Two Rivers Marketing

The Iowa vs. Iowa State football rivalry is a big one around here, so we embraced the chance to get outside on this beautiful day and have some fun. We had a potluck, played some games and talked a little smack! 🏈 🖤 💛 ❤️ 🍔

Unlock your creativity with AI! 🎨✨ Discover how AI can inspire and enhance creative design and storytelling in our latest blog.

Reimagining Creativity: AI for B2B Creatives Learn how AI can be a secret weapon for creative directors, offering infinite inspiration, enhanced visuals, and quick collaboration.

Our monthly Rec Thursday is a time to socialize and build connections. This one had a "Pizza, Puzzles & Pints" theme where teams raced to finish one of each! Lots of laughs all around. 🍕🧩🍻

Ever wondered what it’s like to experience the world’s biggest event firsthand — and what marketing takeaways you could bring home? Our latest blog dives into the top 2 lessons learned from this summer’s international games and how you can apply them to create unforgettable campaigns.🥇

Top 2 Marketing Lessons From the 2024 International Games in Paris Discover the top two marketing lessons from the 2024 international games in Paris, shared by someone who was there.

Our summer heated up thanks to our second annual bags tournament! 2RM-ers know how to work hard and play hard — especially our winners, Bob and Nik. 🏆

Marketing during an election year requires strategic planning to navigate the challenges of rising ad costs and intense competition. Our latest blog explores key strategies to optimize your campaigns during this pivotal time.

Marketing Challenges During the 2024 Election: Strategies for Success The advertising and marketing landscape will be crowded during the 2024 election season. Read to make sure your campaigns remain impactful.

We're excited to support Special Olympics Iowa as one of our late summer activities! We hosted a Breakfast of Champions where some of the athletes joined us for pancakes and to wrap up our fundraising and volunteer signups. 🥞

The Iowa State Fair is here, bringing new and intriguing foods like lobster corn dogs and deep-fried bubble gum (seriously!). The tastes at the fair are amazingly diverse — just like our crew here at 2RM. Based on your marketing job, which fair food would you be?

We celebrate our employee ownership often, including with a summer grill out. This year, we took it up a notch by roadtripping to VGM Group, Inc.'s main campus in Waterloo to party with our fellow employee owners there! 🚌

Happy National Book Lovers Day! Everyone loves a good book, which is why one of our "Get Connected" groups is a book club. This crew gathers every other month to discuss a book they've read. 📖

“One day you’re in, the next day you’re out.” Is influencer marketing out? Read our latest blog to get our take.

B2B Influencer Trends: Is Influencer Marketing Over? Is influencer marketing over? We believe B2B influencer marketing is still relevant, though brands may need to adjust their approach.

Our latest Goldfish Award goes to Jade, whose nominator called her a walking ray of sunshine. Jade will always lend a supportive word, respond to questions promptly, and make associate events more fun. She's the best! 🌞

Discover the importance of measuring ROI and get tips for developing a structured B2B marketing ROI framework to measure and optimize your strategies.

How To Measure and Optimize Your B2B Marketing ROI Need tips for measuring B2B marketing ROI? Learn how to develop a structured B2B marketing ROI framework to measure and optimize your marketing strategies.

Congrats to our newest project manager, Lexie, on her promotion! She has learned so much about her clients and how she can best support her team by asking important questions and suggesting process improvements. Keep it up, Lexie! 🎉

Huge congrats to the associates involved in the projects that won 3 AMA Iowa NOVA awards this week! We brought home hardware for event marketing, social media, and branding work. 🥳🏅

Transforming raw data into clear, concise, and impactful recommendations can help your brand create targeted marketing campaigns that drive growth and sales. Read our tips for creating actionable insights.

Writing Actionable Insights That Boost Your Marketing Plans Transforming raw data into clear, concise, and impactful recommendations can help your brand create targeted marketing campaigns.

Mastering the art of crafting actionable insights can help you turn information into a powerful tool for success. Read our tips to help you get started.

Writing Actionable Insights That Boost Your Marketing Plans Transforming raw data into clear, concise, and impactful recommendations can help your brand create targeted marketing campaigns.

Marketing data is a powerful tool in your overall marketing success, but it can be overwhelming. Creating a performance measurement plan can help you wrangle data and achieve results.

Creating an Effective Marketing Performance Measurement Plan Creating a performance measurement plan can help you wrangle data and achieve results.

The Spencer, Iowa, area recently experienced devastating flooding that affected many homes and businesses, including our clients at Northwest Bank and Left Lane Auto. Along with our VGM colleagues, we were able to raise some funds for the local Red Cross chapter, and we continue to send our love and support to the entire community. ❤️

We were thrilled to have high school students visit the agency this week as part of their experience at Drake University's annual Media Now journalism camp. The future of marketing looks bright! 💡

From al fresco lunch spots to happy hour favorites, we’ve got the best patios for food, drinks, and fun covered. Check it out!

Top Bars and Restaurants with Patios in Des Moines We've gathered a few favorite bars and restaurants with patios in Des Moines, recommended by 2RM associates.

In B2B marketing, human-driven storytelling connects, engages, and builds trust in ways AI can't. Read our latest blog to learn more.

Why Storytelling Matters in the Age of AI As more marketing content is created by artificial intelligence, we've outlined some reasons why human-driven storytelling matters.

Going the extra mile for fun! Some of our associates recently hit the local trails for our annual unofficial bike ride. Thanks to all who joined! 🚲 😎

A few of our associates volunteered for Greater Des Moines Habitat for Humanity last week at the Des Moines Arts Festival to build a house for a Des Moines family in need. 🏠 Thanks for giving back to our community!

National Dairy Month called for ice cream! Our team indulged in some tasty treats at Molly's Frozen to celebrate last week. 🍨

Digiday discusses how Meta will be adding Threads to their placement options. Learn more:

Meta's Threads expected to have ads this year The move would make Threads Meta's latest bit of ad real estate venue just over a year after its launch.

When your sales team is active on LinkedIn, you can extend your brand’s reach and connect with more potential customers. Learn more in our latest blog.

Empower Your Sales Team: The Benefits of LinkedIn & How To Get Started Training employees on LinkedIn helps amplify your company’s voice, and an active sales team on the channel can extend your reach with potential customers.

From dad jokes to fatherly advice, you’ve taught us a lot. Happy Father’s Day to our agency’s hardworking dads and all the great dads out there!