Skyworks Marketing

Forget PageRank: Here’s why you should focus on ranking instead

Forget PageRank: Here’s why you should focus on ranking instead Explore sustainable SEO strategies to improve organic rankings through performance, branding, crawl management and more.

Using Pay-Per-Click Advertising for Performance Testing

Using Pay-Per-Click Advertising for Performance Testing – Skyworks Marketing Posted on February 19, 2024February 19, 2024 by George AlgerUsing Pay-Per-Click Advertising for Performance Testing How do you determine the best price for your product or service?How do you know what kind of sales or purchase incentives perform the best?Which type of guarantee will generate more re...

Nanotechnology: The Small Tech Making a Big Impact https://immutabledistribution.com/nanotechnology-the-small-tech-making-a-big-impact-sci-tech-kingdom/

Good and Bad of Modern Marketing

Good and Bad of Modern Marketing – Skyworks Marketing Posted on February 15, 2024February 15, 2024 by George AlgerGood and Bad of Modern Marketing With the advent of modern advertising, and internet marketing technologies in particular, has generating more sales become easier, more efficient and less costly? Or in fact, has marketing become more comple...

NVIDIA becomes the third most valuable US company at Alphabet's expense

NVIDIA becomes the third most valuable US company at Alphabet's expense NVIDIA has overtaken Alphabet and Amazon's earnings in recent days and now stands as the third most valuable country in the United States.

What is a full-funnel PPC strategy?

What is a full-funnel PPC strategy? Get guidance for implementing display, video, search, shopping, and remarketing campaigns across the funnel to boost leads and sales.

Chairman Jerome Powell on AI research at Federal Reserve https://immutabledistribution.com/chairman-jerome-powell-on-ai-research-at-federal-reserve/

The Anatomy of Addictive Content

The Anatomy of Addictive Content Discover the art of crafting irresistible content that grabs your readers' attention and guides them seamlessly toward conversion

Is AI the future of movie-making? https://immutabledistribution.com/is-ai-the-future-of-movie-making/

Google TV: What you need to know about CTV buying in Google Ads

Google TV: What you need to know about CTV buying in Google Ads New Google TV ad placement in Google Ads unlocks CTV buying. Get an overview of the implications, pros and cons, and optimization strategies.

Did martech break B2B marketing?

Did martech break B2B marketing? | MarTech If so, does AI present a solution or just bring us back to the same old question: Which comes first, marketing or technology?

Should You Create an Infomercial for Your Product?

Should You Create an Infomercial for Your Product? – Skyworks Marketing Posted on February 8, 2024February 8, 2024 by George AlgerShould You Create an Infomercial for Your Product? After 1984, when the Federal Communications Commission (FCC) eliminated regulations to govern the commercial content of television, infomercials began to proliferate the late-night airwaves b...

The 9 Best AI Copywriting Tools (Free & Paid)

The 9 Best AI Copywriting Tools (Free & Paid) | WordStream These AI copywriting tools will help you work more efficiently and produce better marketing copy for any channel or medium.

4 Stages of P4P Lead Generation: The Virtuous Cycle

4 Stages of P4P Lead Generation: The Virtuous Cycle – Skyworks Marketing Posted on February 5, 2024February 5, 2024 by George Alger4 Stages of P4P Lead Generation: The Virtuous Cycle The following four stages represent the lead-generation progression for our pay-for-performance (P4P) services. These stages also parallel our P4P trial process and includes: consultation2-w...

Best smartphone cameras for video — 2024

Best smartphone cameras for video — 2024 Smartphones have become truly powerful tools for capturing high-quality video in a moment’s notice. But some are more capable than others.

How to Hire a PPC Freelancer or Agency for the Most Value

How to Hire a PPC Freelancer or Agency for the Most Value – Skyworks Marketing Posted on February 4, 2024February 4, 2024 by George AlgerHow to Hire a PPC Freelancer or Agency for the Most Value Should you hire a PPC freelancer or a PPC agency? PPC Freelancer vs PPC Agency In brief, freelancers are usually less expensive than an agency. As well, often you could expect a larger...

Nanotechnology’s Role in Achieving Revival through Cryopreservation https://immutabledistribution.com/nanotechnologys-role-in-achieving-revival-through-cryopreservation/

5 Reasons Why WPBeginner Switched From Sucuri to Cloudflare

5 Reasons Why WPBeginner Switched From Sucuri to Cloudflare Some of our readers asked why we switched from Sucuri to Cloudflare? In this article we explain the reasons for switching from Sucuri to Cloudflare

Video Editing: Sometimes it’s not Inconspicuous

Video Editing: Sometimes it’s not Inconspicuous – Skyworks Marketing Posted on February 1, 2024February 1, 2024 by George AlgerVideo Editing: Sometimes it’s not Inconspicuous Nike can be counted upon to present compelling messages, particularly via video and TV. In one of their commercials, narrated by professional soccer player Megan Rapinoe, “You Can’t Stop U...

Elon Musk’s Neuralink Has Implanted Its First Chip in a Human Brain. What’s Next?

Elon Musk's Neuralink Has Implanted Its First Chip in a Human Brain. What's Next? The wealthiest person on Earth has taken the next step toward a commercial brain interface

The fallacy of CTR as a KPI: Redefining PPC ad success

The fallacy of CTR as a KPI: Redefining PPC ad success Click-through rate is no longer the measurement of ad relevance and quality it once was. Here's where you should focus now.

ChatGPT vs. Google Bard vs. Bing Chat vs. Claude: Which generative AI solution is best?

ChatGPT vs. Google Bard vs. Bing Chat vs. Claude: Which generative AI solution is best? Here's a comparison of generative AI tools ChatGPT, Bard, Bing Chat Balanced, Bing Chat Creative, and Claude based on four metrics.

What You Should Know About LLMs (As a User and Marketer

What You Should Know About LLMs Whether you’re a user or a marketer, Robin will explain to you what you should absolutely know about Large Language Models.

Video and TV Interview Tips

Video and TV Interview Tips – Skyworks Marketing Posted on January 26, 2024January 26, 2024 by George AlgerVideo and TV Interview Tips Getting interviewed as a guest on a TV talk show or a video program is easy … or is it? You might think it’s the interviewer who has the tough job. The person asking the questions is the one that is supposed to...

Price Test Flowchart for an Undeveloped Product

Price Test Flowchart for an Undeveloped Product – Skyworks Marketing Posted on January 25, 2024January 25, 2024 by George AlgerPrice Test Flowchart for an Undeveloped Product What’s the best price to charge for a product? How about, what’s the best price to charge for a product that’s not even developed yet? Split-testing pricing is a simple concept: It’s mos...

AI far too expensive to replace humans in most jobs, MIT study finds

AI is still too expensive to replace humans in most jobs, MIT study finds Less than 1 in 4 humans could be effectively replaced in terms of dollar wages, researchers concluded.

The Biggest Science Mysteries That Could Soon Be Solved With AI https://immutabledistribution.com/the-biggest-science-mysteries-that-could-soon-be-solved-with-ai/

Here are the Key Differences Between AdTech and MarTech

Here are the Key Differences Between AdTech and MarTech In the landscape of digital marketing, two elements are able to rise above the rest, being able to focus on both acquisition and…

The Latest Advances in Nanotechnology and Nanomaterials https://immutabledistribution.com/the-latest-advances-in-nanotechnology-and-nanomaterials/

What Is Contextual Targeting, in the Context of Ads? https://blog.hubspot.com/marketing/contextual-targeting