Skaled
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Skaled Consulting changes the way organizations engage today's buyer. We align sales & marketing wit
We help b2b tech companies generate more meetings and close more deals.
We have an exciting lineup for AI Unleashed 🤖 in the second half of this year. ➡️ Here’s a sneak peek at what’s coming up:
🗓 Wednesday, July 17th
Getting Into the Head of Your Prospects with AI
- Using ChatGPT to gain deep insights into your prospects’ needs, preferences, and behaviors
- Learn how to leverage ChatGPT to create highly personalized and impactful engagement
- Discover techniques to enhance your sales approach using AI-enhanced data
🗓 Wednesday, July 31st
5 Tips for Rolling ChatGPT Out to Your Organization
- Discover key strategies for successfully rolling out ChatGPT within your organization
- Get best practices to ensure smooth adoption and maximize its potential
- Learn effective enablement practices to equip your sales team with the skills needed to leverage ChatGPT
🗓 Wednesday, August 14th
Q3 2024 | The State of Generative AI in Sales
- Hear the latest advancements and trends in GenAI and their implications for the sales industry
- Review real-world case examples of how organizations are implementing GenAI in their sales strategies
- Prepare your sales organization for upcoming changes
🗓 Wednesday, August 28th
Next-Gen Prospecting: Leveraging ChatGPT to Find Your Ideal Customers
- Learn how ChatGPT analyzes data to identify high-value leads efficiently
- Gain practical prompts to enhance lead generation
- Understand how to leverage ChatGPT’s data insights to tailor outreach
Make sure to register for the new dates so you don’t miss any of these insightful sessions.
Register: 🔗 https://skaled.com/events/ai-unleashed/
🚨 We're back on the 17th! 🚨
We are excited to announce that AI Unleashed is relaunching on July 17th!
After a brief summer hiatus, Jake and KD are back and ready to bring you the latest advancements and insights in AI for sales.
The upcoming months promise to be fast-paced with numerous changes and developments in the world of AI. Don’t miss out on the action – make sure to register for the new series dates!
Here’s a sneak peek:
📅 Wednesday, July 17th
Getting Into the Head of Your Prospects with AI
- Using ChatGPT to gain deep insights into your prospects’ needs, preferences, and behaviors
- Learn how to leverage ChatGPT to create highly personalized and impactful engagement
- Discover techniques to enhance your sales approach using AI-enhanced data
🗓 Wednesday, July 31st
5 Tips for Rolling ChatGPT Out to Your Organization
- Discover key strategies for successfully rolling out ChatGPT within your organization
- Get best practices to ensure smooth adoption and maximize its potential
- Learn effective enablement practices to equip your sales team with the skills needed to leverage ChatGPT
Find more information and register for the new series dates on the event page!
Register 🔗 https://skaled.com/events/ai-unleashed/
Traditional sales methods were built for a buying environment that has since evolved.
It’s time our sales processes evolve as well.
NTENT is a new framework built from a customer experience standpoint to efficiently and effectively move buyers through a customized sales journey.
It encourages you to ask yourself: Am I providing the right customer experience to lead them to a deal?
Instead of: Are they qualified enough?
This perspective can help you stay focused on how people are buying and how you can meet them where they’re at.
✅ N: Next Steps
Do you know the next steps or not? Keep the forward progression simple because once you lose that momentum, you could lose your buyer altogether.
✅ T: Teams
It’s no longer just one person making the final buying decision. You’ll want to know how you can customize your sales journey for teams and individuals.
✅ E: Education
Not every buyer reaches you at the same point in their education process. Don’t let an educated buyer catch you off guard. Meet your buyer where they’re at and be ready to progress them through their journey at their speed.
✅ N: Numerical Priority
How do you get rid of the ambiguity when it comes to prioritization? Ask the right questions and you can have quantifiable measurements.
✅ T: Time to Impact
What does the customer really care about? Understand what your buyer needs and when they need it. They care about impact, not a contract.
Deep dive into how you can take action and engineer your sales process for speed using NTENT.
🔗 https://skaled.com/insights/ntent-engineering-for-speed/
All right, all right. That can mean a lot of things.
Luckily, Jake wrote the blueprint for it, and it officially launches tomorrow.
We're beyond excited for the first books to be shipped and waiting anxiously for our copies.
