3STEPS4WARD A Marketing Company

3STEPS4WARD A Marketing Company

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We are a technology forward group that helps startups, small business, and entrepreneurs succeed.

04/23/2024

Find your INSPIRATION from the Oberlin College Executive Speaker Series hosted by Twist of Fate A Small Business Podcast!

Today we're pleased to welcome an accomplished, venture capitalist, female entrepreneur, pitch competition judge, and wonderful human being Sara Ledterman.

Whether you're starting a new business or want to help push your team to the next level, you won't want to miss Sara's insights based upon my classes theme this week of "Building Momentum and Confidence." Her actionable advice will leave you feeling empowered and ready to turn ideas into reality.

This event will be hosted by Myself (Professor Douglas Younger III) and is open to all Oberlin students, faculty, alumni, and online communities.

When:

Tuesday, April 23rd at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

04/16/2024

Find your inspiration from the Oberlin College Executive Speaker Series hosted by Twist of Fate A Small Business Podcast!

This week we are exploring with my students (BUSI 118) the theme of "Fundraise Everyday of Your Life!" Given the topic I decided to recruit my friend, fellow motorcyclist, corporate executive, and venture capital investor Glenn Davis from Venture Lab Niterra Group!

In this virtual session gain incredible insights about international experience, sales, marketing, and growth initiatives for healthcare technology leaders.

Glenn's charisma is infection so come and join the fun!

This event will be hosted by (myself) Professor Douglas Younger III and is open to all Oberlin students, faculty, alumni, and online visitors!

When:

Tuesday, April 16th at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings & Highlights : https://www.facebook.com/TWISTOFFATEPODCAST/

04/09/2024

Find your inspiration from the Oberlin College Executive Speaker Series hosted by Twist of Fatest A Small Business Podcast!

Today we are delving into "Exploring the Blockchain" with Simon Ng angel investor, former student, and alumni of California State University, East Bay.

As a Deal Flow Committee member for Bay Angels, one of Silicon Valley's most established funding networks, Simon facilitates connections and support for entrepreneurs.

At this informative event, Simon will shed light on his past experiences, investing, blockchain, and shaping business models and influencing innovations.

I will be hosting this event live on campus and is open to all Oberlin students, faculty, alumni, or online enthusiasts!

When:

Tuesday, April 9th at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

Photos from 3STEPS4WARD A Marketing Company's post 04/05/2024

Our Founder & CEO Douglas Younger III, had an incredible time networking at the Gull's Business Alliance and The San Diego Gulls game this week! The night was filled with inspiring individuals, interesting conversations, and a fun Gulls game.

Thank you to the San Diego Gulls for organizing a great event!

Mason Ale Works
Sharp Business USA
California Coast Credit Union
Lucia Capital Group
Biocom California

Photos from 3STEPS4WARD A Marketing Company's post 04/02/2024

Tomorrow, 3STEPS4WARD will be attending the Gulls Business Alliance hosted by The San Diego Gulls! This event marks the continuation of an incredible partnership between The San Diego Gulls and 3STEPS4WARD. The Business Alliance event will be attended by many active partners of The San Diego Gulls.

Our 3STEPS4WARD Founder & CEO Douglas Younger III, will be recording three new episodes of his podcast Twist of Fate before the Gulls Business Alliance, in the Willie O’Ree Hall of Fame Suite dedicated to diversity in hockey. After the event, the Gulls will take on the San Jose Barracuda!

Check out some photos from a previous game that 3STEPS4WARD attended!

Learn more about our partnership with the Gulls here: https://3steps4ward.com/partnerships-gulls/

Mason Ale Works
Sharp Business USA
California Coast Credit Union
Lucia Capital Group
Biocom California

04/02/2024

Welcome back from SpringBreak 2024 as we continue the Oberlin College Executive Speaker Series to provide you INSPIRATION!

Today we explore "The Age of AI" with entrepreneur & brilliant creative engineer Anna von Wendorff, Founder and CEO of Scopi.

Anna is pioneering AI-powered solutions to transform medical diagnoses, starting with a new standard of care for ear, nose, & throat (ENT) primary care.

