Parade Design
Creative Design Studio We are Parade. A creative design company helping your business stand out from the crowd... and having a little fun along the way!
We offer a whole host of design, from concept through to end product. We offer services for brand creation, logos, brochures, leaflets, posters, mailers, corporate stationery, promotional campaigns, exhibition and pull up stands and websites.
The Parade team
(As drawn by in her wonderful live portrait booth) ✍🏻
Studio shots 📸
Long-established Newport counselling service Phillips Wellbeing (previously Kemey’s Grange) came to us after a full business takeover.
Over the years the business had somewhat neglected its need for branding & marketing and the new owners wanted the full package 📦
Phillips pride themselves on their prompt delivery of services, boasting an amazing guaranteed 7-day turnaround from initial referral.
As an established business with over 20 years of experience, the new identity needed to reflect the business’ expertise, professionalism and create a positive, welcoming space, for people seeking mental health support.
We developed the tagline ‘Shaping a more positive future’ and designed a simple logo mark, loosely resembling a P & W. In addition, we introduced positive photography of people and calming elements of nature to complement the brand, steering clear of the typical black-and-white imagery associated with mental health.
Phillips are now based in one of Parade’s OG offices in The Estates Office. We headed back to kit out a whopping 7 rooms with signage, wall art and full wall vinyls supplied by Sauce
See the full case study over on our website: https://paradedesign.co.uk/our-work/phillips-wellbeing
A new brand and website for RJ Financial 🌱
Accountancy experts R J Financial Accounting Services Ltd approached Parade with the intent to invest in their marketing materials for an upcoming event.
After our initial consultation, it became clear that they instead, required a full branding exercise. Positioned in the competitive financial industry, we felt that they could better showcase their business in a way that reflected their professionalism, credibility and personable service.
The existing brand consisted of an illustrative logo featuring an acorn, a grey & mustard colour scheme and the slogan ‘Helping your future grow’. RJ Financial wanted to maintain these brand elements in the new identity.
We updated the mark which had initially been more illustrative, to a clean; modern icon, doubling as a shield. We managed to sneak in some upward-facing arrows into the negative space, a subtle nod to symbolise growth and positivity in finance.
See the full case study over on our portfolio: https://paradedesign.co.uk/our-work/rj-financial
The second The Every Woman Festival takes place this Saturday! We always come back to it because we loved building this brand and seeing it unfold into a successful event with a great purpose.
Thanks to the Everywoman team and our work on the project we secured 3 other jobs focussing around women’s health, some of which are also speakers at the festival.
Recommendations really do help small businesses, so thanks to our clients who shout about us from the rooftops 📣
THE PROJECTS
The Pelvic Pain Network
A nationwide network of expert physiotherapists specialising in pelvic pain. We created a full brand identity, developed messaging and delivered a website plus digital and printed comms.
Infiniti Healthcare
Infiniti came to us with a logo idea, looking to reposition themselves and generate a more cohesive brand. Their Cardiff clinic specialise in women’s healthcare.
Pelvic Health Practice
We designed and built a bespoke website complete with a custom appointment booking system and ‘find a physiotherapist’ map for optimum user experience. We updated the brand a little along the way, but kept the original logo. The team are based in London and the surrounding areas and bring pelvic health physiotherapy to people’s homes.
Four brands, all in the same industry, requiring different levels of treatment. We love doing a full brand identity from start to finish, but sometimes an update and reposition is all that’s required, and that’s ok!
Wishing our lovely Lauren a very Happy 30th Birthday today! 🥳 Still as fresh-faced as the day she started with Parade 8 years ago! Enjoy your day 🎈🎂🍾
Another wonderful year at has come to a close!
We’ve had a jam-packed two days of inspiring talks, from the likes of , and (to name a few!). We’ve also walked our socks off around Birmingham, taking in all of its sights, unique charm and beautiful historical industrial buildings.
We’re big believers in the importance of (occasionally) stepping away from our desks to learn about other creative industries. These creative industries may not all be graphic design specific, but still inspire and influence how we work. That’s why we love the variety on offer at Birmingham Design Festival.
We’ve heard talks from creatives on vintage ephemera, book cover design, art installation, film prop design, and even about the process of designing Muppets and Sesame Street characters 🐸
We’re feeling refreshed, full of new thoughts and ideas ready for the working week on Monday ✨
Thanks to the team at BDF who work hard to organise the festival and provide the fab free talks we get to attend.
It’s time for again, a great event for the creative industries that we look forward to every year.
We’ll be out of office from Thursday 6th June - Friday 7th June as we swap our desks for talks, workshops and a bit of Brum! It’s always a great way to refresh, get some inspo and learn about updates and developments in the creative industry.
