 0141 354 1191 or learn more about experiential space here: https://experientialspace.co.uk/

Network Rail Jubba Ltd. Sam Lane Photography

With Father’s Day just round the corner, many of our mid-mall retailers have a great range of gifting options perfect for the occasion. A new addition to Bluewater in Kent is personalised gifting retailer Memory Block UK! 🖼️ 🎁

Memory Block offer a unique and innovative way to print photos onto wooden blocks, with the final result being ready to take home in just a few minutes. Memory Block’s range is ideal for those looking for a special gift ahead of Father’s Day this weekend! Memory Block can be found on the Lower Thames Walk area in Bluewater, near to the Next store.

Interested in short term retail at a shopping centre near you? Chat to us today to find out more about our range of UK shopping venues! http://bit.ly/3UjpkC5 or 033 33 401 500

Our Activate! initiative with Network Rail enables organisations to connect with the public at some of the UK’s busiest stations and make a positive impact on the community. British Society for Immunology (BSI) recently utilised the initiative and popped up at London King’s Cross Station to educate the public on the science behind how vaccines work!

🧬The BSI’s mission is to raise the voice of the immunology community, representing all those studying the immune system

🧬 The BSI London Immunology Group’s pop-up at King’s Cross featured a range of activities designed to engage adults and children and start a conversation about immunology

🧬The team spoke to many members of the public about immunology, antibodies and vaccines and handed out a range of educational materials

At the end of May, Barnardo's visited Network Rail’s Manchester Piccadilly and Leeds Stations to raise awareness about their fostering and adoption services.

✨ Barnardo’s exhibited their “Through My Eyes’ art collection which featured artwork pieces created by young people who have been adopted or have care experience

✨ Exhibiting at both stations allowed the Barnardo’s team to showcase their new branding and educate the public on how they can support young people through fostering or adoption

✨Combined footfall over both activation days was 182,367 allowing the team to speak with many members of the public and spotlight young people’s stories and experiences.

Dolmio UK recently polled the public and found that people spend an average of 37 hours a year agonising over what to eat, with dinner being the most challenging choice of all. Following their research, Dolmio decided to make dinner easier for commuters at London Waterloo station by handing out Dolmio meal kits during the evening rush at the station!

🍅 Footfall at London Waterloo station reached 259,654 on the day of the activation

🍅 Brand ambassadors met their target of distributing 1,500 meal kits

🍅 Research shows that 88% of consumers decide to purchase a product after receiving a free sample

Learn more about experiential space at Network Rail's London Waterloo station here: https://bit.ly/3KqSqc3

Our Brand Experience team can help match your brand with the right location to reach your target audience!

📞: 0141 354 1191
🌐: experientialspace.co.uk

We’ve had an exciting new retailer launch over the weekend with natural beauty brand Uncoveree opening within Metrocentre!

💫 Uncoveree is an Irish skincare and haircare brand that was founded to empower women who are underrepresented in the beauty industry

💫 Uncoveree utilised our Rock Up and Pop Up solution to launch their first UK pop-up shop within Metrocentre’s sought-after Red Mall

💫 The retailer’s range includes skin cleansers, body creams, hair serums and satin accessories which are all available from their custom-branded pop-up

We have pop-up retail opportunities throughout the UK’s top shopping venues with our Rock Up and Pop Up solution! Chat to us today to find out more: http://bit.ly/3UjpkC5 or 033 33 401 500

We are pleased to announce our latest winner for Retailer of the Month is The Açaí Parlour!

⭐ The Açaí Parlour are a newly established F&B retailer that have opened a pop-up shop at The Centre Livingston this month

⭐ The Açaí Parlour are the first chilled food retailer to utilise our Rock Up and Pop Up solution, enabling them to retail from a custom-branded food retail kiosk

⭐ Our Rock Up and Pop Up set-up features refrigerators, freezers and display cabinets making it a great option for food-on-the-go retailers like The Açaí Parlour

⭐ Customers at The Centre, Livingston have been loving The Açaí Parlour’s range and have been busy sharing snaps on Instagram of their delicious Açaí Bowl creations!

