TetraLab

An independent digital marketing and development studio. Branding, Development, Marketing, Startup f We are digital!

11/12/2023

🌐 Join Our Global Team of Innovators! 🚀

Are you a talented and passionate professional in the realms of web design, WordPress development, PPC expertise, or social media management? We’re on the lookout for individuals like you to join our vibrant team!

About Us:
We’re not your typical workplace; we’re a dynamic, young team engaged in diverse international projects spanning various industries worldwide. Our workspace is your laptop, and our meeting room is the internet! 🌍💻

What We Offer:
✨ Autonomy: Manage your projects from A to Z, showcasing your creativity and expertise.
🌟 Global Reach: Collaborate on exciting projects with clients from around the world.
🚀 Remote Work: Embrace the flexibility of working from anywhere with a stable internet connection.
💡 Innovative Environment: Engage with a fun and forward-thinking team that values originality.

Qualities We Seek:
🎨 Design Wizards: Bring graphics to life from scratch, utilizing Figma with flair and dedication.
🌐 Global Clock Keepers: Work in either US Eastern Timezone (EST) or Eastern European Time (EET), 9 AM to 6 PM.

Ready to embark on this exciting journey with us? Visit our website https://tetralab.agency/ to express your interest and become a part of our global community! 🌐💼

23/11/2023

We just opened a rather intriguing email with the subject line «Not everything is fine».

Brace yourselves, it was an in-depth analysis of errors on our website! 😆

Turns out we didn’t order these services, but hey, we’re honoured with the effort and creativity in marketing!🎩✨

😄Who knew bug reporting could be so much fun?

💬 Ever received an unexpected email that turned out to be surprisingly creative? Share your story! Share your thoughts below 💌💻

10/11/2023

🌟 Unveiling the Lessons: Understanding Your Audience is Key! 🌐💡

Ever had a project where the unexpected happened? Let's dive into one of ours, where the story unfolds with lessons worth sharing.

In a bid to create a thriving Telegram community with a paid subscription and an interactive chatbot, we thought we had it all figured out. Systems tested, launch executed—success, right? Not quite.

🔍 The Unforeseen Twist: Tech Support & the Overlooked Audience

The moment of truth arrived when our tech support flooded with queries. Why? A significant chunk of our audience turned out to be incredible women aged 50 and above, not entirely tech-savvy. The seamless payment flow in Telegram? Well, not so seamless for them.

🚀 Learning on the Fly: Post-Launch Adjustments

Post-launch, we scrambled. Recognizing our oversight, we swiftly produced extra materials and video guides to simplify the process. The outcome? A valuable lesson—understanding our audience is as crucial as the tech behind our projects.

🧐 The Takeaway: Know Thy Audience

The moral of the story? We didn't delve deep enough into our audience, a misstep that shifted the focus of our startup. Understanding your audience isn't just a checkbox; it's a roadmap to align your brand with the needs and challenges your users face.


🤔 What surprises have you encountered in understanding your audience?

Trust us: the more you understand your audience, the smoother your journey becomes. Share your thoughts, experiences, and let's build a community of insightful storytellers! 🚀

01/11/2023

🔍 Unveiling the Secrets: Key Questions for Our Client Meeting! 📝🔎

Are you ready to unlock the potential of your business and take it to new heights? 🚀 Join us as we dive deep into the core of your brand and uncover the secrets that will drive your success. Here are some essential questions we'll explore together:

1️⃣ Business Model: Tell us all about your unique business model! We want to understand the heart and soul of your operations. From your revenue streams to your target audience, share the blueprint that makes your business tick.

2️⃣ Current State: Where do you stand in the grand scheme of things? Give us an overview of your current status and achievements. We'll use this information as a launching pad to propel your brand forward.

3️⃣ Challenges to Solve: Every business faces hurdles along the way. Let's identify the key challenges you're encountering and devise tailored solutions to overcome them. Together, we'll turn roadblocks into stepping stones.

4️⃣ Brand Strategy: What is the vision for your brand? We'll help you craft a powerful brand strategy that captures your essence, resonates with your target audience, and sets you apart from the competition. Get ready to shine!

5️⃣ Team Requirements: What do you need from our talented team of experts? Whether it's packaging your brand, building stunning websites, setting up analytics and CRM, or crafting effective marketing campaigns, we've got you covered.

Let's embark on this exhilarating adventure together, crafting strategies and solutions that transform your business landscape.

