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The simple, effective business growth service for Shopify SMEs.
How to fix your brand awareness ๐๐ฒ
Brand awareness isn't about getting yourself in front of as many eyes as possible.
A good brand awareness strategy gets you in front of your ideal customer who's in a position to take action.
That action doesn't need to be a purchase, but it could be exploring your website, signing up for your newsletter, or following you on social media.
Over time, with a targeted, marketing strategy, that audience should then become customers, but it all starts with how you set out that initial touchpoint.
Want to learn more? Check out our blog through the link in our bio ๐
The best way to improve your website traffic ๐๐ป
We often see entrepreneurs focusing on getting as much traffic as possible.
The more traffic through the store, the more sales that get made.
Unfortunately, that's not always the case.
Relevant traffic leads to higher conversion rates, more returning customers, and more positive reviews. Irrelevant traffic will leave you with an empty bank account.
How do you get relevant traffic? Meta ads. (Don't worry - we're not sponsored)
The sophistication of the algorithm and the number of data points they use to focus your ads is far above any other tool.
We recommend starting with a smaller budget, but no less than ยฃ1,000 to give the algorithm something to learn from, and leave your ads running for 5-7 days to gather enough learnings.
From there, review your stats, refine your ads, and send them out again for another 5-7 days. We always aim for a 3-6x ROAS.
If you want to learn more, check out our blog!
How to beat abandoned carts ๐๐ฐ
A customer visits your website, adds a bunch of items to their basket, but then doesn't check out. Why?
Normally, it comes down to your customer experience.
The more difficult, confusing or frustrating it is to shop on your store, the higher more abandoned carts you'll get โ
Ease of use is the first place to look, but you'll also want to check how transparent you're being.
Do you have any hidden costs? Are you open about your return process? Do customers have to enter their data without knowing why?
All of these things remove trust in the buyer's mind, which make them more likely to shop elsewhere.
When it comes to increasing sales, growing your store, and reducing abandoned carts, your customer experience needs to be top of mind.
Even the smallest hurdles can cause customers to walk away ๐ถ
Your e-commerce journey might feel like a 1000-piece jigsaw puzzle ๐งฉ
You can see the picture of what you're trying to create, but putting it all together isn't so easy.
You started with the edges, and now you've got the side. The middle, though, is taking a lot longer. And the middle is the best part.
We know how frustrating it can be to put all those pieces together, and sometimes you just need someone to sit with you to figure it out together ๐ค
That's why we've put so much effort into our customer support, and are incredibly proud of the 5* feedback we've received.
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"The customer service has been second to none and very helpful in resolving any stumbling blocks through setup."
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"We have worked with many similar companies in the past but have never received such excellent communication and care as we have with Lea."
โญ๏ธโญ๏ธโญ๏ธโญ๏ธโญ๏ธ
"100% Recommend these guys, Hamza and Andrew have gone above and beyond to assist us in every way possible."
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"Outstanding customer service the team are incredibly helpful and knowledgeable."
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"When I say this company has dedicated customer support - I mean it."
So, if you need some help putting all the pieces together, head over to our website and click 'Talk to an Expert' where you can chat with a member of our team whenever you like ๐
https://eu1.hubs.ly/H085JtV0
Meet Raj, one of our web developers ๐
Raj's favourite movie is Zindagi Na Milegi Dobara, and much of his life centres around football.
"I create my plans based on when Manchester United plays. No Plan on game day.๐๐"
If I were him, I'd probably make plans precisely for when Man U were playing. Nobody should be put through that.
Happy New Year! ๐
However you're spending this holiday season, we hope it's with love, joy and laughterโค๏ธ
Happy holidays from our team to your family ๐
We're a bit bored of talking about mobile app stats, so we thought we'd get the crayons out ๐จ
The soup is your sales (mmm, tasty) and your mobile website is the fork.
Sure, it's managing to collect a bit of money-strone, but most of it's slipping through the gaps ๐ฒ
If your goal is to get soup to your mouth, the fork works. It's going to be frustrating, get stains on your new white shirt, and lose more soup than it collects - but sure, it does collect soup.
If your goal is to get as much soup as possible, however, you need a spoon.
A spoon is a mobile app - and look at all that lovely liquid it's collecting ๐
No mess, no fuss, just pure soup-to-mouth action.
So if you want to stop all that forking frustration and souper-charge your Shopify sales today, click through the link below ๐
https://eu1.hubs.ly/H06Cg690
Some Shopify merchants think they're too small for a mobile app, but a lot of the time, that's not the case ๐ฒ
If you're bringing in a steady amount of sales, have a regular amount of traffic coming into your store each month, then there's a high chance a mobile app could take your results to the next level.
Want to find out if your business is ready for a mobile app?
Check out our blog๐
Your Shopify Store is Ready to Have a Mobile App โ Here's Why You've built a great e-commerce store. You offer incredible products, enjoy good traffic to your website and, overall, you would say things are...
Trends can be hard to predict, but that doesn't stop us from trying.
We've read the research, dissected the data, and scoured the studies to predict what could be big in 2024 ๐ฎ
From AI to sustainability to VR, read all about our predicted trends in the blog below ๐
10 Shopify and Ecommerce Trends to Expect in 2024 Weโve compiled a list of the top 10 Shopify and ecommerce trends to expect in 2024, as well as how to implement them right now.
yeah yeah yeah cool cool cool no worries no worries
Organic social can be confusing ๐
A lot of brands don't give it much thought because it doesn't drive sales as obviously as performance marketing, like google ads and paid social.