Congratulations to U13’s Rugby team and coaches on reaching the Dragons Plate final today Good luck, but most importantly enjoy it, win, lose or draw! A great experience for you all! We are very proud sponsors! 🏉❤️💙🎉👏
Introducing Ali & Bailey the cockapoo to the Parade team 🥁
Ali is joining us part-time to help us run the studio.
Welcome Ali! 👋🏻
Join us for the Dragons of Newport Network Group Big Breakfast at Rodney Parade!
Wednesday 20th March, 7am-9am.
Tickets cost £5 and include hot drinks, fruit juice and a light breakfast. Over 100 local businesses will be in attendance.
Get your tickets here: https://www.eventbrite.co.uk/e/big-breakfast-facilitated-networking-for-local-businesses-tickets-835914913007.
Hope to see you there!
🎈
Designers celebrate new studio after working from home for two years A design company in Newport is celebrating a decade in business with a move to its recently renovated offices in the city centre.
PARADE TURNS 10 🥁
In January, we marked the 10th anniversary of Parade and we were so happy to be able to celebrate this milestone at the official opening of our new studio which we moved into just before Christmas.
We welcomed clients old and new, suppliers, collaborators, mentors and family and friends to a long-awaited knees-up at our new home and to thank them for all the support that they’ve given us during a decade in business. We’ve been overwhelmed with gratitude and we’re extremely proud of the brilliant work that we produce which is a testament to the super-talented, hard-working team.
We’ll be sharing pictures of the party, our thoughts about 10 years in business, and the launch of our new brand identity over the coming weeks. But first and foremost, we’ve got work to do...
OUT OF OFFICE ON ✅🖥️
And that’s a wrap for 2023! Wishing our clients and friends of Parade a very Merry Christmas and a Happy New Year. A big thank you to everyone who has supported us in 2023, whether that’s old & new clients or friends and family who have lent a hand to help renovate our new studio!
We’ll see you on January 2nd when we return! Have a good one.
Love The Parade Team 🎄🎅🏻
This Christmas we’ve FINALLY moved into our new studio! 📦
It’s taken much longer than anticipated, but the boxes are unpacked, the Christmas tree is up, and the fridge is stocked with Diet Coke.
We announced almost two years ago that we were leaving our studio of 7 years at The Estates Office for pastures new. We said we’d be working from home for the next 6 months whilst our new studio was being refurbished and as you can probably tell, the refurbishment took a liiitle bit longer than anticipated.
But if you’ve ever seen an episode of Grand Designs or had any building work done, you’ll know things never quite go as planned!
You can read more about our hunt for a new studio and the renovation over in our blog https://paradedesign.co.uk/news/parade-move-in.
Our new studio is located at 3 North Street, Newport, NP20 1JZ.
We’re psyched to be back working together and glad we can finally start welcoming clients back for meetings - thank you for your patience! 🙌🏻
BizQuiz 2023. We didn’t revise this year. But it made no difference whatsoever! Love the company though! 💗
It’s only taken 5 years of Parade Design sponsorship for Claire to actually take part in 🚴♀️Probably because nobody told her you could have a pit stop pint halfway!🍺 Congratulations to all the riders on all routes today and well done to for hosting yet another superb event! 👏🌟
Parade are proud sponsors of the Tour de Gwent and have been for the past five years!
It's a great event for a brilliant cause - St David's Hospice Care
Best of luck to all of the riders on Sunday.
A huge thank you to our sponsors 🫶
It's time to thank our amazing sponsors, who help to keep the Tour de Gwent going year after year. We really appreciate all that you do to support the Tour de Gwent rides and as a result of that - St David's Hospice Care.
Some of our sponsors are also taking part in the ride, so we wish you well! 🚲
If you'd like to become a sponsor for next year's ride get in touch with Kris at: [email protected]
The icon that is ✨ Barbie ✨
With the UK release of the new Barbie film today, we’re paying tribute to our very own ‘Parade’ Barbie who is always proudly on display in our studio. ‘Diet Coke, Majorette Barbie’ proves that there really is a Barbie doll for everyone!
We’re super excited to see the film, especially after watching the Architectural Digest Dreamhouse set tour and seeing the incredible marketing campaign unfold over the last few months. The Barbie selfie Generator stormed social media and the brave posters, featuring nothing but a pink background and the date of the film release in the Barbie font, adorned billboards across the county. Just type in ‘Barbie’ to Google and see what happens! Truly a campaign of dreams... and we’re guessing a dream budget too!
It’s interesting to see how the brand has evolved over the years and continues to withstand the test of time. We love that after multiple variations of the Barbie logo over the decades, Mattel reverted back to the original 1959 version in 2009, although the film is using the 1975-1991 version for all of its marketing.
