Havas Life New York

While slavery should have ended with the 1863 emancipation proclamation, the last slaves were not actually freed until June 19, 1865—over two years later. recognizes the date where all African American slaves were freed in the U.S. In observation of Juneteenth, all Havas Life offices are closed June 19, 2024. During this time, we want to share a few ways you can honor this important holiday.

Memorial Day Weekend: A pause before summer officially starts, when we can reflect on all those who have dedicated so much for our country. Whether you’re hitting the road or relishing in the staycation, we hope you can take this long weekend to recharge and spread some gratitude.

Our office will be closed for the holiday, and we know our employees will enjoy this well-deserved time to relax and rejuvenate. See you, Tuesday Lifers.

Tech has created systems that allow people with disabilities to thrive in digital spaces—but without the people who know how to use these technologies, those possibilities are lost. Today, we raise awareness of and celebrate the ways tech and user experiences helps create a more inclusive world with potential and space for us all.

This week we’re honoring and celebrating our everyday heroes! 🌟✨🙌 The care, compassion, and unwavering dedication nurses show every day help us all keep our health on track. Be sure you take the time to for all they do to make a difference for their patients. 
 

When it comes to Colorectal Cancer, 45 is the new 50. Early detection is the best defense against CRC, so get screened and spread awareness.

Today is Rare Disease Day, the rarest day of the year. To show our unwavering commitment to serving the rare disease community, we are proud to share our first global awareness campaign “Diseases Should Be Rare, Not Cures”  

Similar to flowers, each person living with a rare disease is unique and beautiful. We have partnered with Green Field Paper to create plantable greeting cards (each printed with a lesson on a specific rare condition) to spread awareness and beauty by planting seeds that will eventually blossom into rare flowers.
 
making a in

Today is Rare Disease Day, the rarest day of the year. To show our unwavering commitment to serving the rare disease community, we are proud to share our first global awareness campaign “Diseases Should Be Rare, Not Cures”  

Similar to flowers, each person living with a rare disease is unique and beautiful. We have partnered with Green Field Paper to create plantable greeting cards (each printed with a lesson on a specific rare condition) to spread awareness and beauty by planting seeds that will eventually blossom into rare flowers.
 
making a in

A very special congratulations to our fearless leader Denise Henry for winning MM+M's Agency Entrepreneur of the Year 2023 Award.  Her win for Entrepreneur of the Year is a just a testament to what we see in her leadership day-in and day-out: that putting people first, taking on tough challenges, finding the fun, and acting with genuine humility and authenticity is what makes agency magic happen. Congratulations, Denise, on an award that simply validates what we in Havas Life have already known: that you’re not just a great leader, but, truly, a beacon for what this industry can and should be about.

Last week marked a major milestone in public health inclusivity. The rolled out a new screening process for donors: an individualized risk assessment for ALL donors, regardless of sexual orientation or gender identity. The Red Cross is the largest provider of blood products in the U.S., servicing 40% of our nation’s blood supply. This monumental change means more people can support the lifesaving mission of donating blood, which has historically restricted LGBTQIA+ male and masculine-identifying blood donors from full participation. The new donor assessment reflects a recent guidelines update from the , following extensive review of data sources including the FDA-funded ADVANCE study. 
 
The timing couldn’t be more critical. The COVID-19 pandemic has decimated our nation’s blood supply like never before. Just last year, the Red Cross declared its first-ever blood supply crisis — and we’re still not out of the woods yet. At Havas, we’re committed to helping our employees give. We saw incredible turnout at our annual blood drive in May!
 
Have you donated yet this year? Visit RedCrossBlood.org to find a blood drive near you and book a time to help save a life.
DonateBlood         

._ is a chatbot that generates content from a user’s prompt. At first this technology may sound reminiscent of instant messaging bots of the early 2000s — but did you know that this tool can pass business school tests, the bar, and even US medical license exams? Similarly, image-generating platforms like Midjourney can create new art from a user’s prompt based on analyses of over 5 billion pieces of artwork from across the web. With generative AI, anyone with an imagination can flex their creative skills.
 
So what are some best practices for using generative AI to level up your marketing initiatives? Scroll through the image carousel to find out.
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Sources:
Daily Mail, 2023
Insider, 2023
McKinsey & Company, 2023
The Verge, 2023
 
MUSE helps us keep our finger on the pulse on what’s trending. Keep an eye out as we continue to share insights that are getting our creative juices flowing.

Travel Tech Trends: What Healthcare Can Learn

Noticing more biometric scanners at airport security these days? This is one of the many technological innovations taking shape across travel and hospitality to improve experiences for customers everywhere. Nearly three-quarters of airports are currently investing in biometric solutions to improve security and contactless experiences—and this number is expected to increase 60% by 2024. The use of robotic intelligence is also on the rise; GlobalData projects the overall robotics industry to grow to $568 billion by 2030, bringing improvements to facial recognition and translation capabilities for travelers. 
How do you feel about encountering robots, biometrics, and more during your travels? And what do you think the healthcare sector can take away from these applications? Share your thoughts below!
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Sources:
Globetrender, 2022
OAG, 2022
MUSE helps us keep our finger on the pulse on what’s trending. Keep an eye out as we continue to share insights that are getting our creative juices flowing.

