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Media x Creative x Digital x Strategy x Research x PR. An independent communications group with specialists all working under one big integrated roof.
We’ve just brushed off the jet lag from a trip to Miami, where we’ve been working on something big with someone really big. Watch this space 👀
A big thank you to everyone who attended BCM Open Minds: Unlocking Effective Transformation at Speed.
Here are some highlights from the panel discussion that we’ve been thinking about ever since.
Keen to learn more? Read a summary of the event here: https://bcm.com.au/transformation/
SHINY NEW THING! Last night BCM Group with .pr took home an Effie Award! A bronze for The Life Saving List campaign. It’s a notoriously hard gong to win, awarded purely on an idea’s effectiveness.
The good news keeps coming for The Life Saving List campaign! We scored 2 x Shortlists at The Effie Awards Australia, nominated in the Positive Change and Short-Term Effects categories for effectiveness with .pr. Off the back of winning Mumbrella Pro Bono Campaign of the Year 2023, we’re so proud of the success of this campaign, delivering real results to help those facing blood cancer across Australia. Another big congrats to our clients Liam and Josephine O’Brien.
WINNER... We were proud to take home Pro Bono Campaign of the Year last night at the 2023
for The Lifesaving List with .pr. It’s a campaign that has truly made a difference to the thousands of Australians
facing blood cancer and share this achievement with Liam and Josephine Obrien, who bravely fought for change during the most difficult of times.
We are proud to announce that our very own Digital Media Lead, Ricky Morelli, has been accepted into the highly esteemed Yahoo Academy for 2023! This opportunity will empower Ricky with invaluable skills and knowledge to drive innovation in our digital marketing strategies. Congratulations, Ricky, on this well-deserved achievement!
Proud to partner again with our client Queensland Fire and Emergency Services on another project. This time helping Queenslanders know the difference between the Australian Fire Danger Rating System and the Australian Warning System. Know the Danger. Know the Action.
Another day at BCM Group, another Mumbrella Awards shortlist. This time in the Mumbrella Travel Awards for our wonderful clients and their sustainability-led ‘Sunshine Moments’ campaign.
It's World Environment Day. And what better way to celebrate than with new work that says Cheers to the Queenslanders helping protect our beautiful backyard. Here’s a snippet of the visually stunning outdoor and social campaign we launched with our client partners Containers for Change to mark the event. Special thanks to our production partner on helping bring this one to life.
Our media team were recently out becoming pros in Programmatic Out Of Home via a session held for indie agencies by JC Decaux. Here’s a take out from Laura, BCM Group’s Head of Media.
Proud to launch our latest brand campaign for iconic Queensland aged-care provider BlueCare, an organisation that’s held a strong legacy of trust within Queensland for 70 years and is built on genuine compassion and care.
Keep the tissues close for this one.
See the full release here: https://bit.ly/BlueCareLaunch
A huge congratulations to our intern Vlada who’s been accepted into the 2023 cohort!
With a notoriously slim acceptance rate, we’re really proud to see her kicking creative goals. Having joined the BCM team last year after moving from Ukraine, Vlada comes armed with a Bachelor of Business (Advertising) and a Masters in Brand Management.
Vlada’s been an incredible asset to our team, and we’re excited to support her in growing her career.
A few snaps from BCM’s Christmas festivities last Friday 🎄🥂 Celebrating the end to a great year with an even greater bunch! (Points to anyone who can guess the theme…)
Last week, our team of media experts Laura Furness and Ricky Morelli along with our Head of Planning Dave Mooney went along to the New Fronts event with other senior leaders from the Brisbane market.
The team got to hear all about the latest tech that Yahoo will be rolling out over the next year to keep themselves on the bleeding edge of the latest opportunities in market.
We’re excited to implement these learnings onto our 2023 campaigns.
Our quarterly BCM on-point awards acknowledge BCMers who are going above and beyond to help us deliver the precision and exactitude we’re known for as an agency. This quarter, Carley, Claire and Ellie took home the on-point prizes. Congrats to these sharp and shining minds!
