IT-CREED

Hi everyone! The Google Ads Course has reached 78 students in less than 10 days. That's amazing! For the pioneer batch thank you for trusting us 👍

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🌟 What's Next: Our main goal is to help you get the most out of this course. We're here to make sure you're all set for a great learning experience in 2024.

👂 Your Voice Matters: Remember, this course is for you, and we're always looking to make it better. Your feedback, questions, and ideas are super important. Don't hesitate to share them with us – we're listening!

📚 Learning Together: We're here to help you learn and grow. We promise to keep updating and improving the course with your help.

Stay tuned for more updates, and let's make this learning journey awesome together!

12 simple tips to increase CTR on Google Ads:

1 Include your keyword in the headline and description
2 Don't try to be fancy: focus on what the user needs
3 Use verbs in CTAs
4 Focus on the result your customer will get
5 Add as many ad extensions as possible
6 Use local language for local searches
7 Use scarcity & urgency tactics
8 Focus on 1 angle at a time
9 Use optimized ad rotation
10 Test your assumptions
11 Test different lengths
12 Include social proof

What's your best tip to increase CTR on Google Ads?

I am thrilled to announce that I have just completed my media buying certification through AdSkills, and let me tell you, this training has been a game-changer. I have learned the most effective strategies for finding the best ad placements, negotiating with media partners, and analyzing performance data. Let's take your media campaigns to the next level.

Ad Buying Masters Certification • Joan Magat • AdSkills Ad Buying Masters Certification Learn Pro Level Strategies For All The Hottest Ad Networks

Our company exists to deliver modern Google advertising solution that focuses on achieving the results that matter to you.
See some of our best work and get inspired.

Google Ads Case Studies for SaaS and eCommerce Our Google ads agency exists to deliver modern google advertising solution that focuses on achieving the results that matter to you.

If you're interested in adding Google Ads to your marketing and boosting your revenue even if you don't have a lot of marketing budget, join me for a masterclass in the AdsLevelUp Facebook group this Thursday, August 18 at 8 PM.
Topics I will be covering:
1. How much budget do you need?
2. Which Google ad network to use?
3. The secret to running profitable Google Ads for eCommerce

Last day of Google Ads Training.

Congrats to Amira for successfully meeting the final requirements. I am very impressed with your media plan.

Don't let the past three weekends go to waste. Be proactive in applying everything you've learned.

Series 2 of Google Ads Training.

Topics covered include:

1. Understanding Google Ads campaign structures
2. Adgroup formation
3. Keyword planner and keyword research
4. Keyword match type
5. How to avoid wasteful ad spend
6. Keyword quality score
7. Responsive search ads (RSA)
8. Tips on writing effective ads

IT-CREED updated their phone number.

Thank you all for attending the first Google Ads Training.

What does it mean to be a badged Google Partner and why is working with a Google Partner better?

We are Google experts, so when you invest money in pay-per-click advertising, such as , you are working with a company that can improve the return on your investment and develops a strategy to generate the most effective results.

If can give you 10 ready-to-buy leads for $200 is this a BIG YES or a NO?

He spent 💰 Dh50,500 ($13,748) on Google ads and didn't receive a single lead 😱.

📌 The problem: He tried running Google ads on its own with assistance from a Google representative. They optimized their campaigns for impressions and clicks. As a result, they received millions of impressions and thousands of clicks, and 0 qualified leads.

🤦 He is angry and frustrated and is looking for someone who can tell him what went wrong.

📌 The top 7 issues I found in my audit were:

1. Not utilizing negative placement (i.e mobile apps, games, kids websites, etc.)
2. Layered targeting (topics, placements, interests, keywords, etc.)
3. No exclusions of audience demographics
4. Poor quality images and videos
5. Poor ad strength
6. Low keyword quality score
7. No keyword theme, too many keywords in one ad group

Among the things that set IT-CREED apart is its attention to more than just impressions and clickthroughs when it comes to PPC campaigns. Among other things, we optimize for conversions 🏆.

💥 If you want to understand why your campaign is not working. Feel free to contact us.

💥

Google ads assisted 693 conversions and were the last interaction point for 614 conversions. Google ads generated $12,510.55 for last-click conversions but generated $62,319.21 in assisted conversions. Even though PPC wasn’t that final step, it was a link in the chain for those conversions, without which may have not been completed.