You still have a couple of days left to pre-order and get all the bonuses that come with the book.
🔥 The Innovative Seller Community
🔥 The Innovative Seller Master Class
🔥 The Innovative Seller Summit Recordings
Get your copy now: https://www.jakedunlap.com/the-innovative-seller
🎤
The Innovative Seller releases next Tuesday. Get your copy now! https://www.jakedunlap.com/the-innovative-seller
5 days until...
https://www.jakedunlap.com/the-innovative-seller
Can you guess when these sales methodologies were developed?
- Sandler Selling System
- Miller-Heiman, Strategic Planning
- Solution Selling (SPI)
- SPIN Selling
- Value Selling
- Customer-Centric Selling
- MEDDIC
- RAIN Selling
- Baseline Selling
- The Challenger Sale
Most likely, if you're following one of these methodologies, you're treating people like a number right now. A number that needs to go through your very specific process. It's for their benefit...
But is it?
Purchasing behavior has evolved at a significant rate the past 10 years and B2B sale processes have a way to go to keep pace.
The Innovative Seller releases in 6 days. Make sure to pre-order your copy and stay on the right sides of sales and innovation.
Pre-order now: https://www.jakedunlap.com/the-innovative-seller
If you were wondering, here are the years the most popular methodologies were developed.
- 1967 Sandler Selling System
- 1978 Miller-Heiman, Strategic Planning
- 1988 Solution Selling (SPI)
- 1988 SPIN Selling
- 1991 Value Selling
- 1993 Customer-Centric Selling
- 1996 MEDDIC
- 2002 RAIN Selling
- 2005 Baseline Selling
- 2011 The Challenger Sale
We're so excited. 💥
The Innovative Seller Releases in one week (April 9th).
If you want all of the supplemental resources (and you do want them), preorder the book now before it's too late!
🚀 Access for one year to The Innovative Seller Community
🚀 Recordings from The Innovative Seller Summit
🚀 Access to The Innovative Seller Master Class
🚀 Resouces mentioned in the book
Pre-Order now: https://www.jakedunlap.com/the-innovative-seller
Meet us in The Innovative Seller Community at 12 PM CT!
We’re kicking off the Summit with Jake Dunlap, host and author, presenting our Keynote on the 4 Cs of Innovative Selling.
It’s not too late to grab a Day Pass and join a few sessions.
Check out the agenda 👉 https://bit.ly/register-innovative-seller-summit.
The book on the future of sales…
The community for fostering change…
The summit to kick your journey off with a bang… starts tomorrow.
Join us Tuesday at 12 PM CT for The Innovative Seller Summit with speakers from LinkedIn, OpenAI, Rev, Betts, RevGenius, and more.
It’s your last chance to get in and join the Innovative Seller movement.
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
Next Tuesday @ 2:00-2:30 CT these speakers go live for How Customized Experiences Lead to Simplified Sales Journeys at The Innovative Seller Summit!
The 3rd C of Innovative Selling, Customized Sales Journeys, is dedicated to the buyer experience.
77% of B2B buyers say their latest purchase was very or somewhat complex or difficult.
Why?
Organizations are putting all buyers through the same journey that doesn't apply to them, and it just doesn't make sense.
Customizing a buyer's journey or purchasing path actually makes the process simpler.
In this session, our speakers will cover how they optimize for the ideal sales experience at each step in the process.
💥 Channing Ferrer
Multi-time Chief Revenue Officer
💥 Carolyn Betts
Founder & CEO, Betts
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
🚨 5 days left to register, sales pros! 🚨
We’re officially 5 days away from the summit.
Follow the link below for what you’ll learn, what you’ll take away, and how it will change your future in sales.
👉 Get COMMITTED to technology and AI.
👉 Stay CURRENT when going to market.
👉 CUSTOMIZE your interactions with buyers.
👉 Be CONSISTENT and be successful.
Fun fact: we’ve also now opened up registrations for free to anyone who only wants to join the live event.
You don’t get access to the community and a copy of The Innovative Seller book, but you’ll hear from great speakers and can always sign up and buy afterward!
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
Join Jake and David next Tuesday @ 2:40-3:10 CT for The Surprisingly Simple Ways to Improve Team Performance at The Innovative Seller Summit!
