FASHION OPTICAL DALLAS | The Art Of Eye Wear

JF Rey is a brand created by Joëlle & Jean-François Rey, who founded the optical brand in 1995. The notable French designer has been blending colours and creating new stylish shapes with a unique style for over thirty years.

JF Rey glasses are distinctive due to their design, innovative and original colourways. JF Rey eyewear creates frames by superimposing facets and working with graphic combinations of metal, acetate, wood and leather. The bicoloured and tricoloured glasses frames transport you to a new universe of artistic shapes, colours and materials.

Jean-Francois Rey is one of the world's top eyewear
designers specializing in avant-garde and unique
styles. The brand has been around for over 20 years
and is known for innovative glamour, sleek lines
and eye-catching detail. J.F. Rey draws inspiration
from art, architecture and technology into
trendsetting designs. J.F. Rey's concepts unfold
through bold color choices, exclusive material
pairings and expert manufacturing.
Be it men's, women's or unisex, J.F. Rey's models
attract a discerning clientele, who appreciate
elegance and creativity.
Anyone wearing JF Rey eyewear would be a head-
turner anywhere.

Genuine Indian Water Buffalo horn is selected for its warm, luxe finish.

Its natural pattern gives each frame a unique quality, such that no two frames are exactly alike.

Material temperature adjusts to the environment: slightly cooler in summer / warmer in winter, making it comfortable to wear in any season & hypoallergenic.

The highest grade Japanese titanium is selected for its ultra-lightweight feel and sleek frame construction.

Has the durability of steel but is 40% more lightweight for a comfortable, sturdy construction.

Allows for a sophisticated, slim design with a lightweight fit for easy wear.

Fully hypoallergenic and does not require additional chemical processing, as its natural properties prevent oxidation.

The TOM FORD Private Collection was first launched in 2016 to commemorate eleven (11) years of TOM FORD Eyewear.
The Collection featured limited edition sun and optical frames hand-selected by and based on styles worn by Mr. Ford.
Classic and vintage-inspired looks are reimagined using exclusive materials such as natural horn and Japanese Titanium.
Since its launch, these styles have been seen on celebrities from Daniel Craig to Miley Cyrus and, are favored by the designer himself.

New has arrived!! 🇮🇹
Come check out all the new styles, colors, & shapes from the new season. These exclusive frames are made from a strong acetate material that comes from Italy.

New has arrived!! 🇮🇹
Come check out all the new styles, colors, & shapes from the new season. These exclusive frames are made from a strong acetate material that comes from Italy.

Mixing timeless elegance with a modern aesthetic, the new Spring/Summer 2021 Eyewear and Sunglasses collection celebrates Cartier’s savoir-faire, playing with materials while still honoring the Maison’s heritage.

stop by today & check out our collection! These frames are handcrafted made in Luxembourg 🇱🇺 by true artisans. We offer both men’s & women’s frames made from the highest quality with various colors & wood finishes available.

Caviar celebrates women who love dressy European eyewear adorned with dazzling crystals. Heads will turn with all eyes on you and your luxurious glasses or sunglasses when you walk into a room wearing your Caviars.

Created in 1991 by Palm Optical, a third-generation family business that began in 1947, the Caviar brand started out as a modest two piece mini-collection. Even back then the styling focused on ornate treatments and outstanding quality. The original creations, Caviar 8230 and Caviar 9520 Deluxe, were immediate hits. Within a year the collection expanded to 18 models and it was during this early phase that Swarovski® crystals were used to decorate the new releases. Their instant success inspired co-presidents Brad Besner and Leonard Cohen to emphasize and exclusively use Swarovski crystals in the young collection.

Caviar celebrates women who love dressy European eyewear adorned with dazzling crystals. Heads will turn with all eyes on you and your luxurious glasses or sunglasses when you walk into a room wearing your Caviars.