Her company, Scopi, aims to provide doctors with advanced visualization tools to better identify root causes behind nasal obstruction, affecting millions.

I will be hosting this event on campus and is open to all Oberlin students, faculty, alumni, and online visitors!

When:

Tuesday, April 2nd at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

03/28/2024

The San Diego Gulls are hosting their second Gulls Business Alliance of the season on April 3rd, from 5-7PM. This partner-exclusive networking event is brought to you by 3STEPS4WARD. After the event, the Gulls will take on the San Jose Barracuda!

Learn more about our partnership with the Gulls here: https://3steps4ward.com/partnerships-gulls/

San Diego Gulls

03/19/2024

Find your inspiration from the Oberlin College Executive Speaker Series!

Today we are diving into the world of "Engaging Social Media" with Srinjay Verma, Co-Founder and CEO of Buzly! Srinjay is recognized as Sacramento's Inno Under 25 entrepreneur for his pioneering app empowering student connections.

Srinjay will share insights and strategies on leveraging social media to build meaningful connections, drive business growth, and help with student enrollment.

I will be hosting and facilitating this discussion that is open to all Oberlin students, faculty, and alumni.

When:

Tuesday, March 19th at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

03/12/2024

Find your inspiration from the Oberlin College Executive Speaker Series!

Today I am chatting with Arc-Fy indie developer Dennis Huang to discuss "Human Centric Web Design", his new indie game on Steam called TimesTrials a 2D Tetris style Math Game for early child development, Crowdfunding on Indiegogo, and more!

With roots as a software engineer, including six years at FAANG companies, Dennis takes a user-focused approach to crafting digital experiences. He'll draw on his diverse background building web apps, backends, and games to outline best practices for putting people first when designing platforms and products.

Whether you're an aspiring developer or just want to understand how tech can be made more accessible, Dennis's insights around empathetic development promise valuable takeaways.

This event is open to all Oberlin students, faculty, and alumni.

When:
Tuesday, March 12th at 12PM EST

Where:
Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

Photos from 3STEPS4WARD A Marketing Company's post 03/07/2024

Our founder and CEO Doug, is always on the move! Here is a look at some more photos from the Startup Challenge last weekend at the Carlsen Center for Innovation & Entrepreneurship at Sac State.

Photos from 3STEPS4WARD A Marketing Company's post 03/05/2024

Congratulations to the winners and participants of the Startup Challenge, held over the weekend at the Carlsen Center for Innovation and Entrepreneurship at Sacramento State. Our founder Douglas Younger III, got the opportunity to judge this event and witness the intriguing pitches the participants gave.

The Startup Challenge included two cohorts: The Catalyst Cohort and The Traction Cohort. The Catalyst Cohort consisted of brand-new ideas and The Traction Cohort consisted of existing companies.

The Catalyst Cohort Winners

1st Place: Organized Legacy. Organized Legacy simplifies how families gather and keep track of need-to-know information for loved ones when they pass.
2nd Place: Ayllu. Ayllu addresses negative experiences with dating apps and catfishing.

The Traction Cohort Winners

1st Place: Purpuratus. Purpuratus makes kelp restoration profitable by harnessing the natural value of an urchin.
2nd Place: NutraCompass. NutraCompass is a white-label gym app that assists clients and helps increase retention rates in gyms.

Congratulations everyone!

Carlsen Center for Innovation & Entrepreneurship at Sac State

03/04/2024

Find your inspiration from the Oberlin College weekly Executive Speaker series!

This week I am sitting down with Founder & CEO, Larry Waters from Electrify My Home to talk about invaluable insights he is willing to share from his 40 years working in electrification all relating to this week's theme:

"So, You Want to Start A Business!!"

This session is open to all Oberlin Students, Faculty, and Alumni.

When:

Tuesday, March 5th at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.facebook.com/TWISTOFFATEPODCAST/

03/01/2024

This weekend, our Founder & CEO Douglas Younger lll, will be a judge at the Startup Challenge at the Carlsen Center for Innovation and Entrepreneurship at Sacramento State. This event is sponsored by the City of Sacramento and organized by the Carlsen Center for Innovation & Entrepreneurship at Sac State.