Share your thoughts and excitement in the comments below! 🌟💼

31/10/2023

Prepare to be amazed! The Metaverse is here, reshaping the very fabric of our digital reality.

Imagine a world where the line between the digital and physical blurs, where your online presence isn't just a profile, but an immersive experience🌐✨

In the Metaverse, you can explore uncharted virtual realms, interact with AI-driven characters, and collaborate with people worldwide in ways never imagined before.

Meteverse - it's a universe where creativity knows no bounds and possibilities are endless. 🎮🚀

The Metaverse isn't just a technological advancement; it's a revolution. It's changing how we socialize, work, learn, and create. Businesses are finding new avenues for innovation, artists are crafting digital masterpieces, and communities are forming in ways that transcend physical limitations.

🌈 How does the idea of a limitless digital universe make you feel?
💬 Do you think the Metaverse will redefine how we connect with others online?

Join the conversation! Let your imagination run wild, share your thoughts, and let's explore this brave new digital frontier together. The Metaverse revolution is just beginning! 🚀🌌

19/07/2023

Once upon a time, in a bustling city, there was a client with a special project, a project meant to bring joy and excitement for the upcoming New Year. Hi approached a digital marketing agency, eager to bring his idea to life.

However, upon hearing that the agency planned to use freelancers for the project, the client exclaimed, "It's not professional!"

Curious to understand the client's concerns, the agency decided to dig deeper. They invited the client to a meeting where they could discuss the project in detail. As the meeting began, the agency listened attentively to the client's vision, goals, and budget.

The client's project, though not large in scale, required a unique set of skills and expertise. He needed someone who could capture the essence of the New Year spirit and deliver a memorable experience. The agency explained that freelance developers can bring niche expertise to the project, with a diverse portfolio and a fresh perspective. They assured the client that professionalism could be found among freelancers who specialize in the specific technologies needed.

The client had concerns about the project's cost and budget. The agency explained that freelancers often have competitive rates and lower overhead costs, providing more flexibility for specific project phases. .agency emphasized that professionalism is not determined by the employment model but by the quality of work delivered.

The agency also addressed the client's worries about time and availability. They assured him that freelancers can be quickly available, working remotely and adapting to flexible working hours. However, managing multiple freelancers might require additional coordination.

Ultimately, the choice between freelance and in-house developers depends on your project's unique needs, budget, timeline, and long-term goals. Consider the scope, duration, and criticality of your project, as well as the collaboration control level required.

At .agency, we offer both freelance and in-house teams tailored to your specific project requirements.

Contact us today to discuss your project goals and let us help you make the right choice for your success🚀

05/07/2023

- Hello, Tanya!,- a friendly voice said on the phone.

- You bought an iPhone from us last year - new models have appeared in our store. Perhaps, you would like to update your device?

I was pleased that they addressed me by name, made sure I was up to date with the latest technological trends and sent me several suggestions in Messenger. I definitely wanted to come back to the store, maybe not now, but in the future.

When you invest in being customer-centric, amazing things happen. You create loyal customers who keep coming back. You generate positive word-of-mouth as they share their great experience with others. And ultimately, you drive more revenue and profit for your business.

Customer-centricity isn't just about making a sale or completing a one-off transaction. It's about building lasting relationships with your customers. It's about making them feel valued, understood, and appreciated. It's about creating an experience that goes beyond the product or service you provide.
You will be more profitable if you invest in customer-centricity.

According to a study by Deloitte, customer-centric companies are 60% more profitable than non-customer-centric. This proves that the moment you put the customer at the center of your business, you're one step closer to success.

A happy customer means more revenue in the long run, so investing in customer-centricity is the key to greater profitability.

At .agency, we understand the power of putting the customer first. We specialize in helping companies become truly customer-centric. We set up your CRM system, ensuring you have the tools to collect and use customer data effectively. We create personalized strategies to engage and delight your customers at every touchpoint.

Contact us at .agency today to take the first step toward becoming a customer-centric powerhouse.

Let us help you transform your business!

Photos from TetraLab's post 12/06/2023

Hello everyone!

Do you want to increase your website's visibility on search engines and drive organic traffic to your business?

Search Engine Optimization (SEO) is the key to achieving higher rankings and attracting your target audience.

In this article, we'll guide you through the basics of SEO and provide actionable advice to help you improve your website's rankings.

Let's dive in!

Hello TetraLab digital agency 10/03/2022

Hi!
We help small and medium businesses develop and launch new products online.
It's a pleasure to see you here, and we hope the information provided will help you understand what the full online startup from scratch launch process is and all its nuances.