Consistent optimization doesn't have to mean disruption.
The 4th C of Innovative Selling, Consistent Performance Optimization, can feel unrealistic or unapproachable for many organizations that don't operate this way.
It's because they're used to major overhauls every one to two years that are disruptive. They can't imagine doing it every two weeks.
This is a critical session for teams that need a mindset shift and framework for consistently optimizing their outbound and sales processes.
If you think you don't need consistent performance optimization, you should definitely join this session.
💥 David Cohen
Former LinkedIn Talent Solutions VP
💥 Jake Dunlap
Founder & CEO, Skaled
Author, The Innovative Seller
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
Join these amazing speakers next Tuesday @ 1:20-1:50 CT for Outbound Pivots that Paid Off and Some that Didn't.
Covering the 2nd C of Innovative Selling, Current Go-to-Market Strategy, we're going to discuss outbound strategies... that actually work.
It almost feels like we've lived in a constant state of "pivoting" since February 2020, and the new normal is not resting on our laurels.
The eruption of ChatGPT and other Generative AI tools in late 2022 was another wrench in current or modern strategy, albeit a good one. Now, there is no excuse for little research and no personalization.
In this session, our speakers will cover outbound strategies that get results and a few pivots that didn't work out as planned.
💥 Jared Robin
Co-Founder, RevGenius
💥 Zoya Segelbacher
Founder & CEO, Uncapped
💥 Anthony Natoli
Senior AE, LinkedIn
💥 Ashleigh Early
CEO, Other Side of Sales Consulting
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
Join these amazing speakers next Tuesday @ 12:40-1:10 CT for Game-Changing Stories of Tech & AI in Sales!
The first C of Innovative Selling is Commitment to Technology and AI Proficiency.
Our speakers will share how they've not only stayed ahead of emerging technology but also successfully deployed it within their organizations.
Change can be hard in B2B sales, whether you're on the end of the spectrum that doesn't want to fix "what isn't broken" or the other end that buys every shiny new toy but doesn't pull through the investment past implementation and ensure ongoing adoption.
In this session, our speakers will discuss the true meaning of Commitment and share some of their own game-changing stories.
💥 Kevin (KD) Dorsey
SaaS Sales Consultant, Keynote Speaker, & Advisor
💥 Keith Jones
GTM Systems Lead, OpenAI
💥 Meg Peterson
VP of Revenue Operations, Rev
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
The Innovative Seller Summit is in less than one week!
We've added MORE speakers to this half-day virtual event from Rev, Betts Recruiting, and Semrush.
We've also added a new ticket option for anyone interested in the FREE Day Pass to the live event only.
An event, where you'll walk away with:
Strategies to enhance technology and AI proficiency to stay competitive and responsive to market changes. 🤖
Insights into crafting a go-to-market strategy that resonates with today’s buyers. 📈
Techniques for creating a personalized sales experience that meets customers at every point in their journey. 🚀
And methods for ensuring consistent performance optimization to adapt to rapidly changing sales landscapes. 💯
Learn more about the March 26th Summit and register here 🔗 https://bit.ly/register-innovative-seller-summit
It’s a no-brainer.
A ticket to the Summit on Sales Innovation is one thing.
When your ticket also includes a copy of The Innovative Seller book and enrollment in The Innovative Seller Community… well, that’s a no-brainer.
The Innovative Seller Book is your blueprint on the future of sales.
The Innovative Seller Community will support you in fostering change.
The Innovative Seller Summit is how you’re going to kickstart your journey with a bang.
Together, you get the trifecta of content and support for innovative sales practices.
Learn more about the March 26th Summit and register here 🔗 https://bit.ly/register-innovative-seller-summit
Join us at The Innovative Seller Summit with these stellar speakers:
OpenAI 💥
RevGenius💥
LinkedIn💥
And more💥
We’re excited to have leaders join us who are already aligned with the 4 Cs of Innovative Selling and incorporating them into their own organizations.
The 4 Cs are a framework used by great sellers and leaders who prioritize innovation in their sales strategies.
Join us on March 26th for the summit on sales innovation and also celebrate the release of Jake Dunlap's new book The Innovative Seller.
Did we mention we’re giving away free copies?