Here’s what The Açaí Parlour’s founders had to say about their new pop-up:

“We’ve had such a warm welcome in our first few weeks being at The Centre Livingston, it’s been fantastic. Our pop-up shop makes it really easy to speak to customers and explain our Açaí Bowl concept as many of our new customers haven’t tried it before. We’re looking forward to seeing more friendly faces in the centre as we get into summer (prime Açaí Bowl weather!).”

The Açaí Parlour’s unique concept has been a fantastic addition to The Centre, Livingston - well done team! 👏

We love seeing start-up retailers thrive in their new locations! Greater Manchester-based F&B retailer Jambake recently launched at Salford Central Station and have been a big hit with the public!

- The founder of Jambake, James, was keen to launch his Retro coffee pod and retail within a busy city centre location

- Northern Rail’s Salford Central has proved to be a great spot for the coffee pop-up with a steady flow of footfall daily

- Jambake serves as a convenient spot for commuters on the go to grab a coffee or sweet treat (all handmade by James) and support a small business at the same time!

We have retail opportunities throughout the Northern Rail train station network, chat to us today to find out where you could pop-up: http://bit.ly/3UjpkC5 or 033 33 401 500

New Retail Blog!📄

Our latest retail blog looks at how health and wellness brands can benefit from launching a pop-up shop 🛍️

Read the full blog post here: https://bit.ly/3Vfagrd

Is there such a thing as too much cheese? 🧀

Not for Dairylea! The brand partnered with Jubba for this exciting activation at Network Rail's London King’s Cross station that included:

🎒 An installation of a giant backpack in the station concourse

🧀 Friendly brand ambassadors with plenty of Dairylea triangles to give out

🎈 Educating passers-by on the importance of unstructured play for children

🚉 Learn more about experiential space at London King’s Cross station here: https://bit.ly/3POakt4

Our Brand Experience team can help match your brand with the right location to reach your target audience!

📞: 0141 354 1191
🌐: experientialspace.co.uk

🚨New Case Study Alert!🚨

Case Study: Duck World expand London retail presence with successful pop-up shops at London Liverpool Street and London Victoria Stations

Read the full case study here: https://bit.ly/3yoiRyA

🎵Waterloo! I was defeated, you won Campaign of the Month🎵

Ok, it may not rhyme, but it’s true – the 50th anniversary celebration of ABBA’s iconic Eurovision win with "Waterloo" at Network Rail's London Waterloo station is our winner for Campaign of the Month!

The station was transformed into an ABBA paradise – The Mark De-Lisser Singers surprised commuters with an incredible flash mob performance, singing "Waterloo" and getting everyone involved in the fun. The station was decked out with ABBA-themed decorations and outdoor ads, creating a festive atmosphere for all. 🎤✨

The promotion also featured a ‘Piano Moment’, a pre-recorded piano piece by Benny Andersson that simultaneously played through pianos placed in London Waterloo Station, Berlin, Warsaw and, of course, Stockholm. 🎹

Congratulations to all involved!!

Displaying your vehicle at a popular shopping centre can be a great way to engage with consumers. We recently worked on an activation to bring this Kia vehicle display to a range of shopping centres, including Touchwood!

Car promotions within shopping centres have a number of benefits, including:

🚗 Encouraging brand recognition

🚗 Allows potential buyers to explore vehicles in a more comfortable environment

🚗 Promoting test drives

Get in touch today to match your vehicle promotion to the right audience:

📞: 0141 354 1160
📧: [email protected]

NEW RETAILER JUST LAUNCHED! 🗣️📣

We’re delighted to see The Açaí Parlour open their new pop-up shop using our Rock Up and Pop Up solution! The retailer has launched at The Centre Livingston this week and have introduced build your own Acai bowls which is the first of its kind at the venue.

🌺 We worked with The Açaí Parlour to find their ideal venue in Scotland to introduce their food retail offer

🌺 The Açaí Parlour are the first chilled food retailer to use our Rock Up and Pop Up solution which includes the provision of our new custom branded food retail kiosk

🌺 Their Açaí bowl range is fully customisable with Açaí smoothie as its base and a full range of healthy toppings available to add

Interested in starting a food-on-the-go business but don’t know where to start? Our Rock Up and Pop Up team can help! Chat to us today to find out more: http://bit.ly/3UjpkC5 or 033 33 401 500

What catches your attention when you’re walking through a shopping centre? Sleek design and luxury product branding gets our vote 🙋‍♀️

According to MarkWide Research, the UK Home Fragrance market is continuing to see steady growth in 2024 with a focus on luxury and premium products. Royal Platinum are a new addition to Beaumont Shopping Centre in Leicester, and we’ve been loving their custom set-up! ✨

Looking to launch a pop-up shop in a UK shopping centre? We can help! Chat to us here 👉 http://bit.ly/3UjpkC5

Giving consumers a chance to see your product first hand and test out its features is a great way to raise brand awareness and encourage purchase.