With all the hype, we’re bathing in the fountain of youth today and reminiscing of childhood days when we had the time to play and make up imaginary scenarios for our Barbies, Skippers and Kens. And not once did a scenario include deadlines, mortgage repayments or a pulled back muscle. We’re heading back to Dream World!
The Pelvic Pain Network, a new nationwide network of healthcare specialists, making specialist pelvic healthcare accessible and timely.
Their goal as an organisation is to listen to women with persistent pelvic pain and help them find relief, comfort and improve their quality of life, with less waiting and a quicker and more manageable diagnosis.
Founders Jilly and Virginia, both experts in their field, provided us with a clear brief and needed us to create a brand identity that was approachable and trustworthy, conveying the quality of care, service and efficiency of the network.
See the full work here: www.paradedesign.co.uk/our-work/the-pelvic-pain-network
We’re just having a browse through Mariepalbom photography's fab photos from The Every Woman Festival that was just over a week ago now and it’s fair to say we’re missing sunnier times! 🌞
Only 5 days to go until Cardiff's first Women's Health Festival The Every Woman Festival takes place Insole Court, Cardiff. We’re proud sponsors of the event and have loved seeing the brand identity we created develop and grow.
There'll be loads to do on the day, with seminars covering topics such as menopause, gender inequality, periods, and a whole host of workshops, street food, a creative market & more, so gather up your fav gal pals for an empowering day out.
Tickets are £15 and include access to 1x seminar & 1x workshop of your choice and are available at www.everywomanfest.com.
See you there 👋🏻
Birthday brekkie for our lovely Lauren today 🍳🥓 Happy Birthday Loz! Have a lovely weekend! 🥳
BIRTHDAY CELEBRATIONS 🥳⛳️
Today it’s our designer James's 30th Birthday! Happy Birthday James!
We celebrated with cocktails and crazy golf at Golf Fang Cardiff, surrounded by vibrant neon art work and 18 holes, all with different themes from Jezza, Blockbuster, one that we literally slid into 🛝 and some NSFW 👀
We officially got to be ‘Big Kids’ for the night.
What our clients say 👆🏻👇🏻
“Parade helped build us a brand identity that we absolutely adored.
Fresh, forward thinking ideas and their attention to detail is second to none. It helps that they’re also super lovely as well as talented - highly recommend!”
- Paris Collingbourne, Loud Llama 🦙
Case study: https://paradedesign.co.uk/our-work/loud-llama
Last night, Claire attended the Smiley Charity Film Awards in London’s West end at the Odeon Luxe Cinema in Leicester Square.
We commissioned Photography by Anderson to shoot a short film for St David's Hospice Care last year, and it was a finalist in its category at the awards.
We’re sorry to say that it didn’t win the prize, but we’re super chuffed to have been shortlisted amongst so many other fantastic films from some other amazing charities! Tears were most definitely shed!
A great evening hanging out with the super-talented Isy and Leigh and indulging in the generous hospitality of the evening! 🥂🍾🍿and if the Goody-bags of dreams, canapés and flowing wine wasn’t enough, the dulcet tones of Tom Allen as host was the icing on the cake!
It's the final week to vote for the video we produced with Photography by Anderson for St David's Hospice Care. They've go to the finalist stage of the competition and we'd really appreciate your vote!
Vote here:
https://smileycharityfilmawards.com/videos/st-davids-hospice-care
🤞🤞
Dydd Gŵyl Dewi Hapus! Happy St David’s Day!
Cramming in some classic Welsh references into a working day photo 😂🏴
Welsh t-shirt ✅
Daffodils ✅
Bara Brith ✅
Tom Jones on repeat ✅
Map of Wales ✅
Diet Coke (not Welsh but essential) ✅
Amazing news! The film we commissioned for St David's Hospice Care, shot by Photography by Anderson has been made a finalist! We need your help with voting again in this final stage 🙏
Voting link: https://smileycharityfilmawards.com/videos/st-davids-hospice-care
Thank you, thank you, thank you!
✨ Our latest project ✨
We’ve been busy designing & building The Every Woman Festival website and booking system this past month and it is now L I V E.
Tickets are too, and there’s a great, varied line up of speakers and workshops from Belly Dancing to yoga and Creative writing, all set in the beautiful grounds of Insole Court, Cardiff!
We’re so pleased to have helped the team by creating the identity & website and to be part of a festival that champions women & diversity. Bring on June 24th. 🧘🏻♀️
Tickets available at www.everywomanfest.com
Click here to claim your Sponsored Listing.
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Address
3 North Street
Newport
NP201JZ
Opening Hours
Monday | 9am - 5pm |
Tuesday | 9am - 5pm |
Wednesday | 9am - 5pm |
Thursday | 9am - 5pm |
Friday | 9am - 5pm |
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