The Startup Challenge is a multi-day event where founders and early-stage teams have a dedicated space to experiment and make traction. The program caters to idea-stage and pre-seed companies.

This high-energy event will be filled with innovation, creativity, and fun! We're excited to see the determination of these entrepreneurs.

02/29/2024

Our CEO, Douglas Younger lll, was included in an Alumnus Spotlight for Case Western Reserve University’s Weatherhead School of Management. He received his MBA diploma from the school in 2006 and now he is a successful entrepreneur. In the spotlight, Doug talks about his favorite memories from his time at Weatherhead, advice he has for current students, and what he’s working on currently.

Alumnus Spotlight: https://case.edu/weatherhead/about/news-and-events/news/alumnus-spotlight-douglas-younger-iii-mba-06

Weatherhead School of Management
Case Western Reserve University

02/27/2024

Find your inspiration from the continuing weekly Oberlin College Executive Speaker Series!

Today I will be hosting a session with our weekly class theme regarding Managing Your Career Online!

Get ready to "Energize Your Brand" with Saleem Gilmore, Ed.D., Director of Student Equity and Success at Chabot College.

In this session, you will learn about maintaining the demands of higher education, writing a book, personal reinvention, and more!

This event is open to all Oberlin students, faculty, alumni, and aspiring entrepreneurs.

When:

Tuesday, February 27th at 12PM EST

Where:

Join us live in the King/Rice Building, Room 106!

Join Virtually On Zoom: https://oberlin.zoom.us/j/3517708356

Audio Recordings: https://www.youtube.com/

Photos from 3STEPS4WARD A Marketing Company's post 02/19/2024

Find Your Inspiration from the 2024 Oberlin College Executive Speaker Series Week 3 themed, "Proving Yourself with Value Proposition!"



This week, we're joined by accomplished public speaker Michael Kalberer.

Drawing from his life experiences, Michael empowers audiences through his message sharing how living with Cerebral Palsy and Leber congenital amaurosis shaped his perseverance and passion for uplifting others.

In this session we will discuss how organizations can become more accessible for entrepreneurial mindsets, how to deliver value while living with disability, how a life of entrepreneurship can deliver value for society, and more!

I will be hosting this session and it is open to all Oberlin students, faculty, and alumni.

Adelphi University
Hofstra University
3STEPS4WARD A Marketing Company
Twist of Fate

When: Tuesday, February 20th at 11AM EST

Where: Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

Watch Recordings: https://www.youtube.com/

02/12/2024

Find your inspiration from Oberlin College Executive Speaker Series!

This week I will be having a discussion with Derek Dawson, Senior Sales Manager of the professional hockey franchise the San Diego Gulls about "Understanding Your Audience!"

Derek is an excellent partnership manager who has introduced myself and my organization to amazing other leaders in the spirit of collaboration and understanding his audiences such as Wounded Warrior Tennis, A Bridge For Kids, Mason Ale Works, and Sharp Electronics Corporation!

This insightful session is open to ALL Oberlin students, faculty, alumni, founders, investors, and aspiring entrepreneurs.

When: Tuesday, February 13th at 12 PM EST

Where: Join us at the King/Rice Building Room 106

Virtual on Zoom: https://oberlin.zoom.us/j/82993321400?pwd=VEI4SHdjQnlJVjExdEZLc0pKckVkUT09

Recordings on YouTube: https://www.youtube.com/

02/04/2024

Find your Inspiration from the Oberlin College's Executive Speaker Series!

I am hosting this engaging speaker series that features topics like entrepreneurship, personal branding, and innovation.

This session with Dr. Elizabeth Clayborne, emergency medicine doctor and Founder/CEO of Nasaclip is about Developing a Winning Attitude.

Dr. Clayborne developed a novel nosebleed device as a resident, and in 2015 and was awarded the NSF I-Corps grant which helped to launch her company NasaClip.

Dr. Clayborne's journey exemplifies how determination can lead to innovation—and now, you can hear her speak on how to develop a winning attitude.

