NTB Communications

Job Posting Best Practices - Part 5 of 5

Call to Action
A compelling call to action (CTA) is essential in a job posting as it prompts candidates to take the next step in the process. Research indicates that job postings with a motivating CTA receive 2.5 times more applications than those without, by highlighting how easy it is to apply. A Call to Action should reduce uncertainly and friction in the application process.

Mobile Optimization
70% of job-related searches at least start on a mobile platform. Are your postings and landing pages ready when candidates click “Apply”? The highest rate of candidate loss comes when the application process loses an easy and consistent structure. Mobile optimization improves the user experience by ensuring that job seekers can easily access, view, and most importantly, apply. Mobile-friendly job postings also rank higher in search results.

Want Details? Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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Job Posting Best Practices - Part 4 of 5

Inclusive Language
A pivotal aspect of a true diversity recruiting strategy. By using language that is respectful, unbiased, and inclusive of diverse identities, organizations signal their commitment to creating an inclusive workplace culture.

Visual Content
Job postings with visual elements (images or videos) receive 94% more views than those without and have a 12 times higher likelihood of being shared on social media platforms. Better job postings with good visuals improve candidate engagement and have a demonstrable impact on candidate attraction, engagement, and application rates.

Want Details? Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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Job Posting Best Practices - Part 3 of 5

Keyword Optimization
Strategically incorporate relevant keywords and phrases related to the job title, responsibilities, qualifications, and industry-specific terms, a job posting becomes more discoverable to candidates actively searching for similar roles. Sync the posting’s with candidate searches, increasing the likelihood of reaching individuals with the desired skills and experience,

Culture & Values Alignment
Corporate culture and values are more important than ever in appealing to candidates who both qualified AND also aligned philosophically. By articulating the company’s culture, values & mission, organizations find candidates who relate with their principles.

Want Details? Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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Estimated at over $20 Billion per year and with over 400,000 people employed, the Ma*****na industry is on fire (sorry we loved the pun). We've successfully staffed roles from Office Managers to "Bud Masters" for a wonderful new client. Ready to grow with them!
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Job Posting Best Practices - Part 2 of 5

• Craft a compelling job summary
Capture the job seeker’s interest and KEEP it by highlighting the unique aspects of the position and its potential. By immediately appealing to the candidate’s values and career goals, a compelling job summary entices job seekers to delve deeper into the job posting and its detailed job description.

• Offer a detailed job description
Comprised of the role’s responsibilities, qualifications, and expectations. Be transparent & clear. It should be long enough to cover the details, but short enough to be easy-to-read.

Want More? Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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Job Posting Best Practices - Part 1 of 5
Clear Job Title
Essential in job postings as they serve as the first point of contact for potential candidates. A concise and descriptive title communicates the role's nature, responsibilities, and level of seniority, ensuring that it resonates with the target audience

Salary, Benefits & Perks
Transparency regarding compensation ensures that candidates have a clear understanding of the financial aspects of the role from the outset and shows an organization's commitment to fair and competitive compensation practices, enhancing its reputation as an employer of choice

Want More? Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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Q: What happens when your Applicant Tracking System pushes jobs to websites?

1. Logos don't go through
2. You're locked into low impact postings
3. You don't have an advocate for you - pricing, layout, creativity, IMPACT

Is is time to take a deeper look?
Just reach out to us for a complimentary evaluation!
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“Crafting compelling job postings is paramount to attracting top talent. In today’s multi-platform recruitment environment, there are few consistencies. Optimizing job postings (starting with a client’s “career page”) however, has a trickle down effect - reaching through search engines, traditional recruitment efforts & more.”
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3 out of 4 HR leaders believe DEI is crucial to their company’s future success, 60% plan to increase their DEI investments in 2024.
This is a good read https://loom.ly/NPwvyqE
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Workplace DEI isn’t dead. Here’s what's next for DEI leaders Diverse teams make better decisions and are more adaptive, innovative, and supportive. They also lead to better investments and inspire higher engagement.