Hello TetraLab digital agency This is our first post here on our official website. We are a digital agency that try to change this world to a better one.

Timeline photos 26/07/2021

Every entrepreneur is inspired by his idea, nursing it, framing and decorating on the way to release.

But how do we know that it is in demand in this form and with such characteristics?

Indeed, it is easy to fall into the trap of your beliefs, because 9 out of 10 entrepreneurs do not build a product the way people need it.

Here's how the pros do:

1. First of all, check the market using services like google trends etc. It will help you see the interest in your product during a year or at all. By the way, if it is not there, this does not mean that you need to abandon the idea, you are free to create this market!

2. Find out as much information as possible about your target audience. Geography, gender, age, profession, income, character, habits, hobbies. Everything is important!

3. Compare direct competitors to each other, highlight their advantages and disadvantages to make your product best at least in one of the characteristics.

4. Analyze indirect competitors with whom your audiences may intersect. This will definitely provide a lot of insights for building your brand and marketing strategies.

5. Thoroughly think of your brand's mission and features, tone of voice, visual identity and marketing strategy.

After completing all the steps, you will break the sad statistics of 9 out of 10.
Let's tell you more - when a new project comes to us, there is no question like "will the project be successful?".

This question sounds differently: "How successful will we manage to make this project?"The average ROMI (return on investment in advertising) that our team reaches for partners is 140%. This means that every dollar invested in marketing generates an average of $ 1.4 in sales.

Do you see it's all about data, not your luck? Did you order a typewriter for money?

Timeline photos 19/07/2021

Video advertising has long proven itself to be one of the most effective. Anything that needs to be described in a thousand words can easily be captured in a one-minute video, capturing hearing, sight and emotion in one inspiring composition. Therefore, it is no surprise that new players, young and old, appear on this market every day.

Absolutely everyone now can create very effective videos for advertising on social networks, as more and more video creators appear on the market, in which you can easily insert elements and set up their movement along the video timeline.

The era has come when technology is available to the masses, everyone can get their share of the market and sell their services to the whole world. Recently, people had to wait more than a month for a response to their letter.

We created our team to turn technology into an effective helper for humanity, freeing people from stupid repetitive actions and giving more opportunities for creativity and all-round development.

Timeline photos 12/07/2021

For people to buy your product you need to:

- analyze the market need and adapt your product to it
- calculate the purchasing power of your main target audience
- enhance the perception of pleasure from your product
- reduce the pain of price

Net Worth = Pleasure - Suffering

The higher the net value, the more sales you'll get.

Timeline photos 05/07/2021

- Advertising does not work! It's a waste of money! We heard this phrase at the meeting with the Client.
- Who set up advertising for you?
- I myself! ...The end.

It's not that difficult to start your ads on Google or social media. Advertising accounts interfaces are intuitively designed, so you can learn it in a day. So what's the problem? Launching an advertising campaign is not even halfway. This is usually just the beginning.

Launching advertising for our customers begins with a detailed study of the market and the target audience. Everything down to the smallest detail - age, gender, habits, hobbies. Insanity - you will think. Not at all! In order to maximize conversions, you need to consider the behavioral factors of those you are looking for.

What did you expect? There are a lot of people out there, most of them are not your audience. Before starting another ad campaign for our partners, we create a marketing strategy. We choose hypotheses, channels of customer involvement, methods and chronology of interactions. And this is just the beginning. We won't run ads until we clarify these issues!

And what after launch? Analytics, data, optimization. The advertising test usually takes 2-4 weeks. We set minimum budgets for the day and see which channels and hypotheses work best, add "stop words". You can easily run ads and just as easily loose your money.

Facebook will thank you. But the next time you'll decide to start ads on your own, think about why marketers make $ 4,000-20,000 a month. Do you really think it's that easy? A team is always better than one.

An experienced team is a guarantee that your startup will get more chances than 1 out of 10.

Timeline photos 29/06/2021

For those who are not in the subject - any site is hosted. This is the cloud space where all your files and scripts reside. What are the criteria for choosing your hosting provider? Let's start with the most important ones:

- safety

- speed

- price

- available server resources

- technical support

There are many providers on the market that have similar first four parameters. Therefore, the latter becomes decisive.

Our team has been choosing hosting ukraine.com.ua for projects for more than 2 years, because whenever we write to their online chat, the answer comes in minutes. Day, night, holidays, it doesn't matter. Guys always help, prompt, show. Plus, their servers are scattered all over the world, which is especially important for international projects. The post is for your benefit!