However, done correctly, organic social is a fantastic way to build a community, grow brand awareness - and even drive more revenue.
Check out our blog on 14 ways you can drive more sales through organic social ๐
14 Organic Social Media Tips to Skyrocket Your Shopify Sales Using social media for your Shopify business is no longer optional - it's essential. Social media platforms offer a goldmine of opportunities for...
The cost of acquiring a new customer is five times higher than the cost of retaining an existing one (โผ๏ธ)
In our latest article, we uncover 12 ways you can generate more revenue by keeping an engaged customer base ๐ค
Check it out ๐
Shopify Customer Retention: 12 Proven Strategies to Boost Sales and Loyalty Customer retention is a critical aspect of running a successful Shopify business. A bird in the hand is worth two in the bush - and a customer in...
The best time to plant a tree was 20 years ago.
The second best time to plant a tree is right now - and the same goes for SEO. ๐ณ
SEO won't change your results overnight, but your future self will thank you if you start taking it seriously ๐
Check out our blog on how to boost your organic traffic with Shopify SEO tips ๐
Shopify SEO Tips for More Organic Traffic Following on from our ultimate guide to SEO, letโs talk about 3 more SEO tips that you can use for your Shopify store.
Was anyone else's Spotify Wrapped uncomfortably personal this year?
With 2024 right around the corner, we've listed 21 Shopify apps you can install right now to increase your sales in the new year ๐
Find out the best apps for:
๐ฐ Driving more purchases
โป๏ธ Improved your customer retention
๐ค Effective customer service
21 Shopify Apps to Increase Sales [2023-2024] Weโve created this guide to talk you through 21 of the top Shopify apps that will benefit your online store and drive sales.
Why are you booing me? I'm right
"All orders made through [Shopify] over the Black Friday Cyber Monday shopping weekend will ship carbon neutral.
Here's how it works: A rigorous formula built by Shopify data scientists calculates the estimated carbon emissions for each Black Friday Cyber Monday shipment. We then team up with Shopify Sustainability Fund partners to remove CO2 emissions equal to the BFCM shipping footprint.
The result? You can ensure carbon-neutral shipping on all of your BFCM orders."
Once again you can keep your store eco-friendly this Black Friday Cyber Monday ๐๐ณ
"Weโve been using this app building extension for a while now from Store Lab & the service these guys provide us is absolutely brilliant.
They are always on hand & do their utmost to help you achieve the design requirements for your app.
Weโve got the app plugged in to our Shopify store & couldnโt be happier - Thanks a lot to the team at Store Lab!"
- Bodhi Vintage
Happy customers ๐คhappy team
Want to maximise Black Friday sales? ๐ธ
We've got you covered with a whole host of content over on our blog!
๐ธ Increase your sales
๐ฐ Drive higher order values
๐ Reduce abandoned carts
Click through the link below to find them!
https://eu1.hubs.ly/H066ccM0
We made the perfect playlist to get into that weekend Shopify grind-set ๐ง ๐ฅ
Meet Christine, our Product Manager ๐๐
Christine's favourite fact is that cats can learn to p*e in the toilet, which means most men's toilets in London are frequented by dogs, she's a big Postie fan (the musical artist, not the profession), and her favourite movie is 13 going on 30.
We can't all be blessed with good taste.
Why are you surprising me with hidden costs right at the end ๐จ
Jack was just a simple farmer; working in the fields, scaring the crows away.
On the side, he ran a Shopify store called Jack Oh's Lanterns, selling expertly carved pumpkins to happy customers around the world.
But one day, Jack noticed something wasn't quite right...
He found carts filled to the brim with his handcrafted lanterns, but then left as if the customer was never there at all.
The more he looked, the more carts he found, and the more uneasy he began to feel...
This October, we're bringing you the scariest story we could think of: The Abandoned Cart ๐ป๐๐ฑ
And the worst part? It's based on a true story...
Meet Akram, one of our Senior Android Developers ๐ฒ๐
A few other facts about Akram:
His favourite song is Chaiyya Chaiyya from Dil Se.. (an early Shah Rukh Khan classic), and if he had to pick any superpower, he'd pick "shape-shifting and hypnotic abilities like the Skrull's in Captain Marvel."
I'm now questioning whether we've ever meet the true Akram or not ๐ค
On Tuesday, our CEO gave a presentation on the 10 key principles of good management, deciding to use specific moments from the Lord of the Rings trilogy to explain each point.
Incidentally, Gollum is showing how some of the team felt about that decision.
Meet Sam ๐
Sam is one of our co-founders as well as being our CTO ๐
A self-confessed music-nerd, proven by the fact he wrote a short novel when asked what his favourite artist is:
"Oooof, it changes all the time. Hard to pick an electronic music artist as there are so many genres that suit my current mood plus all of the variations within them (nerd).
In terms of bands I'd go with Little Dragon, Hiatus Kaiyote, SAULT (big up Cleo Sol), Herbie Hancock (and that whole jazz scene) and Radiohead (throw back I know).
I'll keep it simple and give you two songs, one sunshine and one club, from my recent Liked Songs: Feeling You, Feeling Me by Alicia Keys. Red Tuna by Vromm"
He's also 1/3 of the band Lazy H, avid Zelda enthusiast, and clearly has quite the potty mouth, so only look at the last slide after 9pm ๐ฌ
Thanks, Apple Health. Very cool ๐
Did you know? ๐ค
40% of customers buy more of a brandโs products after downloading their e-commerce app.
More customers, more conversions, and a higher average order value simply from improving your mobile experience ๐ฒ
Click here to claim your Sponsored Listing.
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