Make Each Click Count University

New Masterclass Now Live!

Learn the essential email flows crucial for thriving businesses.

In this masterclass you will discover:

1. Strategic Email Marketing Flows - Detailed exploration of creating effective welcome, abandoned cart, and post-purchase email sequences to enhance customer engagement and retention.

2. Principles of Effective Email Design - Comprehensive breakdown of crucial design elements such as responsive layouts, clear calls to action, and visual consistency to ensure emails are engaging and aesthetically pleasing across all devices.

3. Advanced Personalization and Segmentation Techniques - Insights into how to tailor email content using conditional splits, segment audiences for more targeted messaging, and methods for testing variations to optimize email campaigns for better performance.

Masterclass Instructor - Emily Farrel. Emily is a seasoned digital marketer with a passion for helping businesses thrive in the online world. With a background initially in economics and law, she found her way into the world of e-commerce and digital marketing, working with startups to launch their brands, sell online courses and develop marketing strategies to drive their business forward. She is known for her strategic mindset, creative approach, and unwavering commitment to client success.

View complete details at https://makeeachclickcountuniversity.com/programs/ecommerce-email-masterclass

We just went live with a new masterclass inside Make Each Click Count University (www.makeeachclickcountuniversity.com): Insight to Impact: A Comprehensive Guide to Web Analytics and Conversion Tracking.

Presented by Masum Jia, who has combined multiple years of digital analytics expertise with an expertise on GA4 and conversion tracking. He specializes in guiding professionals in transforming complex data into usable information to make strategic decisions, enhancing digital marketing efficacy and business growth.

Visit https://makeeachclickcountuniversity.com/programs/collection-we-analytics-and-conversion-tracking for full details on this 8-part masterclass.

Premium members can access the course immediately. Free starter members can upgrade for immediate access to this masterclass and all other premium content for just $19 per month. Sign up at https://makeeachclickcountuniversity.com/join_us and become a premium member today!

We just went live with a new masterclass inside Make Each Click Count University (www.makeeachclickcountuniversity.com): SEO Basics - Getting Started With SEO

Presented by Josh Bachynski, who is renowned for his SEO insights, gained through consulting and collaboration with Google, he has produced insightful videos for over 5 years. His impactful contributions continue to shape the landscape of AI and SEO.
Visit https://makeeachclickcountuniversity.com/programs/seo-basics_josh_bachynsky for full details on this masterclass.
Premium members can access the course immediately. Free starter members can upgrade for immediate access to this masterclass and all other premium content for just $19 per month. Go to https://makeeachclickcountuniversity.com/join_us to become a premium member today!

We just went live with a new masterclass inside Make Each Click Count University (www.makeeachclickcountuniversity.com): Facebook (Meta) Ads Masterclass - Favorite Beginner to Intermediate Strategies 2024

Presented by Aleksandar Hadzhiyski, Owner of Titan Agency (https://titanagency.co.uk/), this masterclass shows you need to know to be successful with Facebook (Meta) ads. From how to set your columns and what metrics to track to how to optimize your ads and strategies!

Visit https://makeeachclickcountuniversity.com/programs/meta_ads_masterclass?category_id=176273 for full details on this masterclass.

Premium members can access the course immediately. Free starter members can upgrade for immediate access to this masterclass and all other premium content for just $19 per month. Go to https://makeeachclickcountuniversity.com/join_us to become a premium member today!

We just went live with a new masterclass inside Make Each Click Count University (www.makeeachclickcountuniversity.com): AI Tools for Creating and Enhancing Product Listings, Product Ads, Product Recommendations and More!

Presented by Brendan Jowett, Owner of Inflate AI, this masterclass shows how to use AI to enhance your product listings on both your own website and Amazon; create product ads in both Google Search and Facebook and how to use AI to create an advanced product recommendation system for Shopify and more!

Visit https://makeeachclickcountuniversity.com/programs/coursevideo-c39758?category_id=174713 for full details on this masterclass.