Timeline photos 21/06/2021

Stakeholder is a person or organization that has rights, interests, claims or interests about a project. 5 out of 10 projects fail due to the fact that the terms of reference or the economic feasibility of the project are not clearly worked out. This leads to the loss of sight of some of the necessary work, which at best leads to overtime, at worst - to the total collapse of the project.

Before planning, it is necessary to clarify WHAT key stakeholders need. To do this, we in .agency first collect and analyze the requirements for the product and the project, then analyze the market and competitors, and draw up a portrait of the target audience. One of the tasks of our project manager is to clearly communicate with stakeholders about which expectations will not be met and for what reasons. For these purposes, we use documentation to collect and track stakeholders' requests. In it we:

- connect the goals of the organization with the goals of the project
- reflect the requirements for functionality, technology, quality, and reporting
- determine the owner and the priority of requirements

Such a document provides a structure for managing product and project changes. As a result we reduce the likelihood of misunderstandings between our team and the customer and actually make the project happen.

Timeline photos 18/06/2021

People often start their development path alone, but soon realize that it is possible to create something huge only in collaboration. Kill a mammoth, build a family, fly to space. We are not significant alone. However, together we create the future. Evolution is in everything. Even in IT.

All specialists sooner or later cooperate with reliable partners, build companies, if there is enough light in the soul and brain. A businessman cannot create his business alone.

Even if he makes his product alone, he still needs someone to pack and sell it. Also, someone else has to calculate expenses and income. Station wagon = average result. It's okay to find a freelancer who will do a great job for your project for years.

However, if you want your business to run smoothly and constantly evolve, you need a team. The composition of this team is always different from business to business. In the following posts, we will tell you what specialists are needed in almost any startup. Stay in touch!

Timeline photos 10/05/2021

Nowadays, working remotely has become a mainstream. Thank you, Corona, at least for that. Although our team already worked remotely from different parts of the world such as Mexico, Ireland, Indonesia, Germany, Australia and Ukraine.

However, it doesn't matter where you work from. All of us remote workers face the same problems. Let's call the TOP 2 of them. Tell us what is your TOP;)

✔️insufficient communication skills
✔️low productivity at home

We've found a pill for these ailments. It's called "teamwork". So simple! There is nothing that can stop a team of internet entrepreneurs and digital geeks from creating a powerful tool that churns out cool, useful startups.

Use the power of the team collaboration, brothers and sisters!

Timeline photos 03/05/2021

The real estate market has changed a lot since the advent of the worldwide web. Our team was convinced of this once again when we first mat guys from Farsight24.com.

Their product is not unique, but revolutionary enough. They not only take houses in Bali for the maintenance, but also carry out lead generation of those who want to rent these houses out.

Double-win for modern landlords who love to travel and don't like the routine of hosting a property. Our team was invited for minor fixes in the UX / UI design of their landing page made on Tilda.

Now they have a new custom website and we are happy that the company is developing. Keep it up, friends!

29/04/2021

The company is on the way to reaching bigger goals and extending the clients' pool; therefore, we are expanding our Sales Crew.

What we expect from you:
- Excellent written English (Upper-Intermediate and higher);
- Strong written communication skills;
- To be detail-oriented and have a strong sense of responsibility;
- Eagerness and capability to always stay in touch with clients and upper management;
- Efficient time-management skills and agility to manage multiple tasks in a fast-paced environment.

Will be an advantage:
- Experience in managing freelancing platform accounts (UpWork, Crunchbase, LinkedIn, etc.);
- Tech savviness and a general understanding of IT subject field;
- Experience in direct communication with foreign clients.

Responsibilities:
- Generate qualified leads conducting research on Crunchbase, LinkedIn, Upwork etc.;
- Work through & upgrade company sales pipeline along with the Sales Team;
- Run initial negotiations with prospects, identifying clients' needs while providing clients with excellent communication;
- Collect statistical data and contacts for sales team expertise improvement and future endeavours.

What we guarantee from our side:
- Specific technical education and IT business models' guidance ran by our Sales Lead;
- Work with clients from all over the world; (Running negotiations, mailing in English);
- Clear revenue share from your clients (% is discussed separately for each project, depending on the list of tasks you would like to cover);
- We pay you a 10% commission from all further payments, made by your client forever;
- Opportunity to become our Sales Lead;
- Flexible working hours;
- 100% remote work;
- Working in a friendly environment;

Timeline photos 26/04/2021

The five steps to achieve goals principle from the legendary Ray Dalio!

