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Monday 10am - 10pm Tuesday 10am - 10pm Wednesday 10am - 10pm Thursday 10am - 10pm Friday 10am - 10pm Saturday 10am - 9pm Sunday 11:30am - 6pm

Prada

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Dal 1913 Prada è sinonimo di stile all’avanguardia.

Il suo universo intellettuale unisce concetto, struttura e immagine, attraverso codici che oltrepassano le tendenze. La sua moda trascende il prodotto: è la traduzione del concettuale in un universo che diventa punto di riferimento per chi ama sperimentare, sfidando le convenzioni.

07/11/2024

The cinema, a place of reinvention. The Prada Galleria, reimagined.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

07/11/2024

The November is here. Starting today, November 7th, the limited-edition shirt and accompanying gifted are available on Prada.com for 24 hours only, while supplies last.

Discover more: https://shorturl.at/boLR0

06/11/2024

The essence of classicism: the Prada Galleria bag.
Discover more at: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

05/11/2024

On stage and off stage, the Prada Galleria.
Discover more on prada.com

Creative direction Ferdinando Verderi

04/11/2024

Prada is pleased to announce Byeon Wooseok, Korean actor, as Prada’s brand ambassador.

03/11/2024

Cargo de Nuit and Miracle of the Rose, like night and day, capture two of many Prada tales in the form of Olfactories, parts of a kaleidoscopic and expanding collection that blends precious ingredients to create daring, addictive textures.

03/11/2024

Prada Olfactories scents represent an ever-expanding multitude of dreams and traditions that characterize the Prada universe. Miracle of the Rose, a captivating floral yet spicy fragrance is inspired by a rose’s true essence as well as the emotion one instills upon unfurling deep red petals.

03/11/2024

The Prada Olfactories exclusive collection was conceived to portray the many facets of Prada with unique and exquisite scent stories.

02/11/2024

Holiday challenges.
Discover the Prada Holiday 2024 campaign: https://shorturl.at/mLGdi

Creative direction by Ferdinando Verderi

02/11/2024

Tic-tac-toe moments.
Discover the Prada Holiday 2024 campaign at: https://shorturl.at/mLGdi

Creative direction by Ferdinando Verderi

01/11/2024

After dinner games.
Discover the Prada Holiday 2024 campaign: https://shorturl.at/mLGdi

Creative direction by Ferdinando Verderi

01/11/2024

Holiday moments.
Prada Ambassador Louis Partridge in the Prada Holiday 2024 campaign.
Discover more: https://shorturl.at/mLGdi

Louis Partridge photographed by W***y Vanderperre
Creative direction by Ferdinando Verderi

31/10/2024

Winning moves.
Prada Ambassador Kelvin Harrison Jr in the Prada Holiday 2024 campaign.
Discover more: https://shorturl.at/mLGdi

Kelvin Harrison Jr filmed by Jonny & Will
Creative direction by Ferdinando Verderi

31/10/2024

Prada Ambassador Maya Hawke, her special guest, and her Galleria bag in the Holiday 2024 campaign.
Discover more: https://shorturl.at/mLGdi

Maya Hawke photographed by W***y Vanderperre
Creative direction by Ferdinando Verderi

30/10/2024

Prada Ambassador Win Metawin together with TAEMIN, Kwon Eunbi and WONPIL from DAY6 attending the in Seoul, an event celebrating music culture worldwide.
Discover more: https://shorturl.at/FkAwC

30/10/2024

Prada Ambassador Kim Taeri together with SEOK MATTHEW, RICKY and KIM GYU VIN from ZB1 and NATTY and JULIE from KISS OF LIFE attending the in Seoul, an event celebrating music culture worldwide.
Discover more: https://shorturl.at/FkAwC

29/10/2024

Prada Ambassadors ENHYPEN, Prada Ambassador Jaehyun, Prada Ambassador Kentaro Sakaguchi together with Crush and Dabin attending the in Seoul, an event celebrating music culture worldwide.
Discover more: https://shorturl.at/FkAwC

29/10/2024

Exploring and enhancing Prada’s innate connections with culture and society, The Sound of Prada links the creative output of Prada with musical expression around the globe.
Discover the new iteration of its musical program The Sound of Prada held in Seoul at: https://shorturl.at/FkAwC

28/10/2024

For The Sound of Prada Seoul, internationally-acclaimed, Grammy award-winning artist Anderson.Paak - also known as DJ Pee.Wee - led the creative direction, with a selection of musicians that celebrated the modern identity of Korea. Reframing The Sound of Prada through the singular vision of a curator, .Paak selected an array of emerging talents, their work reflective of both international and local styles, in a dynamic and diverse cultural fusion.

24/10/2024

Stay tuned with for a new iteration of Prada’s musical program ‘The Sound of Prada’ - the global series of live events celebrating music culture worldwide, this time held in Seoul.

23/10/2024

Prada Eternal Gold chains are made with modularity in mind: multiple strands can be linked for day-to-day optimization.
Discover more: https://shorturl.at/huBQ9

22/10/2024

With versatile, modular Prada Eternal Gold Triangle-link chains, a sautoir may be made of two chokers, or a necklace lengthened by a bracelet.
Discover more: https://shorturl.at/huBQ9

Photographed by Coppi Barbieri

20/10/2024

Prada Eternal Gold chains are made up of alternating links derived from the classic Prada Triangle.
Discover more: https://shorturl.at/huBQ9

19/10/2024

Thanks to Prada’s expertise in raw materials, manufacturing techniques, and innovative design, its engineers worked side by side with the Axiom Space team to create a suit capable of protecting astronauts from the harsh environment of space, and enabling, for the first time, human exploration of the lunar south pole.
Discover the spacesuit presented to the public with an installation at the Galleria Vittorio Emanuele II in Milan.

Axiom Space

18/10/2024

Unveiled during the International Astronautical Congress, organized by the International Astronautical Federation (IAF) and hosted by Milan in its 75th edition, the Axiom Extravehicular Mobility Unit (AxEMU) spacesuit represents the result of the extraordinary collaboration between international leaders in technology, innovation and creativity.
Starting from October 18, 2024, the Axiom Space and Prada collaboration spacesuit is presented to the public with an installation at the Galleria Vittorio Emanuele II in Milan, as an extension of the IAC event in the heart of the city.

Axiom Space

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