Premium members can access the course immediately. Free starter members can upgrade for immediate access to this masterclass and all other premium content for just $19 per month. Go to https://makeeachclickcountuniversity.com/join_us to become a premium member today!

We just published a new blog post on creating Performance Max campaigns ONLY targeting the Shopping Network. We are having some really good results using this technique.

https://trueonlinepresence.com/google-performance-max-vs-manual-shopping-showdown/

We are also going to create training on exactly how to do it and launch it for free inside Make Each Click Count University. Make sure you subscribe to the rebranded University to see it!

www.makeeachclickcountuniversity.com

Wow just finished my keynote at the Speakeasy Speaks event the LA’s world famous Orpheum Theatre!

What a great experience. Thank you to Steve Sims & Henry Sims for this fun opportunity!

We just introduced our new GOLDEN TICKET PROGRAM!

Click here - https://www.makeeachclickcountuniversity.com to read full details about joining Make Each Click Count University

As soon as you sign up, you'll be emailed immediate access into Make Each Click Count University and your GOLDEN TICKET.

With your GOLDEN TICKET, you can request access to any of our certified marketing courses available at www.makeeachclickcountuniversity.com/classes.

Then, each and every month, as long as your membership remains active, you'll receive a new GOLDEN TICKET that you can use to request access to any of the courses. With each GOLDEN TICKET you redeem you will have access to the course you select for 12 full months!

Just click on the link - 👇

https://www.makeeachclickcountuniversity.com

Get started as a member of Make Each Click Count University and receive your first GOLDEN TICKET today!

Regularly measuring your digital marketing is vital to making smart decisions that grow your results over time. These five steps can put you on track to measure what matters and establish what success looks like.
https://www.forbes.com/sites/forbescoachescouncil/2022/08/23/how-to-measure-your-digital-marketing-roi-five-steps/?sh=6592fe781ea5

How to maximize insights from Performance Max Getting data and insights from Performance Max can be frustrating. Here are some tips and tricks that will help.

In recent years, online shopping has seen a rapid expansion, so it's no wonder why so many entrepreneurs and business owners are getting in on the e-commerce world. If you're in search of ways to build up your brand for success, the article below has some great advice to follow. Take a look:

How to Build a Successful Ecommerce Brand You will find success and longevity in your online store with customer recognition and brand awareness.

Statistics can help business owners better understand where they should be focusing their time, money, and overall marketing efforts. The following pay-per-click stats highlight trends online stores should be looking at in 2022 and beyond. More here:

PPC Stats - TrueList 2022 These vital PPC stats can help you craft a well-thought marketing strategy and choose the right platform to advertise your products.

ICYMI: Google has sparked the end of the era by limiting the abilities of its Expanded Text Ads. As a result, Responsive Search Ads replace Expanded Text Ads as the only choice for today's advertisers.

Read more at:

End of An Era Using Google Expanded Text Ads Google limited what can be done using Expanded Text Ads. Although Expanded Text Ads still can display, advertisers can no longer create new ads or modify existing expanded text ads.

Google's Smart Shopping campaign has been replaced with the new Performance Max bidding technique. A few years back, Google debuted Smart Shopping campaigns, which they have since promoted as the simplest and most effective approach to increase sales via Google Shopping.

Google Shopping Archives Revealing Google’s Performance Max Google recently introduced their new Performance Max bidding strategy to replace the Smart Shopping campaign. Smart Shopping campaigns were introduced a few years ago and have since been touted by Google representatives as the best and easiest way to grow your sa...

Facebook Pay, developed by Instagram's parent company, will soon make online purchases simpler for customers. An additional safety measure is provided by the system in the form of a personal identification number or biometric data from the user's device. Look for a dedicated Shop option in Instagram's top menu later this year.

Instagram and Google Launch Interactive Online Shopping Portals Browse Instagram Shop and Shoploop and say goodbye to your savings.