Google Ads Result for an Electrical Supplier Company in Canada

$15 per day ad spend that's $205 total ad cost in 2 weeks

328 Conversions in 2 weeks

66% Conversion rate

$65, 522 in Profit

https://www.linkedin.com/pulse/what-google-local-services-ads-real-estate-lsa-joan-magat/

What is Google Local Services Ads for Real Estate (LSA) If you’ve ever conducted a local search, chances are that when the first page of organic results came up on your screen, you saw Google Local Services ads at the top. These three-tier advertisements that appeared grouped together are shown prominently above all other PPC ads and organic listings.

Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. Only pay for results

How to build brand awareness with Google Adwords?

Reinforcing your brand name, personality, reputation, etc., are all necessary to build trust with your visitors.

The more you repeat these things consistently, the stronger your brand becomes, and the more trust you earn with prospects.

And trust is what will ultimately earn you purchases and loyal customers.

Through the AdWords search network, even if potential customers aren’t clicking, they see your brand, your tagline, what you offer.

Through the AdWords display network, you can even prioritize brand awareness by choosing to show your ad to more people than focus on clicks or conversions.

Both strategies allow advertisers to reinforce their business’s critical attributes, and in turn, strengthen its brand.

Whatever is happening right now is not for the longer term it will end. Not everything is doomed most recessions will last 24 months this may not last that long so how do you take advantage of the downtime to actually protect yourself but also plan for the business going forward.

SEO has slowed down and some clients opted to pause all their marketing. What are the things you can do to still make an impact without rocking the boat too much?

If you are an eCommerce business these are some of the things that you can do

1. Talk to suppliers for better prices - you wanna talk to your supplies right now and get a better deal on everything (Trust me they will agree most of our suppliers gave us a one month pause.)

2. Talk to shipping companies for better rates - Now is the time to call them and negotiate for a lower shipping rate.

3. Lower staff time - There's a lot of companies who are lowering their staff time from 40 hrs to 20hrs while they're working from home to conserve resources and they're being more concise on what the employee does.

4. Get government help - Government agencies are giving out everything from grants, loans, to programs this is basically the time to make some money back. This is available in different countries check what's available for SME's in your country.

5. Cut down on expenses (Personal and Business) - Looking on the positive side of things one great thing that came out of this is it strips away all the superficial stuff and only makes available what is most important in your life.

If you’re new to digital marketing or have been running a business for a while, you’ve probably heard about Google Ads at this point. However, it’s not always possible to get the desired results from Google Ads, especially if you don’t know how to use it.

Most business owners who use Google’s PPC advertising platform are completely clueless about what they’re doing. They have no idea how the whole thing works or how to even do a campaign audit. That’s why it’s difficult to see any lasting improvement in clicks, impressions, leads or sales. There are just no measurable results to show for all their hard work.

But not all is lost, You can still save the situation by implementing these 5 simple tips.

1. Use negative keyword list

2. Increase CTR by Writing Better Ad Copy

3. Increase the Quality Score

4. Perform Competitor's Analysis

5. Improve the Landing Page Experience

How do you spend your Sunday?

Digital marketing isn’t a nice to have.
If you want to connect with your customer base,
it’s fundamental.

If Google doesn’t index your website, then you’re pretty much invisible. You won’t show up for any search queries, and you won’t get any organic traffic.

Having trouble getting Google to index your website? or Your newly-published web pages aren't getting indexed fast enough?

The 5 simple steps below should solve your site indexation issue

What's stopping you from getting your website on Google’s page one? Let me know in the comment below

What Are The Major Changes In SEO For 2020?

Search engines do not depend on keywords alone as it was in the past. Now they give equal importance for the website design, layout, as well as content within them. Consulting SEO experts can help your business to grow by leaps and bounds.

Do you have a clear SEO Goals for 2020?

A set of specific and actionable SEO goals gives you all the guidance you’ll ever need to build a strong SEO strategy.

Why Should You Care About SEO?

Billions of searches are conducted online every single day. This means an huge amount of specific, high-intent traffic.

Many people search for specific products and services with the intent to pay for these things. These searches are known to have commercial intent, meaning they are clearly indicating with their search that they want to buy something you offer.

People are searching for any manner of things directly related to your business. Beyond that, your prospects are also searching for all kinds of things that are only loosely related to your business. These represent even more opportunities to connect with those people and help answer their questions, solve their problems, and become a trusted resource for them.

Are you more likely to get your widgets from a trusted resource who offered great information each of the last four times you turned to Google for help with a problem, or someone you’ve never heard of?

Looking back on 2019, ask yourself:

1. Did the right people see my clients' ads?
2. Did I always follow Google's Best Practices?
3. Did we outperform competitors?

SEO is not your ex you shouldn’t avoid it; SEO is your partner for the long run the one that you should have for better or for worse.