NMDA

“It is disappointing to see that motorcycle and scooter dealers’ average satisfaction levels with their respective manufacturers have fallen across the board”, said Steve Latham, Interim Head of the National Motorcycle Dealers Association (NMDA) commenting on the results of the latest NMDA Spring 2022 Dealer Attitude Survey (DAS) published today.

The NMDA DAS provides an overview of Power-Two-Wheelers (PTW) dealers’ satisfaction levels with key business issues affecting the relationship with their manufacturers. The survey attracted an improved response rate of 27%.

Full press release can be found here: https://www.rmif.co.uk/en/bulletins/871

NMDA Dealer Attitude Survey Spring 2022:https://www.nfda-uk.co.uk/downloads/NMDA-Dealer-Attitude-Survey-Spring-2022-F1.pdf

“The latest Power Two Wheelers (PTW) registration figures for April 2022 are very positive with consumer appetite switching towards cleaner and cheaper modes of transport off the back of hikes in petrol prices and cost of living pressures”, commented Stephen Latham, interim Head of the National Motorcycle Dealers Association (NMDA), commenting on the latest MCIA UK new registration figures.

Find the full press release here: https://www.rmif.co.uk/en/bulletins/868

In total, 16,784 motorcycles went on the road in March in comparison to 12,268 the year before, an increase of 4,516. The first three months of 2022 recorded 28,183 registrations, a 48.6% increase compared to the same point last year (18,970).

NMDA comments on the latest MCIA UK figures: https://www.rmif.co.uk/en/bulletins/859

NMDA comments on study showing powered light vehicles can support decarbonisation goals.

The study, commissioned by the Motorcycle Industry Association (MCIA UK), looked at eight typical use cases where Private Light Vehicles (PLVs) and PTWs could replace existing cars and vans.

Paddy O’Connell, Head of National Motorcycle Dealers Association (NMDA) which represents PTW dealers in the UK, comments below.

Find the full press release here: https://www.rmif.co.uk/en/bulletins/805

“NMDA is pleased to see a steady improvement in PTW dealers’ satisfaction levels with many important aspects of the business relationship with their manufacturers”, said Paddy O'Connell, Head of the National Motorcycle Dealers Association (NMDA) commenting on the results of the latest NMDA Autumn 2021 Dealer Attitude Survey (DAS) published today.

Read the full press release here: https://www.rmif.co.uk/en/bulletins/803

The NMDA Spring 2021 Dealer Attitude Survey (DAS), published today (Tuesday 4 May), received a response rate of 29%, compared to the highest ever response rate of 31% in autumn 2020.

The results of the DAS indicate how dealers view the issues that are currently affecting their relationship with respective manufacturers, and how these change over time.

To download and view the DAS results, visit http://ow.ly/TLgH50EE3af

The latest NMDA newsletter is out!

Highlights:
- Market down slightly ahead of reopening
- NMDA encourage dealers to promote
- Think Bike Week motorcycle safety campaign Think Bike Week

Read it here: http://ow.ly/UEPo50EBJ24

Think Bike Week is aimed at motorcyclists nationally and is highlighting key safety messages, including the importance of bike maintenance and the wearing of proper riding kit.

March 2021 results displayed an overall reduction year on year, of 6.2% (807 Units) in new Powered Two Wheeler (PTW) registrations.

With showrooms being permitted to open again, in one form or another across the UK, dealers are expecting a release of pent-up demand. While uncertainty remains around getting the industry to recover from a year-to-date drop of 20.4% (4858 Units), confidence amongst dealers remains high. http://ow.ly/vGG250EociJ

Motorcycle dealerships are OPEN!

Good luck to our members and please ensure you all stay safe.

The National Motorcycle Dealers Association (NMDA), alongside its sister organisation’s NFDA Engage initiative, is encouraging dealers to use their social media platforms to reconnect with past customers and encourage new ones to ride out for .

As we approach the long-awaited reopening of motorcycle dealerships on 12 April in England, dealers will once again be able to welcome customers back into their showrooms.

Read more here: http://ow.ly/XWf350EithU

The National Motorcycle Dealers Association’s (NMDA) Spring 2021 edition of the Dealer Attitude Survey (DAS) is now at the halfway mark for responses. Running until 5 April, dealers are urged to complete the questions as soon as they are able.

Please see the link below. No log-in details are required and the survey is entirely anonymous.

http://www.snapsurveys.com/nmda

If you would prefer a physical copy, please contact [email protected] to request one.

The NMDA March Newsletter is out: http://ow.ly/PrUS50DXoPE

Including:
- February PTW sales figures reflect lockdown fatigue with 37.7% decrease
- March Bike Insight from Auto Trader shows buyers are raring to go
- “Engage” is available for NMDA members: free website report

NMDA - FEB SALES FIGURES REFLECT LOCKDOWN FATIGUE

https://www.motorcycletrader.net/NMDA--FEB-SALES-FIGURES-REFLECT-LOCKDOWN-FATIGUE.5767541.cms

NMDA

NMDA’s sister association, NFDA, has recently launched “Engage”, a new programme aimed at supporting our members’ marketing and communication activities.

NMDA members can benefit from this FREE service as part of your membership.

Engage has partnered with digital agency Blue Mantis who, on request, will produce for NMDA members a FOC tailored performance report of your website.

To learn more about Engage and request your free website report or any other support, please email [email protected]