Bakery Reality
All things bakery, business, and writing in buttercream. Online & in person coaching and courses.
04/09/2024
What to do with cake and cupcake scraps? Glamorize them in a cute container and top them with succulents!
04/02/2024
1. Flavor vs fuss…I don’t know if it’s the economy or changing trends but people did not seem into extra design elements, they were tuned into simple, beautiful and delicious
2. EVERYONE was super last minute, we baked extras of everything hoping that would be the case, and sold about half our Easter offerings to walk ins Friday/Saturday even though we offered preorder
3. Smaller gatherings—-Covid implications still seem to be lingering. Not sure if it’s habit now that families are in smaller micro groups? Next time I will add a smaller bar or shooter box for 6-12 vs only 12-24
4. People were crazy for carrot everything. I thought we had a lot, but it sold@out fast and everyone was asking. Next time I’ll double down for quantities or add another carrot item, or both
5. You cannot post too much on social (but try to keep it interesting). It can feel awkward to post a lot, but we got orders every time we did. You never know who is seeing it (or not seeing it) each time, or when they need to see it to want to buy it (like maybe the first time they saw it they were like, “oh, nice” but the second time was right after their mother in law asked them to bring dessert! 😂
What trends did you see?
03/26/2024
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