Open to all Oberlin students, faculty, alumni, founders, investors, and aspiring entrepreneurs.

When: Tuesday, February 6th at 12PM EST

Where: Join us live in the King/Rice Building, Room 106!

On Zoom: https://oberlin.zoom.us/j/3517708356

On Facebook Live: https://fb.me/e/4jlv1x5HZ

Watch Recordings: https://www.youtube.com/

02/02/2024

Find your inspiration from the Oberlin College Executive Speaker Series starting NEXT WEEK Tuesday February 6th 2024!





I'll be hosting this exciting speaker series weekly during the Spring Semester featuring incredibly talented Founders, Entrepreneurs, & Innovators who will share their unique perspectives on topics such as: Developing a Winning Attitude, Knowing Your Audience, Creating Value Every Day, Energizing with Your Personal Brand, and more!

This exciting learning platform is open to ALL including students, faculty, alumni, the greater Oberlin community, the greater Cleveland community AND YOU as a future, aspiring, or active entrepreneur!

To join LIVE go to the King/Rice Building in room 106 at 12:00-1pm EST or join virtually as we have plans to livestream it!

Stay tuned for the first guest announcement on MONDAY!

Join via Zoom: https://oberlin.zoom.us/j/3517708356

Join via Livestream: https://www.facebook.com/TWISTOFFATEPODCAST/

Watch Recordings: https://www.youtube.com/

Photos from 3STEPS4WARD A Marketing Company's post 01/20/2024

Our CEO, Douglas Younger III, enjoyed an evening of at the recent Gulls' Partner Night. He connected with a number of interesting individuals making moves in the San Diego Community over conversations on business growth in America's Finest City. We're looking forward to future events with the .

01/19/2024

Our Founder & CEO Douglas Younger III is attending the San Diego Gulls business alliance event today, January 19th!

Learn more about our partnership with the San Diego Gulls here:
https://3steps4ward.com/partnerships-gulls/

01/16/2024

Join our Founder & CEO, Douglas Younger III, as he hosts the webinar: Energize Your Startup With Your Personal Brand. Presented by StartupSac and 3STEPS4WARD A Marketing Company

Entrepreneurial success is highly correlated with the general public’s perception of a Founder’s career highlights, personal mission, connections, and more.

This thought-provoking session will provide you with insights to build your personal brand to help you as an entrepreneur. Learn advanced techniques, career development planning, creating a personal statement, finding professional fulfillment, and creating your digital footprint.

This seminar will be held in person at WeWork in Sacramento but will also be live-streamed on Google Meet.

Click the link below to save your spot based on how you'd like to attend!

https://startupsac.com/event/energize-your-startup-with-your-personal-brand/

Photos from 3STEPS4WARD A Marketing Company's post 01/15/2024

Our founder, Douglas Younger III, explored the future of at ! From to , the Consumer Electronics Show spotlights tech that will shape a better world. With 130,000 attendees from around the globe, the atmosphere was . ⚡️

We're so excited to see what 2024 has in store!

11/20/2023

We’re on the lookout for Ohio innovators who want to share their insights with the next generation of leaders at Oberlin College.

A few slots are still available for this spring’s Executive Speaker Series, hosted by Douglas Younger III, Professor of Digital Marketing & Innovation.

This weekly speaker series features engaging guests who will share their perspectives on topics like entrepreneurship, personal branding, innovation, and more. Open to all Oberlin students, faculty and alumni.

If you have experience to share, fill out our interest form here:
https://bit.ly/executive-speaker-series



Oberlin College

Photos from 3STEPS4WARD A Marketing Company's post 11/17/2023

Congratulations to all of the participants of the 5th annual Spark Venture Competition! Winners were announced last night at the Carlsen Center for Innovation & Entrepreneurship at Sac State as part of Global Entrepreneurship Week Sacramento.

Special shoutout to judges David Peregrine, Sara Ledterman, and Douglas Younger III!

11/14/2023

We’re excited to announce that our CEO, Douglas Younger III, will be a professor at Oberlin College teaching Digital Marketing & Innovation in Spring 2024!