Google is still the king of online advertising. If you want your eCommerce business to take off and grow, you'll have to beat your competitors at the advertising game. Forbes has three key tips to help you level up your advertising game.

3 Tips To Create Google Ads Better Than Your Competitors Strategic keyword differentiation can provide an initial boost that helps your Google Ads rise above the noise. However, backing up those clicks with customer-focused website experiences and content will validate your company’s messaging and help you garner long-term loyalty.

Thinking about setting up an e-commerce store? Having a strong foundation is important for your success. From considering your payment options to keeping marketing and SEO in mind, here are 10 key steps to take:

10 Expert Tips for Setting Up Your First E-Commerce Store Setting up your online store isn’t just about technical know-how.

To this day, email marketing remains as one of the most powerful channels for marketing your business -- especially in the world of e-commerce. In the following episode of the Make Each Click Count podcast, we talk to special guest George Kapernaros about the importance of email marketing:

Should Email STILL Be a Primary Focus Growing Your eCommerce Business? with George Kapernaros George Kapernaros, the founder of GK, a boutique e-commerce agency that specializes in email marketing for brands like Kilo.Health and Viceroy Group. Geo…

The higher your business ranks on Google Maps, the better chance you'll have of getting more hits. Creating, optimizing, and updating your Google Business Profile is a key step to take. Check out more tips at the link below:

10 Key Steps To Ranking Higher In Google Maps Put your business on the map and secure more customers. Follow these top 10 tips to become more visible on Google Maps.

I specialize in E-commerce and pay-per-click management. If you are looking to optimize your revenues and boost your sales this year, schedule a complimentary marketing discovery call with me today. Look forward to hearing from you!

https://www.trueonlinepresence.com/

Getting your business noticed in today's digital world revolves around how easily customers can find you on Google. Make sure your SEO is up to the task so that your Google My Business strategy can pay off:

Everything You Need to Know About the 4 Pillars of SEO Search engine optimization can be a real headache for a lot of business owners. But it's the best way to get your business discovered online. Here's how.

Have you had the chance to check out the latest episode of the Make Each Click Count Podcast? Here, we sat down to discuss the power of interactive content with Creative Director and CIO of Outgrow, Saksham Sharda. Take a listen:

The Power of Interactive Content With Saksham Sharda This episode features Saksham Sharda, Creative Director and CIO of Outgrow, an all-in-one interactive content platform. Outgrow lets marketers build and …

When it comes to online shopping, consumers prefer to buy from brands that appreciate them and serve them well. Are you taking the right steps toward building customer loyalty? The article ​below contains some great techniques to try:

Council Post: Building Customer Loyalty In An Online World In the world of online shopping, the brand-customer relationship must begin well before the point of sale.

Are you familiar with Google's Performance Max? If not, we're here to tell you all about it. This new feature is meant to serve as a significant improvement to Google's Smart Shopping Campaigns. But does it? Here are our thoughts:

Revealing Google’s Performance Max Confused about Google's new Performance Max campaigns? This article details what you need to be aware when using Google Performance Max.

Did you know that 75% of online shoppers say they’ve used a Google product to help with shopping? So, if you want to bring more visibility and better rankings to your business, it's a good idea to scale your SEO. Learn more:

Council Post: Scaling E-Commerce SEO: Tips For Growth The blunt reality is that in order for your e-commerce brand to be competitive and continue to grow, you have to scale SEO strategies appropriately.

Have you used Google Performance Max to grow your sales? These campaigns are designed to make advertising easier. Check out our review to learn more about how these campaigns work and if you should use them to promote your business:

Revealing Google’s Performance Max Confused about Google's new Performance Max campaigns? This article details what you need to be aware when using Google Performance Max.

If you're trying to run a small business, your online reputation is key to success. Using Google My Business, surveys, and customer satisfaction interviews, you can solicit testimonials and build your online reputation. Get some more tips here:

Testimonials and Reviews: Why Your Small Business Needs Them Whether it’s an online review or a strong testimonial, potential clients will give a lot of weight to what your customers say about you.