USC Marshall School of Business

From the running of the bulls to the Paris 2024 Olympics, Professor David Carter, along with Marshall alum George Ross '87, is tackling a bucket list of the 25 most iconic sports events and bringing his experiences back into the classroom.

25 by 75: Marshall Professor and USC Alum Tackle Sports Bucket List Professor David Carter and USC alum George Ross ’87 are hitting the 25 most iconic sports events in the world, including the 2024 Paris Olympic Games.

The 2024 Tenure Project, hosted by USC Marshall, is in full swing. The annual conference provides programs and workshops to help junior faculty navigate the complex tenure track in U.S. business schools while addressing important issues affecting Black, Latinx, and Native faculty.

“What is exciting about Marshall hosting the conference is that we have senior faculty members from each of our tenure-granting departments working to design and plan the sessions as well as incredible support from Dean Geoff Garrett for our goals for the conference,” said Sarah Townsend, vice dean of Diversity, Equity, and Inclusion.

The Dean's Panel, an event highlight, featured esteemed deans Geoffrey Garrett of USC Marshall, Frank Hodge of University of Washington Foster School of Business, and Ian O. Williamson of University of California, Irvine Paul Mirage School of Business.

Many thanks to the USC Marshall team and Tenure Project founders for coordinating this vital and impactful event.

Andrew Call will be the new dean of USC Leventhal School of Accounting at USC Marshall starting September 1.

Call is joining USC from W. P. Carey School of Business - ASU. Since becoming director of the school of accountancy in 2018, Call recruited and retained the most top research and teaching professors in the school’s history.

“Andy’s career has been remarkable. He is a distinguished scholar, an award-winning teacher, and a proven, collaborative leader,” said Geoffrey Garrett, dean of USC Marshall School of Business. “As a champion of faculty, staff, students, and a dynamic academic culture, he is perfectly positioned to lead Leventhal to even greater heights as a global leader in accounting education, research, and thought leadership.”

Andrew Call Named New Dean of Leventhal School of Accounting Call plans to build upon Leventhal’s storied legacy as accounting education leader

Nathanael Fast, director of Neely Center for Ethical Leadership and Decision Making heads to DC to participate in America in One Room: The Youth Vote, a four-day conference that brings together 500 first-time voters from across the country to deliberate key policy issues facing the nation.

“Ethical leadership is so critical right now, not only to address polarization but to meet the challenges and opportunities of future-shaping technologies like AI,” Fast said. “Our goal with this event is to ensure that Gen Z participants are informed about the important challenges our nation is facing as well as have the skills to go out and engage their communities.”

Along with the Neely Center, conference partners include: Close Up Foundation, Helena, The Generation Lab, and Stanford Deliberative Democracy Lab.

Neely Center Key Partner in America in One Room Director Nathanael Fast contributes to the development of future ethical leaders at historic gathering of first-time voters in D.C.

In a field experiment, Melody Chang, assistant professor of Management and Organization, measured the likelihood of receiving a job interview for three different profiles: a founder of a successful venture, founder of a failed venture, and a non-founder with identical education, work experience, and skills. She found that the non-founder was the most preferred, followed by the failed founder. Recruiters valued fit and commitment more highly than a founder’s innovative capabilities.

Marshall Minds Ep. 4: “The Evaluation of Founder Failure and Success by Hiring Firms: A Field Experiment.” In a field experiment, Melody Chang, assistant professor of Management and Organization, measured the likelihood of receiving a job interview for three different…

USC Marshall’s Master of Science Social Entrepreneurship (MSSE) program celebrated its 10th anniversary and debuted the MSSE Impact of the Decade award to recognize its alumni entrepreneurs.

The 2024 recipients were Laura Hertz, MSSE ’16 and co-founder of Gifts for Good®, and Alejandra Revueltas, MSSE ’17, a senior portfolio officer at impact investing firm Deetken Impact. Congratulations!

Ten Years of Social Good for Marshall Master’s Program The MSSE Gala celebrates tenth anniversary of the program and honors impact of its alumni entrepreneurs.

LInC offers first-year students a transformative learning experience to broaden their global competence and appreciation for how business is conducted overseas. Assistant Professor Courtney Brunious led students to Tokyo where they enjoyed a rare opportunity to meet with executives at Nissan, Panasonic, and Kikkoman.

“Ultimately, it’s about understanding how business doesn’t just operate the way you see it here in the U.S.,” Brunious explains. “Business in Europe, business in the Middle East, business in Asia — there are different things that you need to understand in order to be successful.”

LInC Introduces First-Year Students to a World of Best Practices for International Commerce The immersive education experience placed cultural understanding at the forefront as students met with business leaders overseas.

