Signature Limited

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Love from everyone at Signature.

Merry Christmas and Happy New Year to all clients, partners and colleagues!

17th Hong Kong Arts Development Award
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Event Branding
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Hong Kong Arts Development Council

Hong Kong has experienced the epidemic for three years, especially from last year to the beginning of this year. Art performances of different sizes will be held tentatively. This year is the 17th Hong Kong Arts Development Awards, which coincides with the baptism of the epidemic. The visual design concept is based on the theme of "Flame of Passion", which means that the artist has undergone severe baptism this year, but the fire in the artist's heart is still strong. Fire is reborn.

The visual design uses the shape of flames to form the number "17", and the elevated "7" character expresses the upward search for breakthroughs. When printing, the metallic silver is used to highlight the sparkling fire, and the lines have the effect of making the flames seem dynamic. The background is burgundy with soft bright red curved lines, which abstractly expresses the stage curtain and flame shape, as if the artist's heart is on the stage again. With the desire to ignite the soul in the heart, strengthen the theme concept of this time.

香港經歷疫情達三年之久，尤以去年至今年年初最為嚴峻，不同大小的藝術表演都要暫定舉行，今年是香港藝術發展獎的第17屆，適逢經過疫情的洗禮，所以今次的主視覺設計概念以「Flame of Passion 」為主題，意喻藝術工作者在這一年經過嚴峻的洗禮，但藝術家心中的一團火依然旺盛，雖然身心都經過磨練，就好像火鳳凰一樣，浴火重生一樣。

視覺設計以火焰造型構成數目字「17」，提升的「7」字表達向上尋求突破。印刷時運用金屬銀色突顯閃耀火光，配上線條有著讓火焰錯似動態的效果，背景以酒紅色配以輕柔亮紅綫條，抽象表達舞台的布幕及火焰形態，宛如藝術家心中再次登上舞台與點燃心中靈魂的渴望，加強今次主題概念。

#香港藝術發展獎 #終身成就獎 #傑出藝術貢獻獎 #藝術家年獎 #藝術新秀獎 #學校藝術教育獎 #藝術推廣獎 #藝術贊助獎

在乎你我他
Every One Matters
At HKRC, it takes every one of us to help every person in need.
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Hong Kong Red Cross
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Brand Campaign
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Core Idea:
Life comes first.
No matter your past.
No matter where you’re from. No matter your beliefs.
If you’re vulnerable.
If you’re facing danger.
If life is at risk.
We’re always here for you.

This core idea can be applied to staff, volunteers and donors with a twist of point of view:
No matter their past.
No matter where they’re from.
No matter their beliefs.
When people are vulnerable.
When people are facing danger.
When people’s lives are at risk.
We’re always here for them.

#在乎你我他 #全城一起在乎 #香港紅十字會

Be My Baby
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Naming, Brand & Visual Identity
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Your pet is your lovely baby. He grows up with you, and loves you as much as you love him. As your baby, he deserves the best you can give him - the best food, the best environment, and above all, the warmest affection from you and your family.

Be my baby is a symbol of all that is good for your baby - your pet. It is a brand that offers the highest quality of dry food and wet food. And above all, it is a brand that serves from the heart.

If you treat your pet as your baby, then Be my baby is what you need to keep your baby happy and healthy for all his life.

PASSION
GROWTH
SUSTAINABILITY

3, THE NEXT CHAPTER OF METAVERSE

Hutchison Telecommunications Hong Kong Holdings Limited ("HTHKH") 2021 Annual Report
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Publication Design
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Hutchison Telecommunications Hong Kong Holdings Limited ("HTHKH")

Every journey starts with the first step
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30 Milestone 而立
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Brand & Visual Identity

#而立

Disinfectant Mini Wet Tissue
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Swashes
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Packaging Design
#詩樂氏 #香港品牌 #消毒產品 #清潔消毒專家

Disinfectant Mini Wet Tissue
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Swashes
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Packaging Design

#詩樂氏 #香港品牌 #消毒產品 #清潔消毒專家

"ISSUE 1” Dream Maker - Extraordinary THINKING, Extraordinary DESIGN
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Hong Kong Smart Design Awards 2022
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Event Branding - Publication Design
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The Hong Kong Exporters’ Association (HKEA)

