The After

A new dawn | The After

Why do businesses need a website? A very short article that may help reflecting on this very basic question https://theafter.digital/2019/10/a-new-dawn/

theafter.digital I am releasing a new website these days to promote my business. It can seem obvious for some or totally outdated for others (the Medium, Linkedin and/or Facebook users) So, why do we need a website in 2019 ? Here are my few answers, ideas on the matter: To get a personal – owned – …

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The After

Business process is one of the most important aspects of new business planning. Usually, a need or an idea, lights the new business fire but it is the process that keeps the business alive and enables it to grow. Business process is the HOW of implementing a new business.
6 steps to designing a Business Process from scratch: https://buff.ly/2oORTrl

RFM analysis is a pretty cool way of answering who your customers are for any ecommerce.

It goes hand in hand with customer centricity, segmentation, personalization, tailored marketing campaigns and customer lifetime value.

Read more about the RFM here: https://buff.ly/2q9jW7C

Step by step guide on how to calculate and implement it for your business.

As a company that's more than 80% staffed by "Millennials", Unito.io has developed a number of leadership tactics to attract and keep great younger talent. Steal their best ideas here: https://buff.ly/2Hd7E4y

A must read for all of you with entrepreneurial spirit!

What is the one question you ought to ask yourself when implementing an idea, starting something new, or you find yourself on a new unexpected path?
https://buff.ly/2tTZ8Dr

How to persuade your website visitors to buy, not just browse your site https://buff.ly/2glJ7fr by Lilach Bullock

Are you struggling with lead generation for your business? Lilach Bullock shares the top lead generation mistakes you could be making & how to avoid them.
https://buff.ly/2qJSoGy

Learn how to create effective triggers for your product, using nudges and emails linked to users' intrinsic motivation, to keep them engaged long term. by Nir Eyal Read:
https://buff.ly/2wec3CS

5 ways content intelligence can make you a smarter marketer https://buff.ly/2FU5hCt

Startups: Start Slow to Move Fast (and Take Less Money)

Speed is crucial for a startup, but at what cost? For most, moving slower will help them grow faster.

startups.co Will Herman, veteran entrepreneur, angel investor, and startup mentor, explains that while speed is crucial for a startup, moving slower will actually help most...

Do you need a different strategy when developing or promoting B2B vs B2C eCommerce? Here are the 5 key must-know differences. https://buff.ly/2HyZ9jX

Influencer Marketing Trends That Will Dominate in 2018

"Influencer marketing is not new and niche anymore. It is real, fashionable, and a valuable means for businesses to distribute their content and spread their awareness."

influencermarketinghub.com Influencer marketing has now become mainstream. This was one of our Predictions for Influencer Marketing in 2017 we made that has proven its truth. Influencer marketing is not new and niche anymore. It is real,

10 Most Effective Marketing Strategies for Small Business https://buff.ly/2vuzHus

Q&A with Ben Horowitz and Matt Murphy

"Companies that create a new market are much bigger than those who displace one."

startups.co We sat down with Ben Horowitz and Matt Murphy to discuss the current fundraising climate, conquering the competition, and creating a new software category.

6 tools, tips and techniques for maintaining your compliance with the GDPR after the 25th May deadline

After the 25th May 2018, the pressure to comply with the General Data Protection Regulation (GDPR) won't go away. Here's how to maintain your compliance with the GDPR after the May deadline.

pensar.co.uk

'Have an exit strategy. How could you pivot if something went against your vision for the future?'

Lessons from Quuu's first year - and the 5 moments that made it a success:
https://buff.ly/2q0JV2j

Smart content marketers know that going in with a clear strategy is key to your success. Learn how to generate leads from your content marketing with these 6 steps. https://buff.ly/2s6Ia5N

Account based marketing or ABM can be defined as integrated marketing. Learn more about it here: https://buff.ly/2FQ1ACx

What is High-Performance Computing and how to make it your advantage https://buff.ly/2tRd7qL

5 B2B marketing metrics you need to stop measuring now

It's time to rethink the data you use to make your marketing plans. To achieve a real ROI, stop tracking vanity metrics and focus on KPIs that add value.

articulatemarketing.com

BMMA April Lunch - David Favest, Director B2B Touring - BMMA - Belgian Management and Marketing Association

BMMA April Lunch - David Favest, Director B2B - - Belgian Management and Marketing Association https://zurl.co/0nReg

bmma.be From Assistance to Mobili-Time Touring, a company founded almost 125 years ago, has always accompanied Belgians in their travels, whether by bicycle, car or other means. Although it has specialised in providing assistance and insurance both locally and abroad for the past 70 years, Touring is becomi...

Do you love lifetime software deals?

In a world where everything is paid monthly or yearly, the opportunity to pay once off at a massively discounted price is almost impossible to ignore.

Whether you are the creator of a lifetime deal or a customer, this is what you need to know.

https://buff.ly/2uiR29w

What’s the key to success for businesses? Standing out. Here are four ways you can step into the spotlight. https://buff.ly/2HCI48J

'How did we transform a failing acquisition channel into an 8-figure spend channel? Check out: What We Learned From Auditing 1,000+ Retail Brands.'
https://buff.ly/2GTYuKP

The 9 Essential Sales Metrics Every Team Should Track to Improve their Sales Process

Are you tracking these important metrics? If not you are missing valuable information that can lead to major discoveries for your sales team.

propellercrm.com You can’t measure what you can’t track. Without tracking these essential metrics, you lack the ability to judge your team’s performance or take steps to improve your ROI. This list of must-track sales metrics can help you make informed decisions about your sales process, so you can grow your b...

[Video] Spending money on your website? Could it be that this "business expense" you have is really a "business asset" waiting to be recognized and properly invested in?

https://buff.ly/2ulH1U4

How Technology is Like Bug S*x by Nir Eyal
https://buff.ly/2hP37Ib

Finally, get employee buy-in and adoption when integrating new tools in your company. https://buff.ly/2qdSuVj

As the great Benjamin Franklin once said, “If you fail to plan, you plan to fail.” With all the moving parts of a business to look after, it’s no wonder that some things fall through the cracks. This article examines 5 mistakes that will diminish your business growth and bottom line profits. https://buff.ly/2q6Sffv

How to Develop a Content Marketing Strategy, Not a Plan | Marketing Insider Group

How to develop your content marketing so that it is a strategy and not a plan

marketinginsidergroup.com Where a lot of marketers fall short in developing a content marketing strategy is in understanding the importance of the strategy relative to tactics and plans. That all-important unifying force that should be both driving and pulling together every element of your content, from the design of your l...

5 ways to use personalization to grow your SaaS - Baremetrics

More relevant, more targeted messaging and call-to-actions make people think “OK, this thing is obviously meant for me” – the tangible side effect being more leads, more conversions, and more sales.

This incredible guide will show you exactly how to increase conversions and grow your SaaS business using personalization.

baremetrics.com We’ve staked the success of our business, RightMessage, on a big assumption: More relevant, more targeted messaging and call-to-actions make people think “OK, this thing is obviously meant for me” – the tangible side effect being more leads, more conversions, and more sales. So it would be a...

Time for Digital 'Hat Racks', by Nir Eyal:
https://buff.ly/2qlS1iK

How to think up blog topics that generate leads

"Originality has its place, but it needn’t be your starting point for coming up with blog topics that generate leads."

articulatemarketing.com Don't know how to think up new blog topic ideas? Novelty isn't always possible. Let your personas guide you to those ideas that are sure to generate leads.