Meet Glenn R. Fox PhD, USC Marshall's neuroscientist-turned-entrepreneurship professor. In recognition of his commitment to students, Fox received the Marshall Award for Teaching Excellence. ⁠
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“He’s hands-down the best professor I’ve had in undergrad,” said Hilal Balik MS ’25, who took Management of Small Businesses (BAEP 423) with Fox and was inspired to switch to Marshall.⁠
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Beyond the classroom, Fox's research on the entrepreneurial mindset and gratitude provides student founders the human-centered tools they need to successfully launch their ventures.

Neuroscientist Teaches Students the Entrepreneurial Mindset Glenn Fox’s commitment to gratitude and empathy garners high regard from Marshall students.

On June 21, the inaugural cohort of the Neely Ethics and Technology Fellows Program presented their research in immersive technology along with industry experts and insiders. The fellows investigated the positive and negative impacts of AR, VR, and mixed reality on areas such as fashion, gaming, healthcare, and advertising.

“[Immersive Technology] has been around for a long time, and we’ve gone through many cycles of hype and excitement,” said Nathanael Fast, director of the Neely Center. “But each time we go through a cycle, the technology is getting better and better … We remain very excited about the potential for societal benefit from extended reality, virtual and augmented reality, and spatial computing.”

Read article: https://www.marshall.usc.edu/posts/neely-fellows-xr-research-tackles-ethical-impact

Willpower is overrated according to Wendy Wood, Provost Professor Emerita of Psychology and Business at USC Marshall.
"[E]ven people who have high levels of willpower are not exerting willpower as they go around living their successful lives. Instead, they form habits to automate good behavior," says Wood in a recent Forbes Council post.

Council Post: Six Strategies For Forming And Maintaining Good Habits Good habits are important for everyone but especially for leaders.

Join us for the 12th Annual Global Supply Chain Excellence Summit on Aug 15-16. This year's theme is Supply Chain 2030: Exploring the AI-Driven, Resilient, Agile, and Sustainable Frontier. Register today!
https://globalsummit.uscsupplychain.com/

USC Marshall Executive Education recently co-hosted Irresistible 2024: The Global Conference for HR Leaders and Their Teams. The event brought together 450 HR executives to discuss the latest industry research, explore innovative solutions, and engage with a global community of leaders.

Learn more:
https://www.marshall.usc.edu/posts/usc-marshall-executive-education-partners-with-josh-bersin-company-for-irresistible-2024

An increasing number of Gen Z prospective students are considering a Masters in Finance according to the Financial Times. Julia Gardner Plotts, academic director for Marshall's finance program, notes Gen Z's preference for practical, hands-on learning influenced in part by TikTok and social media.

Gen Z candidates lead revival in finance masters courses Tech lay-offs drive young people looking for a high-paying business career back towards the financial industry

On June 6, the Leventhal School of Accounting cohosted its premier 42nd SEC and Financial Reporting Conference giving 700 attendees the rare opportunity to have direct access with SEC policy setters. During themed panels, SEC officials and industry execs balanced dynamic discussions at the intersection of business, accounting, and regulatory policy.

USC Leventhal hosts the 42nd Annual SEC and Financial Reporting Conference The premier annual gathering gave accounting executives and industry leaders direct access to SEC policy setters.

Marshall Minds wins the 2024 Telly Award! The faculty research series was recognized for its exceptional video production in the educational category. Congratulations to Professors Peer Fiss and Tom Y. Chang, and Marshall’s media production team: Jerry Whitfield M.A., Jae Hwan Yoo, Nick Fortunato, and Adrian Garcia.

Watch the award-winning episode: "Indoctrination in the Classroom: Evidence from the Spanish Social Service” with Professor Alejandro Martinez-Marquina (https://lnkd.in/gakuX9Gn)

Research by Marshall professors Daniel Fehder, Florenta Teodoridis, Joe Raffiee, and Jino Lu, suggests that the partisanship of American inventors may influence the direction of inventive activity. This study represents the first large-scale investigation into inventor partisanship and was recently highlighted by Marginal Revolution University.

The partisanship of American inventors - Marginal REVOLUTION Using panel data on 251,511 patent inventors matched with voter registration records containing partisan affiliation, we provide the first large-scale look into the partisanship of American inventors. We document that the modal inventor is Republican and that the partisan composition of inventors ha...

Dean Geoffrey Garrett was recently recognized in Los Angeles Business Journal's LA500 2024, an annual list that celebrates the most influential and impactful business leaders in Los Angeles.

LA500 2024: Geoffrey Garrett Dean, Marshall School of Business USC Garrett, the 18th dean of the USC Marshall School of Business, assumed the role in 2020. He came to the university from the Wharton School, where he was dean for six years. He previously taught at USC from 2005-2008 and was president of the Pacific Council on In...

