Drive Research

Better data. Better decisions. Better strategy. Drive Research is a market research company located in Syracuse, NY.

Our firm works with clients across the country in a variety of industries. The market research company specializes in both qualitative and quantitative approaches using tools such as online surveys, focus groups, intercept surveys, phone surveys, and other methodologies.

Photos from Drive Research's post 09/03/2024

We know it's September, but let's not forget about August just yet! Take a look at the numbers that wrapped up the summer.

08/28/2024

Apart from market research and SEO, Austin enjoys writing both creatively and professionally. After being published twice, he continues to write in his free time and pursue more fiction publications.

He loves being active playing volleyball, traveling, and weightlifting when he’s not online. Austin swears that staying active helps with both professional and mental work. He also believes in being a true modern warrior-poet and strives to achieve that daily.

Photos from Drive Research's post 08/05/2024

It's that time! We said goodbye to July last week, but that doesn't mean we forgot about its big moments. Check out the numbers that made up last month.

Photos from Drive Research's post 08/01/2024

For this year’s United Way of Central New York Day of Caring, we headed over to Sunshine Horses in Clay! Along with helping out around the farm, we also had the chance to befriend its four-legged residents.🐎

Photos from Drive Research's post 07/31/2024

Spot Tim & Justin having fun at the 2024 Quirk's Marketing Research Media! Hosted in NYC, the event focused on all things market research and provided a great networking opportunity (along with some A+ city views). 🍎📊

07/24/2024

Justin has been fascinated with research and data since he was a kid. He remembers looking at the various statistics in the sports section of the newspaper and wondering what they all meant and how they were used. This curiosity about data eventually led him to research opportunities at the Marist Poll, U.S. Census Bureau, and now as a Research Analyst at Drive Research.

Outside of work, you can find Justin hiking, renovating his first home, or at a baseball game. In fact, he and his brother have visited 17 out of the 30 MLB ballparks in their lives, with a few more slated to be checked off this summer.

Photos from Drive Research's post 07/12/2024

It's a perfect day for golf! Take a look at Chris, Justin and Mason flexing their skills at the Life Worth Living Golf Tournament. ⛳️

Photos from Drive Research's post 07/08/2024

Can you believe it's already July? We can't! Let's not forget about June just yet, though--check out some of the numbers that shaped last month.

Photos from Drive Research's post 07/04/2024

Drive Research wishes everyone a happy and safe July 4th! Swipe through to learn some interesting stats about the holiday👀🎉

Photos from Drive Research's post 06/19/2024

Today is a day to celebrate, educate, and connect. At Drive Research, we honor Juneteenth as an official company holiday. Keep swiping to discover some of Syracuse's beloved black-owned businesses. (The Communion, Miss Prissy's, Cafe Sankofa Cooperative, & The Cuse Curlfriend)

Photos from Drive Research's post 06/04/2024

As we enter June, let's not forget all that happened last month! Take a look at the numbers that defined May.

05/27/2024

Drive Research wishes everyone a safe Memorial Day!

05/23/2024

Outside of work, Mason loves spending time outdoors and spends most of the year yearning for summer to return.

Mason is also a roller coaster enthusiast who commonly spends the offseason planning his trips for the upcoming summer. Having ridden many coasters across the United States and internationally, his next coaster is always around the corner with no thrill being too far to travel to.

When kept inside by the weather, you can always find Mason watching his favorite show Survivor every week. He is also an avid watcher of the English Premier League and long-suffering supporter of Tottenham Hotspur.

05/16/2024

Zach, our VP of Strategy, is out and about in Vegas this week doing client research within the entertainment space! Witness the focus groups in action👀

Photos from Drive Research's post 05/03/2024

April came and went, but it certainly made an impact! Take a look to see the numbers that defined last month.

04/30/2024

We’re never not in the mood for coffee. If you love it as much as we do, it’s never too late to take a peak at the results from our recent national coffee drinker survey: https://www.driveresearch.com/market-research-company-blog/coffee-survey/

Photos from Drive Research's post 04/30/2024

Drive Research was proud to sponsor Mentoring Monday last night while connecting with women in business across CNY. In attendance was Emily Rodgers acting as a mentor and Lark Allen as a mentee. Thanks, Advance Media New York!

04/26/2024

Emily Rodgers is a reality TV ju**ie, Taylor Swift enthusiast, and expecting her first baby in August 2024. Her interests in marketing and communication started at a young age, with many grade school teachers reporting, "Emily talks too much in class..." This characteristic led her to pursue a bachelor’s degree in communications with a concentration in Public Relations and Advertising at SUNY Cortland. After graduating, Emily took her passion for social and content marketing to Drive Research. As the Senior Marketing Manager, she can flex her creative muscles to grow the success of the team and clients alike.

