Precious
Modern clothing for women from a carefully edited selection of European brands. Find out more at www.precious-london.com, or just pop in and say hello!
Womens clothing from a selection of European niche brands including By Malene Birger, Essentiel Antwerp, Part Two, Selected Femme, Pyrus, Primrose Park, Set, Munthe, Ottodame, Hartford, 360 Cashmere, Becksondergaard and others.
Window change as lots of new arrived this week ! Focussing on all the gorgeous neutrals this season with highlights of coral, pink and neon tones.
Happy Sunday !
A rail of vibrant spring pastels on a bright spring Sunday (the first) in our Columbia Road shop with pieces from some@of@our favourite brands including
Details - loving the mix of vintage style buttons, covered poppers and fringed edging here. We have layered the Folivia cardigan jacket over the vintage button cardi to emphasise how great details can just make something look 👀 so fresh.
Sweet stripes from and styles by Sarah love the mix of hand knit multicolours and cool sporty classic wide striped tee underneath not to mention the accessories !
Happy Friday and we look forward to seeing you over the weekend !
Loving this vibrant heavy jersey coat from just the perfect piece of outward for this final weather - cosy, chic and cheerful all at the same time ❤️
The shop is open daily again until Sunday xx
RIP Iris Apfel, whose wonderfully eclectic and elegant style I have always admired.
♥️
Our little shop in the heart of the Flower Market is packed with fabulous spring arrivals from some of our favourite brands.
Each piece is carefully selected and only makes it into the shop and our limited rail space, if we really love it and feel it has something special about it.
Pop in and see the spring collection instore ❤️
A glimpse through the window with bright and positive cherry reds to celebrate both the CNY Year of the Dragon and St Valentines 💌 next week with new from
Why not pop in over the weekend and treat yourself to something fun and uplifting ? We are open tomorrow from 9-4 and the 🌹 flower market will@be in full swing ❤️
Loving the beautiful vintage style buttons on this cute cardigan from . Also available in red, perfect for a little valentines treat!
It’s a bit drizzly in London this morning but this super stylish trench coat from will keep you dry !
Teamed with one of our favourite cosy scarves and a glimpsing more new season from
The shop is gradually filling up with delectable spring shades that just make us want to smile 😊
New in this week from
All in time for the weekend we will be open from 11-5 Saturday & 9-4 Sunday with the flowers 🌷
Perfect Christmas Jumper options with elegant cashmere from and sustainable handknits from just back in stock@in time for Christmas.
we are open today until 12 ish and the market is gently humming.
Wishing you all a very peaceful Christnas and thank you for following us and shopping with us over the past year x
A re stock of our favourite scarves just in time for the final few days before Xmas. Don’t forget it’s the last Christmas Wednesday late night shopping on this evening and we’re open until 8 ish !
Feeling like Christmas evergreens this week with cosy scarves and knits!
Silver sequins to take you through the party season !
It’s a sparkly Sunday morning here on with the market in full swing and Christmas Trees 🌲 making an appearance for the first week !
It’s all in the details - a soft velvet wrap top combined with a gorgeous gold jacquard skirt two of our favourite pieces from two of our favourite collections !
Teaming cosy and sparkles together and living these deep, chocolate brown shimmering sequins from
Don’t forget we have 25% off selected styles in our Black Friday sale ends Monday at midnight- instore and online too !
Get your glitter on!
The store is full of sparkles this week as we’ve set up our festive new window display - we look forward to seeing you this week!
Close up of gorgeous new golden textures from favourite
We love the idea of mixing up sequins with denim, gold jacquard with wool playing metallics together or with softer daytime textiles for a more relaxed way to dress for party wear.
Loving the new winter print from and how cleverly they’ve take it across different textures that you can layer together.
Plus a touch of sparkle in the prettiest dressy sweater which we’ve paired with the print pleated skirt.
Heading off in a new colour direction as our winter deliveries arrive. Sophisticated shades of chocolate and silver sequins with pale blue, faded denim and artful prints from all very delicious and wearable from day to evening !
A hugely colourful day yesterday on Columbia Road for . Our windows suitably attired with favourite
Coco dressed for the occasion !
Flowers adorn our door today for London’s Day of the Dead on - come other than as you are !
Face painting, the colour walk people and a wonderful procession full of colour and joy 🤩
Tweeds and prints in the window this week. Gorgeous autumnal shades and textures of winter white, chocolate brown, coral and orange with touches of leopard print.
Lots to play with here to layer or take off. Some lovely combinations.
Details - tweed and leopard print with belted winter white jeans a combination of and in our windows this weekend.
We’re open today from 9-4 and the Flower Market is in full swing 💐🌸🌻🌼
Loving the layered look Sarah has put together. With a base of winter white and gorgeous textures and patchwork jacquard layers to add or subtract as the weather demands !
The shop is open this weekend and do t forget free parking on a Saturday !
Layering lovely autumnal@knitwear with - a new way to co-ord with matching sweater and scarf. Each pieces is lovely together they’re fabulous !
🍁
Moving into autumn 🍂 with gorgeous vibrant prints from favourite brand .
A shirtdress is always such a key wardrobe piece that you can dress up or wear more casually this gorgeous print will take you through the coming season in style !
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Address
98 Columbia Road
London
E27QB
Opening Hours
Tuesday | 11am - 5pm |
Wednesday | 11am - 5pm |
Thursday | 12pm - 6pm |
Friday | 11am - 5pm |
Saturday | 11:30am - 5pm |
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