In this episode of Marshall Minds, Christian Busch, associate professor of clinical management and author of The Serendipity Mindset, discusses his latest research on serendipity (“active luck”). Busch found that there are particular practices that individuals and organizations can use to accelerate serendipity — and create joy, innovation, and impact.

Marshall Minds is a faculty research series offering audiences a glimpse into complex issues made simple.

Marshall Minds: Ep 3 “Cultivating Serendipity: How Can We Leverage the Value in the Unexpected?” Christian Busch, Associate Professor of Clinical Management and Author of The Serendipity Mindset, discusses his latest research on serendipity (“active luck”).…

The future of AI is here, but are our laws and norms ready for it?Marshall's Stephen Lind explores the implications of AI's ability to digitally clone anyone in this thought-provoking op-ed in The Hill. As technology advances, it's crucial for our legal and ethical frameworks to keep up.

AI can digitally clone anyone — laws and norms need to catch up These digital clones are surprisingly convincing. When I cloned my voice and used it in a phone call with my sister, she didn’t even notice.

From floating in hot air balloons to spinning donuts in a custom-built electric vehicle, USC Marshall students ended the semester on a high note in Lithuania.

Through Marshall’s Transfer International Experience (TIE) program, students gained first-hand global business perspectives by visiting companies such as Continental, AUDIMAS, Hollister Incorporated, Shift4 Payments Lithuania, Thermo Fisher Scientific, Elinta Motors, and Baltic Film Services. They also met with Kara C. McDonald, U.S. Ambassador to the Republic of Lithuania, who hosted a TIE networking event at her private residence.

“We were fortunate to experience everything that makes the country rank 1st in the 2024 World Happiness Report among people under 30,” says Jolanta Aritz, professor of clinical business communication.

Join USC Leventhal at the 42nd Annual SEC and Financial Reporting Conference on June 6 to gain exclusive insights from industry leaders and influential policy setters from the SEC, Financial Accounting Standards Board (FASB), and the Public Company Accounting Oversight Board (PCAOB).

Learn about emerging trends, innovative strategies, and best practices while earning up to 9 CPE credits. Register today!

USC SEC and Financial Reporting Institute Conference USC SEC and Financial Reporting Institute Conference

The FTC’s recent ban on non-compete agreements prominently cited Hyo Kang’s research paper “Non-competes, Business Dynamism, and Concentration: Evidence from a Florida Case Study” in its final rule. Kang discusses key findings and implications of his research in this Q&A.

Marshall Professor Research Cited in FTC Non-Compete Clause Rule Hyo Kang’s published study makes an impact on FTC and business competition.

Premium credit card companies are launching exclusive airport lounges to incentive spenders. Joseph Nunes, professor of marketing at USC Marshall, tells The Atlantic these special perks may lead to "further tiering of society."

The One Place in Airports People Actually Want to Be Inside the competition to lure affluent travelers with luxurious lounges

Can you actively make your own luck? Nurturing your Serendipity Mindset can propel innovation and entrepreneurial success as you turn the unexpected into opportunities, according to decade-long research from Christian Busch, assistant professor at USC Marshall.

Research Shows a Serendipity Mindset Could Aid Entrepreneurial Success Marshall professor Christian Busch finds strategic value in leveraging the unexpected into opportunity.

Congratulations to USC Marshall's Class of 2024. We are so proud of all that you have accomplished. Fight On!

USC Commencement Update Please join us with your family and loved ones next Thursday to celebrate your accomplishments in a big way – and come together as a Trojan Family. Count on drone shows, fireworks, surprise performances, the Trojan Marching Band, and a special gift just for the Class of 2024....

USC Marshall MBA student Kate van Keulen was recognized as one of Poets&Quants 2024 Best and Brightest MBA. Congratulations and Fight On!

2024 Best & Brightest MBA: Kate van Keulen, USC (Marshall) Kate van Keulen, who is graduating from USC Marshall, has been named a Poets&Quants Best & Brightest MBA for 2024

USC Marshall and Leventhal's commencement ceremonies will take place on May 10. We look forward to celebrating the incredible accomplishments of our graduates. Congratulations, Class of 2024!✌️

Commencement Information regarding the USC Marshall and USC Leventhal ceremonies can be found  HERE . General event details such as ticketing information can be found at USC's 2024 Commencement website .

The USC Trojans women’s basketball team is achieving success both on and off the court. On May 10, four players will graduate with master's degrees in Entrepreneurship and Innovation from USC Marshall's Lloyd Greif Center for Entrepreneurial Studies. Read on...

USC Women\'s Basketball Players Find Success Off the Court with MSEI Degree While playing on one of the nation’s best basketball teams, these graduates found time to earn their master’s degrees from the Greif Center.