Samsung worked with Ketchum to create this immersive activation at London Waterloo station, inviting passers-by to try out the new Samsung Tab S9 Ultra. People were able to leave a note on a device for the next person to read, creating a lovely chain of positive messages.

Learn more about experiential space at London Waterloo station here: https://bit.ly/3KqSqc3

Our dedicated Brand Experience Team can find the perfect location match for your brand promotion – contact us today!

📞: 0141 354 1191
🌐: https://bit.ly/3vFp4Fl



Campaign Credits:
Commercialisation Partner: SpaceandPeople UK
Brand: Samsung
Agency: Ketchum
Venue: London Waterloo station
Portfolio: Network Rail
Photography: Sam Lane Photography

Today we are shining a on our key Rock Up and Pop Up venues! 🛍️

View the Venue Spotlight here: https://bit.ly/3Wzf5MZ

If you didn’t see this coming, you may need to book an eye test…

Glad to share that our March winner of is, of course, Specsavers’ viral PR Stunt at Edinburgh City Centre!

📸 The brand capitalised on organic interactions, with passers-by spreading the image of the ‘parking fail’ online

💬 The ‘happy accident or planned stunt’ discourse kept people talking

👓 A fantastic payoff to the longtime ‘Should have gone to Specsavers’ campaign

A brilliant reminder to stay on your toes and off of bollards – well done to Ann Squared and Grand Visual!

We are shining a on Sunderland station!

The recently refurbished station is the main rail station serving the city of Sunderland, minutes away from the city centre. The newly opened southern concourse features a large glass wrap around design and includes a new ticket office and comfortable waiting areas.

The new entrance is also the location for Sunderland station’s exhibition site, a 5 x 5 metre space suitable for brand experience and sampling campaigns!

Learn more about Sunderland station here: https://bit.ly/3xaHgam



Image of Sunderland Station frontage provided by Network Rail

Who doesn’t love a pick-me-up while they’re travelling? 🧁

This week Lola's Cupcakes have popped-up at busy London King’s Cross station! Opening a short-term pop-up at a Network Railstation allows retailers like Lola’s to:

⭐Maximise sales at busy morning and evening periods
⭐Trial new products and showcase limited edition lines
⭐Raise brand awareness

Chat to us today to learn more about our pop-up opps at Network Rail stations: http://bit.ly/3UjpkC5 or 033 33 401 500

This is one of our favourite Rock Up and Pop Up designs yet! Soctopus Limited have just launched their new pop-up at Metrocentre with their funky range of sock designs. 🐙

🧦 Soctopus have multiple shops throughout the UK and have a strong existing customer base

🧦 The brand was keen to expand their physical retail presence and used our Rock Up and Pop Up service to easily open their new Metrocentre location

🧦We utilised Soctopus’ eye-catching branding to create their custom pop-up shop

🧦 Soctopus have had a great response in their first week at Metrocentre and we have some more exciting pop-ups with them to come… watch this space!

Launch your own pop-up shop with us: http://bit.ly/3UjpkC5 or 033 33 401 500

After a brief pause to prepare for the launch of CORE, our Brand Experience team has had the chance to decide on the winner for February – the honour goes to boohooMAN and Klarna’s Pop Up Shop collaboration 🛍️

🤝 The successful partnership brought Pop Ups to Liverpool ONE and Spinningfields Manchester

💸 Fans of the online brand were delighted with the chance to shop in person

⭐ Everything sold at the Pop Ups was priced at £15 and under

A survey by Google found brands that had experimented with pop-up shops reported increases in sales, market visibility, brand awareness and a 46% spike in social media engagement – we’re excited to see more online brands trial Pop Up Shop activations!

Well done to everyone involved!