Created in 1991 by Palm Optical, a third-generation family business that began in 1947, the Caviar brand started out as a modest two piece mini-collection. Even back then the styling focused on ornate treatments and outstanding quality. The original creations, Caviar 8230 and Caviar 9520 Deluxe, were immediate hits. Within a year the collection expanded to 18 models and it was during this early phase that Swarovski® crystals were used to decorate the new releases. Their instant success inspired co-presidents Brad Besner and Leonard Cohen to emphasize and exclusively use Swarovski crystals in the young collection.

new collection just arrived! 🕶👓
*get 45% off frame with purchase of lenses*

come in & reward yourself with our new collection 👓🕶
*Get 45% off the frame when you purchase lenses*

come in & reward yourself with our new collection 👓🕶
*Get 45% off the frame when you purchase lenses*

Fashion Optical – Dallas best source for designer eyewear and designer sunglasses – One stop shop for designer eyewear and designer sunglasses in Dallas, TX Born in the generation of look-a-like, box optical chains and luxury optical’s who’s attitude exuded high prices and exclusion, Fashion Optical-The Art of Eye Wear was the brain child of Morgan Gianni and his partner Dr. Randy Atwood. In 2005, they signed the lease for the Optometrist office nex...

come in & reward yourself with our new collection 👓🕶
*Get 45% off the frame when you purchase lenses*

Fashion Optical is closed today due to the icy road conditions.

Merry Christmas and happy holidays everyone from all of us at Fashion Optical!

Follow these guidelines if you're experiencing COVID-19 symptoms

Fashion Optical has the largest selection of brand-name eye wear in the Uptown/Oak Lawn area. Our “in store” lab of skilled optical technicians can fill your prescription and/or create customize lenses for any frame in 24 hours with most cases. Our fast and friendly service will have you back on your way and seeing clearly in no time!

Thanks David and all the dedicated volunteers for this wonderful organization

It's Sponsor Saturday! Thanks to FASHION OPTICAL DALLAS | The Art Of Eye Wear for being a consistent MetroBall sponsor.

Shop where local and national celebrities shop for the latest in eyewear. Check out all the brands we offer at fashionopticaldallas.com/products/sun-glasses/

Why Fashion Optical?
• No attitude, or snobby customer service

Just friendly customer service by experienced, helpful, and knowledgeable Fashion Frame Stylist with many years of practice and training. You’re greeted by the entire staff the minute you walk in the door at Fashion Optical. It’s sincere. We really do love what we do and it shows.
• We accept most major vision insurances

We accept most major vision insurances such as VSP, Eyemed, Spectera, UHC and Superior Vision.
• On site manufacturing of lenses and lab

Since most of our progressive and single vision lenses are made on site you eliminate the markup and the wait time of most optical who use outside sources for their lenses. Once the lenses are made and inspected for accuracy they are then carefully machine cut and edged into your new frame without it ever leaving our store, in most instances.
• Quick delivery and high quality

Being one of the few optical to actually make our lenses on site ensures that we’re able to maintain strict control over the accuracy and quality of your new lenses plus we’re able to deliver them sooner than most optical. With as little as 24 hour turn around on most progressive lenses and same day service on single vision lenses you’ll have your new glasses sooner vs. later.
• After care

We believe in the philosophy that it’s good business to care for the customers we already have than it is to spend time and money marketing to new ones. We’ve been here providing for over ten years caring for our customers glasses long after their intial purchase. We’ll do the same for you too. We want your business and the opportunity to be your choice for all your optical needs.
• Eyewear Selection

With an inventory of over three thousand designer frames and sunglasses from all over the world at affordable prices each one personally selected by Morgan Gianni with over ten years experience in selling millions of dollars in eyewear.
• Convenient location

Located on the corner of Oak Lawn and Lemmon Avenue we’re easy to find. We’re close to Uptown, Turtle Creek, Highland Park, University Park and of course, Oak Lawn.
• Optometrist owned and on site

We’re a one stop shop. You can receive eye exam for either glasses or contacts by our experienced doctor whose patient’s reviews online have almost nothing but praise for his professionalism, accuracy and courtesy.

http://fashionopticaldallas.com

Fashion Optical – Dallas best source for designer eyewear and designer sunglasses – One stop shop for designer eyewear and designer sunglasses in Dallas, TX