Have you under ever wondered what the components of an optimal job posting really are? In this dynamic recruitment environment it's best to stop and take a look at what works. Click to download a copy of our white paper and give us a call to talk anytime or click "Schedule" to set up a call .
Whitepaper https://loom.ly/gae7AUI
Schedule a call https://loom.ly/2Tx3rFM
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NTB is taking off! Our most recent success story - helping our client place 20 team members for a growing regional airline! Boarding Passes and Tickets ready please!
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Top 10 Challenges facing recruitment pro's:
Competition for Talent
Skill Shortages
Changing Workforce Demographics
Technological Advancements
Employer Branding
Candidate Experience
Data Analytics and Metrics
Remote Work and Flexible Arrangements
Legal and Regulatory Compliance:
Budget Constraints

Client Satisfaction Leaders! We're hiring for 2 accomplished professionals to lead our growth and new direction. Pro-active, self directed candidates are encouraged to reach out!

Culture is Currency

"Forget recruitment strategies that might have worked for you in the past" - Read this:

https://www.forbes.com/sites/forbesbusinesscouncil/2022/08/17/in-a-red-hot-job-market-culture-is-currency/?sh=3c86814b47e5

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Call Center QA's - coming up on open enrollment

This is always a busy time in the Insurance vertical. And when quality counts, we find the keepers and the closers!

Whether from a Call Center or working remote, we have you covered!

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When Working from home stops being Employer preference

Fears of penalty and reprisal from employers for staying home creating an Anxiety issue.

https://www.npr.org/2022/08/18/1111157591/return-to-office-career-job-work-from-home-punish

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Sharing our Niche Jobboard experiences with you..

Our Top Government Niche Jobboard - Govtjobs.com

In the world of Local State and Federal Gov't recruiting - here's a website that delivers quality candidates (often).

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Found: Financial Planners for growing advisory firm

Placing experienced, and recent grads into a company with a great reputation and work life balance. Still looking for referrals - please pass them along

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Signing Bonuses? Think about it in this tight recruitment market....

This is a telling article reviewed on a sector-by-sector basis

http://ow.ly/affc50Kn2cC

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Labor Day Schedule

We're out... from Wednesday thru Tuesday Sept 6th. Probably still available if you need us (darn those laptops!)

Happy Holiday

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Equity In Hiring Starts With The Job Description

An insightful ground up look at commitment to Equity.

http://ow.ly/Czgm50K4JnR

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Need Legal Assistance? We find Legal Assistants....

Our Connecticut client is growing quick, we are finding people but ALSO looking for a skilled legal recruiter. References welcome

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Congrats to our fantastic design team!

A small, fast casual, locally sourced produce restaurant and brewery was looking for a change - and we were there!

Best of luck to KCF and the new design! Working on the signage & window designs now.

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NAAAP - our next Diversity Recruitment Recommendation

The National Association of Asian American Professionals (NAAAP) is a Premier Leadership Organization - and their jobboard works great!

Need to enhance your diversity recruiting? Ask us anytime!

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Congrats to Jamie Peter & the design team!

Here's to the creative team's winning design for this great new product - Tipped Mixology

We are looking forward to seeing another JP Media design in stores! (Still waiting on the free samples!)

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Why work with an agency - my ATS can post my jobs?

Recruitment ad agencies deliver important communication services often not found on your ATS. Get help crafting, targeting and marketing of job postings, that reflect WHO your are, not just job specs.

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Niche Job Boards - a nice view...

No matter how targeted your needs, the right mix of niche jobboards can yield results.

https://marketing.asha.org/marketing-insights/why-niche-job-boards-get-the-job-done/

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Call Center Pro's - 6 man team - filled

Finding remote working, strong communicators for clients is what we do!

Paying high fees for your candidates ? Let's talk about our search services & how we work w/HR pro's .

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Saludos.com - a valuable tool in our Diversity recruiting basket!

Shout out to our friends at https://saludos.com/ a national resource for Latino jobseekers and for employers seeking to increase diversity in their workforce.

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Recruiting for Fed, State & Local Governments

Getting lots of great results for our County and Municipal government clients with this (among other) jobboards!

Need new ideas? Call us!

https://www.govtjobs.com/

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