We are at Havas Life NY & ! This June marks our 2nd Annual Pride T-shirt Fundraising Campaign to benefit The Center (NYC) & The Center on Halsted (Chicago). Our Pride Fundraiser is an initiative that our very own team members dreamed up and brought to life. As we celebrate the LGBTQIA+ community, our skilled designers have created original Pride designs for a range of tees, sweatshirts, tanks, even crop tops! 100% of proceeds go toward these two incredible organizations. Please join us in giving back to the q***r community — not just during , but every month. 
 
Order today to celebrate Pride in stride! 
 

A round of applause is in order: Congratulations to our AbbVie team for winning a Bold Award for best pitch creative! We want to give a big shoutout to everyone involved who devoted countless hours to some truly standout creative. Your work personifies brilliance, mastery, heart, hustle, and badassness on every level!

1 in 5 Americans are getting health information from TikTok before their own doctor. With misinformation rampant on the platform, social-savvy KOLs are taking matter into their own hands.
 
Some of the buzziest influencers on health TikTok these days are accredited medical professionals. More and more content creators with clinical backgrounds are gaining impressive followings on platforms like TikTok, where they break down complex medical concepts into patient-friendly language that’s easy for audiences to engage with and understand. With 1 in 5 Americans turning to TikTok for health information before their own doctor, and 37% saying that influencers are “easier to access than medical professionals,” this new class of KOLs is meeting patients where they are — and countering swarms of misinformation on the platform along the way.
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MUSE helps us keep our finger on the pulse on what’s trending. Keep an eye out as we continue to share insights that are getting our creative juices flowing.

“I’m beyond thrilled to be joining the Havas family. Havas Life NY is in an exciting phase of growth and has such rich heritage in the network. I’m honored to be partnering with this leadership team to further enhance this growth trajectory and legacy” - Paul Pfleiderer, President HLNY. You know what, Paul, the feeling is very mutual. We all can't wait to work with you - WELCOME! Let's get started.
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We are honored to be included in MM+M Magazine] Top 100 Agencies for 2022. Our growth over 2021 has been extraordinary. We’ve added clients, added people, and—most importantly—added possibilities to our business. We’ve built around an incredibly strong core and expanded the potential of our agency to be relentlessly driven to create experiences that help people thrive in real, meaningful ways.

A special congratulations to our sister agencies for also being named to list (, , Havas Health Wave, , & Havas Health CX)
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MM+M Magazine]

Link to article: https://www.tandfonline.com/doi/full/10.1080/19371910903240704

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The month of May is Asian American History Month. Having a voice in the healthcare industry, Havas Life felt it was our duty to take this opportunity to raise awareness on the barriers to healthcare among Asian Americans. The following information has been pulled from a research article by Wooksoo Kim and Robert Keefe, published in “Social Work in Public Health”.

There are four major barriers to healthcare among Asian Americans – language, health literacy, health insurance, and immigrant status.

Language: "Asian Americans who are not proficient in English experience barriers in help-seeking, including making an appointment, locating a health facility, communicating with health professionals, and acquiring knowledge on illness. The presence of an expert who understands Asian American culture and expressions of illness can help remove the barriers to healthcare."

Health Literacy: “Asian Americans have been found to have limited health literacy and often to have erroneous beliefs regarding disease that in turn can prevent them from seeking healthcare services, thus leading to poorer health outcomes. Many seek healthcare only when their symptoms are severe enough as not to be resolved with standard preventive care."

Health Insurance: "Only 6% of Asian Americans are covered by employer-sponsored health insurance (U.S. Census Bureau, 2007)."

Immigrant Status: "Illegal Asian immigrants experience health access problems. Most of them are not allowed to hold jobs that offer health insurance or purchase health insurance policies and do not qualify for government-sponsored insurance. To date, most of the studies on health insurance coverage focus on Asian Americans who have legal residence, thus limiting our understanding of healthcare for Asian Americans residing in the United States illegally."

Knowledge is power and educating yourself is the first step towards change.
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Now onto our last (and arguably our favorite) value: Badassness. It takes a certain type of person to be called a badass, but when you know one you always remember them. These are the people with the outrageous ideas who make the remarkable happen. So what happens when a group of them all collaborate under one team? Come find out…
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And now for our fourth value: . It’s not just about creating good work, it’s about perfecting the craft. From building out launch plans to executing global campaigns, Havas Life pushes us to hone our skills until we are all masters of our own craft.
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It is now time to introduce our third value: Hustle! At Havas Life, hustle never stops. Hustling to wow the clients with more than they expected or hustling to the kitchen before the extra tacos run out, you know we will always push until we get where we need to go.
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It's now time to introduce our second value: Heart! At Havas Life, our heart is evident no matter where you look. Heartfelt connections between people that come together to create inspiring work that is built from the . Without heart, you just have an agency; with heart, you have Havas Life.
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It's now time to introduce our second value: Heart! At Havas Life, our heart is evident no matter where you look. Heartfelt connections between people that come together to create inspiring work that is built from the - because they can.
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about to go live. wanted you to bless inaugural post:

Today marks the first day of celebrating our agency’s values! First up: Brilliance. Whether it’s creative or strategic, every member at Havas Life displays brilliance in their own field, and we always encourage our agencies to let their brilliance shine – because they can.
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