Photos from Drive Research's post 04/01/2024

It's April 💐 And that means it's officially time to look back and see what happened last month. Let's review some of the top numbers that defined March!

03/28/2024

Lark's background in creative, professional, and journalistic writing has carried over into her role as content marketing specialist, where she works to promote the communication goals of Drive Research’s client partners.

Outside of work, Lark is a self-proclaimed music freak and plays bass, guitar, and (sometimes) drums. Music aside, Lark loves exploring her hometown and grabbing coffee from one of the many coffee shops in Syracuse.

03/19/2024

A huge congratulations to Ashley Reynolds on her promotion to Senior Fieldwork Manager and Emily Rodgers on her promotion to Senior Marketing Manager. We are so grateful for the expertise and commitment both women share with our team every day.

Photos from Drive Research's post 03/04/2024

From the Grammy's to the Super Bowl to a certain famous groundhog, February was full of action. Take a look at some of the numbers that made up last month!

Photos from Advance Media New York's post 03/03/2024

Join our Marketing Manager, Emily Rodgers and other CNY businesswomen at Mentoring Monday on April 29th! It’s a great opportunity to learn from women in the community as they share their career advice and experiences. Get your tickets here: https://events.syracuse.com/mentoringmonday2024.

02/28/2024

George is the owner and founder of Drive Research, which he started in 2016. His background in the market research industry dates back almost 20 years. Most of his days are either spent working on growing the company or spending time with his wife and two little girls. In his free time, George loves to catch Rangers, Mets, and Giants games and always enjoys playing a little fantasy sports (as any good statistician would).

Photos from Drive Research's post 02/14/2024

Happy Valentine's Day from Drive Research! Boost your V-Day knowledge with these *sweet* statistics💖

02/09/2024

One of our favorite events of the year!

Our sponsors make Mentoring Monday possible 💖 Connect with businesswomen from each of these companies and so many more on April 29th! Get your tickets today at https://events.syracuse.com/mentoringmonday2024/

Sidney Federal Credit Union
Upstate Nursing
Drive Research
CNY Women's Network
Build Your Path LLC
Emergent
This is CNY
Orangetheory Fitness
Central New York Magazine: The Good Life

Photos from Drive Research's post 01/29/2024

Wait, January's almost over? Yep, and you know what that means: a review of some of the numbers that had a major impact over the past month.

01/18/2024

A huge congratulations to Emily Taylor on her recent promotion to Director of Operations! Her new role will include executing company-wide project management, training and onboarding, team culture initiatives, and more!

Emily’s goal is (and always has been) to help researchers make their work feel seamless and empower clients to make smarter decisions using insights gained from market research. This includes overseeing every step of the market research process.

Outside of work, you'll probably find her at Target, practicing her favorite song melodies (cue "I'll Make a Man Out of You" from Mulan), or at a local coffee shop with her husband Ryan and son JJ in tow.

Photos from Drive Research's post 01/03/2024

Hard to believe it's 2024, right? As we kick off the new year, let's look back at the numbers that defined December 2023.

12/30/2023

Outside of work, Tim enjoys spending time in nature. You would be likely to find him hiking, backpacking, or camping throughout the Hudson Valley or Adirondack Mountains of New York.

He would tell you navigation is one of his strongest skills, either on the road or on the trail. He also likes to partake in amateur landscape photography, never one to waste an opportunity for a scenic view.

At home, Tim spoils his greyhound, Maple, as his remote work companion. He is an unwavering fan of the New York Knicks, holding out hope for a championship in his lifetime.

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Videos (show all)

We’re never not in the mood for coffee. If you love it as much as we do, it’s never too late to take a peak at the resul...
Our recent 2023 Black Friday survey gathered feedback from 1,000+ US consumers on their holiday shopping habits. Take a ...
Recently, Drive Research launched our 3rd annual cyber week survey. We polled nearly 1,200 consumers across the U.S. to ...
NEW SURVEY: What Bills Fans Want for New Stadium
Major retail stores like Target and Walmart will remain closed on Thanksgiving -- however, it was not long ago that they...
Listen as President and Owner of Drive Research, George Kuhn joins Brandt Handley on Into the Corner Office Podcast! It ...
Drive Research partnered with Hazlitt 1852 Vineyards to conduct on-site intercept surveys and online surveys. As a resul...
How has COVID-19 changed consumer shopping habits? Can businesses expect a wave of revenge spenders? Emily Carroll sits ...
Syracuse Focus Group Facility Virtual Tour
How to Use Voice of Customer (VoC) Research to Drive Digital Strategy
Drive Research 1-Minute Explainer Video | Market Research Company Syracuse, NY

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6702 Buckley Road
Syracuse, NY
13212

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

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