You’d have to be quackers to miss this new pop-up shop at London Victoria Station…

Duck World have just launched their second Network Rail Duck Depot and have their full range of unique rubber ducks on show. Following the success of their first pop-up within London Liverpool Street Station, Duck World were keen to expand their station presence and:

🦆 Be seen by hundreds of thousands of passengers weekly
🦆 Position their products as a great last-minute gifting option
🦆 Showcase their London tourist collection

Interested in expanding your business within a Network Rail
station? Chat to us today to find out where your brand could pop-up: http://bit.ly/3UjpkC5 or 033 33 401 500

We are pleased to announce our latest winner for Retailer of the Month is Diso!

⭐ Diso is a unique dissolvable vitamin brand that have opened their first pop-up at The Trafford Centre, Manchester

🛍️The retailer is currently stocked in high street and online stores including Boots and Superdrug but was keen to increase brand awareness and retail DTC in the UK

🚀Diso used our Rock Up and Pop Up service to launch their first physical retail presence and worked with our design team to perfectly convey their brand identity through their pop-up

Here’s what Javid from Diso had to say about their journey with Rock Up and Pop Up:

“It was really important to us to expand the reach of our products and educate customers about the benefits of our vitamin strips. We’ve loved talking to new customers at The Trafford Centre and have experienced positive sales results since launching in the venue. The health supplement industry is always growing and having a physical pop-up helps us to differentiate our brand.”

It’s great to see innovative products like Diso’s launch in such an iconic venue with Rock Up and Pop Up - well done team! 👏

Mascots have definitely been the must-have element of experiential campaigns of 2024 so far! For HG International’s Mould Spray activation, created by Highjam, at Birmingham New Street and London Waterloo stations, a spray-bottle mascot made the educational campaign more approachable and engaged commuters to learn more about the product. The combined footfall at both stations was 415,855 on the days of the activation, ensuring the campaign was seen by a high footfall.

Our dedicated Brand Experience team works hard to match the right audience to your campaign – contact us today by calling 0141 354 1191 or visit experientialspace.co.uk to see some of the venues we work with.



Campaign Credits:
Commercialisation Partner: SpaceandPeople UK
Brand: HG International
Agency: Highjam Marketing
Venues: Birmingham New Street and London Waterloo Stations
Portfolio: Network Rail
Photography: Sam Lane Photography

Looking for a local spot to launch your coffee pop-up? We’ve got you covered!

Opening a coffee pop-up at a Northern station is a great way to:

🚀 Trial your retail concept
🚀 Reach new customers
🚀 Capitalise on morning commuter footfall
🚀 Expand your retail presence

Merseyside-based coffee retailer Bean on Board recently launched their pop-up shop at Newton-le-Willows Station and have been receiving great feedback from their new customers!

Chat to us today about launching a coffee pop-up at a Northern station:

📞: 033 33 401 500
🌐: http://bit.ly/3UjpkC5

Brand experiences come in all different shapes and sizes and can sometimes come from brands you wouldn’t expect. Michelin’s Inflation Station, for example, was a hit in the outdoor car park at Braehead Centre, with their team of experts offering complimentary tyre pressure checks and inspections. Customers left with peace of mind knowing their tyres were in top-notch condition, thanks to Michelin’s mobile battery-operated tyre inflator.

Learn more about experiential space at Braehead Shopping Centre here: https://bit.ly/3IAYijI

Our dedicated Brand Experience team works hard to match the right audience to your campaign – contact us today by calling 0141 354 1191 or learn more about experiential space here: https://experientialspace.co.uk/



Campaign Credits:
Commercialisation Partner: SpaceandPeople UK
Brand: Michelin
Venue: Braehead Centre
Photography: Sam Lane Photography

Last month we had a very exciting activity take place as part of our Activate! initiative with one of our largest choirs ever performing at Leeds train station!

Over 180 members of the Got 2 Sing Choir were at Leeds station performing an array of popular songs for the public with the event being thoroughly enjoyed by both the choir and the audience. We had great feedback from the organisation which can be read below:

“Leeds Station went down an absolute storm thanks! The choir really enjoyed singing there – in fact, the party leader said it was her favourite venue and performance of the whole weekend, so it was a great success!”

Our Activate! initiative with Network Rail enables organisations such as Got 2 Sing Choir to pop-up at Network Rail train stations and enhance the experience of those passing through the station. Footfall on the day of the performance was 60,115.