Your Marketing Co

Great Idea... Let's Get Started! www.yourmarketing.co And we give a damn!

A full-service strategic planning, branding, and #marketing firm serving #creditunions that are not content with the status quo. Since 2008, YMC has helped dozens of credit unions grow their potential through strategy, ex*****on, and accountability.

06/28/2024

Here’s a tough truth 👉 Authentic connections always outshine sales pitches. 🤝

Embrace the power of being real, not just chasing numbers. Why? Because authenticity isn’t just valuable—it’s essential.

Remember: Connect, don’t convince! See how genuine relationships can transform your sales approach.

06/27/2024

If your team breaks out in chills, moans, and groans when the phrase “cross-selling” is mentioned, it’s time to re-think some things at your credit union.

True selling isn't about hitting quotas—it's about creating win/win situations. That's not just selling; that's people helping people. 🤝

Need help reaching your goals? 👉 https://loom.ly/4j2n2fY

06/26/2024

Today, we come together to celebrate our amazing Digital Advertising Specialist, Carlo, on his special day! 🎉 May your day be filled with happiness, laughter, and unforgettable moments. Happy Birthday, Carlo! 🥳🎈

Let’s fill the comments with birthday wishes for Carlo!

06/25/2024

Okay, okay, we get it! You're curious about the secrets to GREAT credit union marketing. 💪

But hey, let's hit pause and chat about what NOT to do first. 🛑

Intrigued? Dive in today 👉 https://loom.ly/hqIVcl0

06/20/2024

There are many reasons to celebrate, but today, Alex tops the list! 🌟 Happy Birthday to our Senior Web Developer, Alex! Thank you for all the incredible work you do for our team and our clients!

Let’s show Alex some love in the comments below! 🎉🎂

06/19/2024

Today, we honor Juneteenth. It marks a pivotal moment in history, the emancipation of the last remaining enslaved African Americans in the Confederacy. As we recognize this significant day, let's commit to understanding our past and building a future of equality and justice.

Let's celebrate freedom, recognize the ongoing journey towards equality, and educate ourselves and our communities about the importance of this day. 💛

Learn more about here: https://loom.ly/pct7Gxk

06/18/2024

Strong culture? ✅ Top talent? ✅ But there's something even more crucial... Teams! 🤝

A solid company culture draws interest—77% of job seekers weigh it heavily before applying and 56% value it over salary (thanks, Glassdoor!). Yet, it's the dynamics within our teams, shaped by skills, personalities, and leadership, that truly define success.

Dive into how team dynamics impact the workplace with our latest blog: https://loom.ly/XC6Qc0I

06/13/2024

Ah, that word we all know: risk.

"Innovation almost always requires taking risks. Risks are never comfortable, and by definition, never guaranteed success. In fact, many innovations fail. If we never take risks, our relationships with customers will ultimately suffer." - Tim Halloran

Dive deeper into how risk is essential to your marketing and growth strategies: https://loom.ly/9XDFxb4

06/11/2024

🔑 Facing the challenge of attracting new members while keeping the ones you have? 🔄

🔓 Effective marketing can be the key to both, but let's face it—managing everything is a hefty challenge. Outsourcing your marketing might just be the game-changer you need.

Discover how outsourcing can streamline your efforts and bring about real growth. Dive into the benefits here: https://loom.ly/qRJDk_8

Everyone else sees things the same way we do, right? - CUInsight 06/07/2024

👀 Perception matters. We all see things differently, and that's key for credit union leaders to grasp. Many consumers ask, "What's in it for me?" We need to hit that note in our messaging.

🎙️ Our very own CEO, Bo McDonald, dives deeper into how credit unions can answer that crucial question and start driving growth today.

Don’t miss his insights in CUInsight.com latest article: https://loom.ly/fFWMXlk

Everyone else sees things the same way we do, right? - CUInsight A social media pessimist says, “No one uses Facebook anymore.” A Swiftie says, “Who doesn’t love Taylor Swift?” In the credit union movement, we ask, “Why

06/05/2024

Happy Pride Month from YMC! At YMC, we're all about being our true selves. When you encourage others to live their truth, who knows what great things can happen? That's why we empower our employees and our clients to be authentically themselves this month, and every month!

06/04/2024

You guessed it, CTAs (or call-to-actions) are crucial for any business site, and yes, of course, credit unions are no exception! 💪 But wait, how would you know the right prompt or mix of words to get members to click that very next button?

No worries, that's what we're here for! Let's figure out the most effective Call to Action strategies for credit unions right now. Come on, let's go 👉 https://loom.ly/exQd21M

06/01/2024

Celebrating 8 years of excellence with Jennifer! Your leadership in creative strategy has shaped our vision and success. Here’s to many more years of your inspiring guidance! 🌟🥂

United Community Credit Union breaks ground on new headquarters 05/31/2024

We're so proud of Sarah and the team at United Community! Congrats on the ground breaking!

United Community Credit Union breaks ground on new headquarters QUINCY — United Community Credit Unions team and local officials broke ground at the southwest corner of 36th and College Avenue, the construction site for a new headquarters.

05/30/2024

Wishing Reh a joyous birthday celebration! 🎉 Your unique perspective and hard work make a real difference. May your year be packed with success and happiness!

05/30/2024

Here’s to Emily, on her special day! 🎉 May it be filled with laughter, love, and everything that makes you happiest. Thank you for being such a remarkable part of our team. Happy Birthday!

05/28/2024

"WE NEED TO GROW!" Your credit union needs to grow! But wait, what does “growth” really mean? It turns out, blindly adhering to growth policies is insane.

What does this mean for you? Perhaps your strategic planning session this year needs a fresh perspective.