Cheers to launching the brand campaign for our new clients Containers for Change QLD! We were thrilled to hit the ground running on this incredible account with our pitch-winning idea; Cheers to the Change Makers. Our concept aims to unite and celebrate Queenslanders who recycle their containers with Containers for Change and demonstrate the vastly different ways all the Change Makers see value in their empties. 🥂
Great to be partnering with our friends at Health & Wellbeing Queensland to help address Queensland’s growing obesity rate. Congratulations on the inaugural event!
The BCMers had a blast at the BADC awards on Saturday night! Always great to come together for a drink and a dance 💃🥂
A big BCM welcome to our October new-starters. We’re very pleased to have Jasmin, Avon, Amellia and Peyton join our PR, Strategy, Research, Media and Account Service teams. Glad to add your expertise and enthusiasm to our growing list of BCMers!
BCM partner Phil McDonald on the agency's growth and taking on Sydney Phil McDonald joined BCM Group as a partner and managing director after more than a decade with Y&R Group.
Fancy working for one of Australia’s leading independent agencies? BCM Group is looking to add more members to our brilliant Account Management team. If you’re motivated, organised and keen to work in a vibrant, full service Media and Creative agency, we want to hear from you. To apply, email [email protected] with your CV and cover letter.
Today we’re revisiting our campaign, which was born out of the desire to slow and stop the gender divide in STEM. We decided to shine a light on the sexist shortcomings of the industry, to help QUT (Queensland University of Technology) lead the charge of change. BCM is committed to finding new opportunities to push the agenda and continue to make work that positively portrays and impacts women, in partnership with our inspiring clients.
Today we’re sharing another piece of work that showcases the sheer talent, dedication and skill of the often underrepresented State of Origin Women’s team. Take a look at phase 2, launched by Health and Wellbeing Queensland in partnership with QRL.
Celebrating and acknowledging the power of women should never be confined to one day of the year. We’re very passionate about creating work that makes a difference in this space, so over the next few days we’ll be sharing some of our more recent work that endeavours to empower women and create change. First up: the launch of for Health and Wellbeing Queensland
Today, and every day, we acknowledge and appreciate the incredible women that make BCM the place that it is. Their tenacity, smarts, creativity and kindness are integral to not only our successes, but to our culture as a whole. And for that, we’re constantly grateful. .
We’ve kicked off the second year of our internship program by welcoming the wonderful Emily and Rebecca on board. Our barista interns will do more than just keep us caffeinated (which is no mean feat!), they’ll jump into projects and gain experience across all departments of our integrated agency. Run in partnership with QUT, we’re committed to giving keen advertising students a steaming hot start in their career, which we hope will one day carry them all the way to Cannes.
If you tuned in to Gruen last night, you may have eyed some familiar faces… we had so much fun creating this spot for The Pitch!
Oh, and we also walked away with the trophy 🏆👏🏼
A huge thanks to Compadre Picture Co. and Rosco Audio for helping us bring this to life — we had a blast! 🚀🎬
https://youtu.be/ODU0I7fRBNk
BCM Group - Gruen - The Pitch (December 2021) Our winning pitch to convince Australian bosses to move to a four day work week for Gruen's 'The Pitch'.
Happy Friday and hello IVY! We’re incredibly excited to announce the launch of IVY PR, BCM Group's full-service earned media agency that, in collaboration with our paid media offering, will take our ideas to new heights. 🍾🥂🎉
Led by leadership duo Emma Bedsor and Mia Hamilton, and born from the belief that ideas are bigger and better when earned in powerful partnership with paid media, IVY PR is part of BCM Group’s fully-integrated, full-service offering spanning creative, digital, media and PR.
We're very excited to share our latest work with QUT (Queensland University of Technology) – ‘the real world starts here’. Working with Director Mark Toia, we’ve taken QUT’s long-established ‘real world’ positioning to the next level with this fast-paced and striking visual narrative that follows the journey of real students on their epic race to success.
Click here to claim your Sponsored Listing.
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