Taught live on campus, this engaging course will cover topics like digital media, entrepreneurship, personal branding, AI, crypto, and more. With over 20 years of experience leading marketing initiatives for Fortune 500 companies, startups, and non-profits, Doug will provide students with an insider's perspective on succeeding in today's digital landscape.

Doug has already spent three years lecturing in the MBA program at CSU East Bay. We're so proud of Doug for this opportunity to pass on his marketing, innovation, and leadership insights to future business leaders at Oberlin!

Oberlin College

11/14/2023

Will we see you at the Spark Venture Competition?

Our CEO, Douglas Younger III, was selected as a judge for the Carlsen Center’s 5th annual Spark Venture Competition this Wednesday, November 15th.

The Spark Venture Competition showcases the best and brightest early-stage and social impact ventures in Sacramento. With $20,000 in prizes up for grabs, we can't wait to see the innovative ideas on display.

Tickets are still available. We hope to see you there, and good luck to all the competitors!

https://www.eventbrite.com/e/gew-spark-venture-competition-5th-annual-tickets-739606552107?aff=oddtdtcreator

Carlsen Center for Innovation & Entrepreneurship at Sac State StartupSac City of Sacramento – Community Engagement

11/11/2023

Tonight, the San Diego Gulls salute the heroes who serve our country at their Military Appreciation game.

At halftime, 3STEPS4WARD’s own Kollister Williams will present the Military Hero of the Game award to a fellow deserving veteran. Thank you to all of our and active duty for your service, today and every day!

As part of our mission to support veterans, we're giving away FREE Gulls tickets all season long to veterans, frontline workers, and first responders. Enter the sweepstakes here:
https://form.jotform.com/232926707434157

11/10/2023

We can’t wait to cheer on the San Diego Gulls tonight! The 3STEPS4WARD team is hosting guests in the Willie O'Ree Hall of Fame Corporate Suite, and will once again present a deserving veteran with the Military Hero of the Game award at halftime.

As part of our mission to support , we're giving away FREE Gulls tickets all season long to veterans, , and . Want tickets? Enter here:

https://form.jotform.com/232926707434157

11/08/2023

Enter the 3STEPS4WARD Hero Appreciation Sweepstakes for a chance to win four FREE San Diego Gulls hockey tickets!

, , or , simply fill out our entry form and we’ll contact the lucky winner.

Enter to Win here: https://form.jotform.com/232926707434157

Multiple winners will be selected throughout the 2023-2024 Gulls season. It's our way of saying thank you for your service and sacrifice.

Don't forget to tag your local heroes in the comments so they can enter, too!

Kollister Williams
Douglas Younger III

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Videos (show all)

HERO APPRECIATION SWEEPSTAKES
Find your inspiration from entrepreneurial stories of success, struggle, and pain.Subscribe here: https://www.youtube.co...
Reinvent your business with planning, passion, & optimism.Schedule an appointment: https://3steps4ward.com
Rational Argumentation For CustomersThree Stages of Logical Argument1.Premise (Evidence)2. Inference (Implication)3.Conc...
Economic Argumentation for CustomersEconomic Value Drivers and Measures 1.) Return on Investment 2.) Cost Savings3.) Tot...
Positioning For Emotional Arguments1.Appeal to Consequences (Pain)2. Appeal to Fear3. Appeal to Flattery4. Appeal to Rid...
Rational Argumentation For CustomersThree Stages of Logical Argument1.Premise (Evidence)2. Inference (Implication)3.Conc...
Value Proposition Framework (Canvas) Question 1: UNMET NEEDIs your product or service alleviating PAIN?Question 2: BENEF...
How to Communicate Value to Customers -Target Customers (Who are you communicating to?)-Unmet Need (What problems do the...
Creating and Delivering VALUE Which of the following is VALUE DELIVERED in your opinion?A.) Tesla Model 3B.) Super Charg...
Creating and Delivering VALUE Value Creation: Giving something valuable to receive something else that’s more valuable t...
Value Proposition (“Concept of Value”)Economic value is a measure of the benefit provided by a good or service to an eco...

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