If you need a fresh voice, check out our latest blog today 👉 https://loom.ly/biw1sc0

05/27/2024

We remember those who have given their lives in service to our country. Your sacrifice is never forgotten. Thank you for your bravery and dedication. 🇺🇸

05/24/2024

Is your credit union's brand just 'good enough'? It shouldn't be.

Great brands are like unforgettable characters in stories—they grab attention and stick with you. 🌟 If your brand only ticks the boxes for adequate service or convenience, you're missing out. Don't let your credit union blend into the background.

We can help sharpen your brand's identity, making it something that your members can connect with and passionately support. Ready to stop being just another option? https://loom.ly/N6HtD5g

05/23/2024

Happy Birthday, Delaney! Hope your day is filled with laughter, love, and all your favorite things. Enjoy every moment! 🎉

05/23/2024

Happy 2nd Anniversary to Corey, our VP of Operations! Your leadership and insights have been crucial to our success. Here’s to more milestones and achievements! 🎉

05/22/2024

Have you ever heard that authenticity is everything? 🤔💭

As much as we want to be authentic leaders, how does the fear of rejection, aversion to risks, pressures to conform, and inconsistent values and actions challenge us to lead authentically?

There are several innate challenges to authenticity.

We’re here to unpack how you can go from good to great as an authentic leader at your credit union 👉 https://loom.ly/rjoJHe4

05/21/2024

Have you ever heard that authenticity is everything? 🤔💭

As much as we want to be authentic leaders, how does the fear of rejection, aversion to risks, pressures to conform, and inconsistent values and actions challenge us to lead authentically?

There are several innate challenges to authenticity. We’re here to unpack how you can go from good to great as an authentic leader at your credit union 👉 https://loom.ly/rjoJHe4

The CUInsight Network podcast: Strategy & marketing - Your Marketing Co. - CUInsight 05/21/2024

🎙️ Tune in to hear our very own CEO, Bo McDonald, on this week's CUInsight.com podcast. 💪

Bo shares insights on empowering credit union teams through strategic marketing, planning, and branding. Discover how we're helping credit unions avoid unnecessary mergers and thrive by engaging the next generation.

Don’t miss this conversation! 🔗 https://loom.ly/nGBhfWI

The CUInsight Network podcast: Strategy & marketing - Your Marketing Co. - CUInsight Thank you for tuning in to The CUInsight Network, with your host, Lauren Culp, President & CEO of CUInsight. In The CUInsight Network, we take a

05/19/2024

Celebrating you today, Andrew! May your birthday be as fantastic and full of excitement as the energy you bring to every project. Cheers to more amazing moments ahead! 🥂🎂

05/14/2024

Jumping into the "new" can be scary, right? 😱 It's uncharted territory, and sometimes it's just easier to stay in the good ole' comfort zone. But wait—aren't you seeing a stagnation in new members? Are your loans not growing?

Fear not! We're here to tackle this "fear" head-on. We have the resources to help you or your team get unstuck and push past those barriers.

👉 Don’t miss out on growth opportunities! Jump in our latest blog: https://loom.ly/sCpImxM

05/14/2024

Three cheers for Delaney on her 3rd Anniversary! our commitment and insight continue to inspire us all. Thank you for everything you do—looking forward to many more years of success together! 🌟

05/10/2024

Thriving, not just surviving! Our very own Bo McDonald recently joined the CU 2.0 podcast to dive deep into how small credit unions can leverage big marketing strategies to prosper. Tune in as they explore realistic, optimistic ways to make a big impact. 👉 https://loom.ly/KtnHCfY

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Our Story

People who give a damn—they’re not just in the history books. Heroes – those who were not content with the status quo– took their communities, teams, and companies to new heights when they set their minds to it.

For 10 years, we’ve chosen to only work with leaders who give a damn about the people and communities they serve because they’re the ones who will ultimately affect change for the betterment of those around them. What are the qualities of the leaders and brands we prefer to work with?
•Growth-oriented
•Questions everything
•Pursues change
•Coachable
•Committed to investing in their culture

These characteristics are displayed by those best suited to conquer themundane and become the best. We give a damn too, and wewantto help you achieve your mission.

Relationships: We value the people we work with and those who work for us. We aim to work hard for them, protect them, fight for them and serve them well.

Ideas: We value great ideas and the creative ambitions that push past the norm for the sake of better serving our clients. We strive to provide ideas that are fun, but good for more than catching industry attention. The best ideas are those that make us ready and able to enjoy, work, serve and, most importantly, produce.

Results: We value our role as stewards of everything that we have been given, and we eagerly embrace our obligation to work hard to produce results that play a role in accomplishing the hopes and dreams of our clients, our team and our community.

Videos (show all)

Here’s a tough truth 👉 Authentic connections always outshine sales pitches. 🤝Embrace the power of being real, not just c...
🏦The age old question for #creditunions - should we outsource our marketing or hire a FTE? @ymcbo shares the benefits of...
⬆️THIS is your secret weapon is for boosting skills and sparking creativity at work. 🚫🗂️Spoiler alert: it’s not busy wor...
Celebrating our clients who are setting new benchmarks in loan growth! Congratulations to Bridgeton Onized, ElecTel Coop...
Bo's Speech
One of the keys to a productive strategic planning session is accountability. #teamymc
We pride ourselves on building trust with our clients. #teamymc
Ready to be amazed? #teamymc
Need someone to surpass your expectations? #teamymc
Express Credit Union shares a single story that exemplifies the best of #creditunions. Smaller credit unions can act big...
Amazing story of listening and providing hope for a member, and eventually a job at Maple Federal Credit Union. This is ...
Goals. We should all have them, but did you know HOW you think about your goals could be killing your credit union? What...

Telephone

Address


941 North Pleasantburg Drive
Greenville, SC
29607

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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