Check out who’s coming, what they’re talking about, and register 👏 https://bit.ly/register-innovative-seller-summit
"Innovation isn’t hard; breaking old habits is."
This is a core theme of The Innovative Seller Summit.
Because we get it. A habit, by definition, is hard to break.
But if you’re going to pick a day to break from your routine, make it March 26th, for this half-day virtual summit.
Emphasizing the 4 Cs of Innovative Selling, these sessions will put you on the path to consistent sales innovation.
Now is the time to take stock of your sales strategy, your team, and your fundamental views on sales.
Register for the Summit to learn:
✅ The 4 Cs of Innovative Selling: Commitment to Technology and AI Proficiency, Current Go-To-Market Strategy, Customized Sales Journey, and Consistent Performance Optimization.
✅ Strategies to enhance technology and AI proficiency to stay competitive and responsive to market changes.
✅ Insights into crafting a go-to-market strategy that resonates with today’s buyers.
✅ Techniques for creating a personalized sales experience that meets customers at every point in their journey.
✅ Methods for ensuring consistent performance optimization to adapt to rapidly changing sales landscapes.
…
Check out the full agenda details below 👇 and remember that every ticket includes a copy of The Innovative Seller book.
Learn more at 🔗 https://bit.ly/register-innovative-seller-summit
Get ready to launch into a new era of sales.
This is going to be the Summit on sales innovation presented by industry voices leading the way.
We’ve kept the sessions and lineup tight in this half-day virtual event to provide the practical knowledge you need to adapt and thrive in a customer-centric and AI-driven world.
Crafted around the 4 Cs of Innovative Selling, by March 27th, you’ll have the tools to break old habits and embrace a framework built to withstand the test of time versus a methodology that will become stale and obsolete.
🔥 COMMITMENT to Technology and AI Proficiency
🔥 CURRENT Go-to-Market Strategy
🔥 CUSTOMIZED Sales Journey
🔥 CONSISTENT Performance Optimization
We’re excited to roll out the 4 Cs with a lineup of speakers who are already walking the walk of innovative selling with tested and actionable strategies that align with modern B2B buyer behaviors.
Learn more and register at 🔗 https://bit.ly/register-innovative-seller-summit
🚨 BONUS 🚨
When you claim your ticket, you'll receive access to The Innovative Seller Community and a copy of The Innovative Seller book. You’ll be one of the first to join a community of forward-thinking sales professionals committed to innovation and excellence in their field.
🎉 Exciting News Alert! 📚
Our CEO has just announced that his debut book, The Innovative Seller, is now available for pre-sale!
This is a monumental moment, marking not just the culmination of 1.5 years of dedicated writing but also the beginning of a new era in sales methodologies.
In The Innovative Seller, we're introduced to a modern, dynamic approach to building sales teams and market strategies that move beyond outdated practices.
It's about embracing modern methods and integrating cutting-edge technology like ChatGPT to enhance buyer experiences and accelerate value delivery.
What makes this book truly special is its authenticity - drawing on our CEO's two decades of rich experience in working with thousands of companies.
This isn't just a new methodology; it's a movement aimed at optimizing intent-based sales and leveraging technology to transform sales processes.
Pre-order now and gain exclusive early access to a wealth of resources (launching late Feb) leading up to and following the official launch on April 9th.
Join us in celebrating this incredible achievement and be part of this groundbreaking journey.
Let's revolutionize the way we sell, together! ❤️
Pre-order now: https://www.jakedunlap.com/the-innovative-seller
Top Takeaways from 3 Common Mistakes Sellers Make When Using ChatGPT for Sales 🔥
- Underutilizing AI for research and analysis
- Over-reliance on AI-generated content without adding personalization
- Giving up too soon and not iterating on prompts
_____________________________________________
Missed the episode and want to watch?
Check it out 👉 https://youtu.be/spwjcSbit-8?si=ZwwDQSO01kUovFXY
Don't want to miss next week's episode on the number 1 hack for great emails with ChatGPT?