The task of achieving our goals arises millions of times on our way.
But do we always cope with it? Information today does not guarantee you 100% of the tasks performed, but will definitely increase your performance. The easier, the better!

1. Set a goal
2. Mark as many obstacles as possible along the way.
3. Define their nature and essence
4. Develop a plan to eliminate these obstacles
5. Do what you wanted to do!

Timeline photos 19/04/2021

Startups often face the problem of a limited budget. In such conditions, each team member is torn between several roles.

Although we have crossed this stage and are already working as a well-coordinated team of specialists, we still remember this stage of our development. Let's be honest- it's okay! Many European startups are no different in this regard.

The main thing for you now is an accurate determination of your target audience and competitors' analysis.

And one more important thing! Don't get stuck on the tiny details. You need to release your minimum viable product as soon as possible, test it on users, get feedback, and make adjustments. It is often necessary to repeat this iteration more than once.

Our team has already helped more then 30 projects to kickstart using best traditions of a lean startup, which helps us to test several hypotheses in few weeks with minimum budget.

This strategy helps you to make a product for your desired audience, not just for you, while you adjust your product's features using the real feedback from your real customers.

You can spend years gaining this experience yourself. Alternatively, you can go through this path once with us and grow your product from scratch to a stable profit in a few months👌👌
.

Timeline photos 17/04/2021

Reasons to choose us

We bring your project to completion

There are several reasons why we are the right partner for you. Here are some to consider:

✔️Fully owned firm:
we own our company and have a vital interest to make things right.

✔️Highly experienced team:
all our team members are highly experienced software architects and developers, who keep up with the latest cutting edge technology trends.

✔️Small, but efficient:
size of a team is not the key ingredient for a successful software project. It's the right people with the right skills. We believe that we have both and our fast iterative approach to software development guarantees your satisfaction with our work.

✔️More than just developers:
all our team members put on their thinking caps when they work for you. So, you can expect us to contribute much more to the project than just implementing requirements.

✔️Honesty and Openness:
we believe those two things are the key ingredient for successful software projects. You can expect us no less from us.

✔️We take on responsibility:
we deliver on our promises. What we can't deliver, we won't promise!

Timeline photos 15/04/2021

What is this? CRM (Customer Relationship Management) is your business relationship management system with customers and partners. This is a database that stores all correspondence and interactions with each client, partner, organization.

The entire history of interactions with a specific customer is now in one place and in a convenient form.

You will never forget what you talked about with a client yesterday or last year anymore. Any new manager can be easily integrated into the workflow and is ready to respond to your regular clients at a high level.
Take advantage of modern technologies, and your project will be doomed to success.

And if you do not have a team of professionals who can complete your online project for you, the .agency team is always there, ready to help!

Timeline photos 13/04/2021

One of the most interesting projects of this year! Not just because we are boys and girls and we love to fly!

Introducing the unique drone pilot academy in Kiev! If you still think that the drone operator is a childish hobby, you are deeply mistaken. After all, Drone Academy trains real professionals, the demand for which is growing day by day in such important industries as agriculture, military, industrial, engineering, media and others.

Do you want to be sure that the next round of technological progress will not push you to the sidelines in a few years? Come to drone pilot academy droneacademy.com.ua and acquire one of the most demanded professions of the future.

By the way, this is completely our development from scratch: strategy, design, development and ad campaign.

Turn it on!

Timeline photos 08/04/2021

An excellent example of a successful startup, which in a few months reached more than $4000 profit using only an Instagram account and advertising from bloggers.

Yes, this is possible. Especially if you have a unique product. Bags and crossbody bags handmade of real python skin. how do you like that? We were invited to the project in order to develop an online store and integrate a payment and delivery service.

See the result! https://magicbalii.com/en

07/04/2021

The Startup package was designed for serial entrepreneurs who wants to play a big game and not get stuck on technical issues.

Landing page, multi-page site, online store - all our experience and necessary arsenal for launching the successful product is inside.

Step by step, we bring to market a new product with a clearly defined strategy of the brand, its communication, and marketing. We implement and launch the project, and bring it to a stable profit.

You get a ready-made profitable modern business with many processes being automated.

You are human! Leave all the machinery stuff to machine. You just need a team to set it all up and leave you the freedom to do what we all have to do - create!

We sincerely wish everybody have our startup package! At least once ❤️

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