Sign up here 👉 https://bit.ly/ai-unleashed-register
Aside from cross-departmental visibility, there are 4 other reasons why RevOps should play an integral role in mapping and documenting the sales process. 👇
💥 RevOps has a clear view of the entire journey (Marketing > Sales > Customer Success)
💥 RevOps is focused on process optimization and efficiency (and data flow)
💥 RevOps can be more objective than Sales Leaders
💥 RevOps is typically more familiar with the tech stack, its setup, and advancements
💥 RevOps owning the playbook can free Sales leaders to focus on more impactful activities
Still not convinced? Read the full article. 🔗 https://skaled.com/insights/revops-sales-playbook-5-reasons/
Why RevOps needs to be more than just a function -
~90% of organizations face challenges due to siloed operations that make it difficult to pinpoint and solve the real issues affecting their revenue growth and sales and customer experiences.
The crucial role of RevOps is to identify the root cause of recurring issues that are stalling deals and stifling growth - and most importantly - deploying the solutions.
Sound interesting?
Book an exploratory call with us today to discuss a more efficient and effective revenue strategy. https://skaled.com/book-a-meeting/
What is the one thing you could change that would have an exponential impact on your business?
How can you determine what that one change will be?
Do you have the data to point you in the right direction?
That's where a strategic RevOps partner comes in.
End-to-end visibility within your organization is the only way to drive efficient and predictable revenue.
https://bit.ly/why-revops-2024
Benefits of Hiring a Fractional RevOps Leader The Unsiloed Leadership You Need Right Now
Top Takeaways from Q1 2024 | The State of Generative AI in Sales 🔥
- 2023 Learnings: Prompts and context are everything.
- Most Excited for in 2024: Custom GPTs of course.
- Top Tip: Record everything.
_____________________________________________
Missed the episode and want to watch?
Check it out 👉 https://youtu.be/PDDWdEH7Guc?si=dQLeRiBADUJ5AOIL
Don't want to miss next week's episode on 3 generative AI mistakes to avoid?
Sign up here 👉 https://bit.ly/ai-unleashed-register
Uncover more opportunities in 2024 by doing this one thing…
Learn how to interpret your data as a sales rep.
A good sales pro is always looking for new ways to generate meetings and opportunities, and sometimes that means branching a bit outside of your ICP when the data calls for it.
Next Thursday, we’re joined by Crunchbase to discuss ways every sales team (and rep) can win in outbound in 2024.
This isn’t our prediction for 2024. It works in a down or up market and a skill every rep and leader should have.
Register to learn how to:
✅ Uncover Hidden Opportunities:
How to analyze data to find messaging and ICP opportunities.
✅ Navigate a Down Market with Confidence:
Tips for keeping up the momentum of success and always optimizing.
✅ Engage and Empower Sellers:
Learn ways to motivate and excite sellers to take action into their own hands versus overwhelming them with changes.
✅ Embrace Generative AI:
Also, learn where Generative AI can help in these three areas.
Register now! 🔗 https://bit.ly/mastering-the-pivot-register.
Can you find the abominable snowman hidden among our winter wonderland masterpieces? ☃️
Happy Holidays and Merry Christmas from Skaled!
Top 5 Takeaways from Generative AI Plays to Implement in the Next 30 Days! 🔥
___________________________________________
Missed the episode and want to watch?
Check it out 👉 https://youtu.be/tbb4mOyLx1k?si=fLHmJrAMiP5BTL5I
Don't want to miss the next episode tomorrow on 3 GPTs to create immediately?
Sign up here 👉 https://bit.ly/ai-unleashed-register
3 reasons to join AI Unleashed:
🤖 AI in Real Life 🤖
Real use cases for sales leaders and professionals.
Walk away with a new skill or strategy every episode.
🤖 Tactical & Strategic 🤖
We love to build LIVE and demo as much as we talk process and strategy.
Decks are great as examples, but now we plan to do more live so you know exactly how it works.
🤖 Relevant Updates 🤖
AI capabilities change almost weekly, so we keep our content and advice as real-time as we can.
Everything we talked about in the first episodes of Sales AI Unleashed is applicable, but implementation has changed, and after DevDay on November 6th, Custom GPTs have changed the game again.
🔗 Register now: https://bit.ly/ai-unleashed-register
Click here to claim your Sponsored Listing.
Skaled Consulting
Today’s buyers demand value-driven interactions. Skaled supports an organization’s need to meet those demands using our unique approach that combines modern sales strategy, intentional digital presence, and quality ex*****on. Our proven methodology is designed to accelerate sales impact, helping organizations achieve measurable and sustainable results.
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