Check out the full issue:
https://www.sdawards.org.hk/upload/flipbook/HKSDA2022_DreamMaker_Issue1/index.html?utm_source=SDA2020&utm_campaign=d4042ada9c-EMAIL_CAMPAIGN_2020_11_30_07_58_COPY_01&utm_medium=email&utm_term=0_f0ac34111b-d4042ada9c-371507444 =16

Congratulations to our client Hong Kong Guide Dogs Association (HKGDA) on the launch of their new logo for the 11th anniversary celebration. In honor of this momentous occasion, they are proud to announce the launch of their new logo - the hand on leash symbolizes the trusting and loving connection between the guide dog and its user. The two letters, GD, is the abbreviation of Guide Dogs, while the arrow (>) in the middle represents our commitment to move forward and help those in need to re-engage with society. As their slogan says: "Love Leads the Way", let love connect HKGDA together and lead the way to an engaging future!

#香港導盲犬協會 #導盲犬 #香港公益金

Who wanna be a SMART one！
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Hong Kong Smart Design Awards 2022 香港智營設計大賞2022
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Event Branding
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The Hong Kong Exporters’ Association (HKEA)
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The key to a successful product is the combination of ' 𝗗𝗲𝘀𝗶𝗴𝗻 ' and ' 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻 ', which has been the crucial factor for HKSDA's judging process. The overlapping area of the two 'Os' in this theme ' 𝗟𝗼𝗼𝗸 ' celebrates the synergy of these two elements in successful products.
Carrying on the spirit of the previous theme ' 𝗟𝗼𝗼𝗸 𝗦𝗺𝗮𝗿𝘁 ', HKSDA continues its missions with ' 𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE ' in the search of Hong Kong designs this year. The vibrant colors and geometric shapes of the mask in our key visual represent the surging creativity of designers and also leave this year's HKSDA Winners to your imagination.
一個成功的產品最重要由兩個元素組合而成，就是「設計」及「功能」，亦是「智營大賞」一直以來評審設計作品的宗旨。
設計概念以兩個圓形交叠一起表達這個含意，亦是英文LOOK 中間的兩個「O」，並承接上屆主題「Look Smart」，配合今屆新標題「𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE」為延續。主視覺形象運用色彩豐富及幾何的圖形組合不同形狀的臉具，代表不同創意澎湃的設計師，配合標題帶出「誰是今屆的得獎者」。

L🟠🟣K Let’s cheer!
—
Hong Kong Smart Design Awards 2022 香港智營設計大賞2022
—
Event Branding
—
The Hong Kong Exporters’ Association (HKEA)
—
The key to a successful product is the combination of ' 𝗗𝗲𝘀𝗶𝗴𝗻 ' and ' 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻 ', which has been the crucial factor for HKSDA's judging process. The overlapping area of the two 'Os' in this theme ' 𝗟𝗼𝗼𝗸 ' celebrates the synergy of these two elements in successful products.
Carrying on the spirit of the previous theme ' 𝗟𝗼𝗼𝗸 𝗦𝗺𝗮𝗿𝘁 ', HKSDA continues its missions with ' 𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE ' in the search of Hong Kong designs this year. The vibrant colors and geometric shapes of the mask in our key visual represent the surging creativity of designers and also leave this year's HKSDA Winners to your imagination.
一個成功的產品最重要由兩個元素組合而成，就是「設計」及「功能」，亦是「智營大賞」一直以來評審設計作品的宗旨。
設計概念以兩個圓形交叠一起表達這個含意，亦是英文LOOK 中間的兩個「O」，並承接上屆主題「Look Smart」，配合今屆新標題「𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE」為延續。主視覺形象運用色彩豐富及幾何的圖形組合不同形狀的臉具，代表不同創意澎湃的設計師，配合標題帶出「誰是今屆的得獎者」。

L🟠🔵K Let’s cheer!
—
Hong Kong Smart Design Awards 2022 香港智營設計大賞2022
—
Event Branding
—
The Hong Kong Exporters’ Association (HKEA)
—
The key to a successful product is the combination of ' 𝗗𝗲𝘀𝗶𝗴𝗻 ' and ' 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻 ', which has been the crucial factor for HKSDA's judging process. The overlapping area of the two 'Os' in this theme ' 𝗟𝗼𝗼𝗸 ' celebrates the synergy of these two elements in successful products.
Carrying on the spirit of the previous theme ' 𝗟𝗼𝗼𝗸 𝗦𝗺𝗮𝗿𝘁 ', HKSDA continues its missions with ' 𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE ' in the search of Hong Kong designs this year. The vibrant colors and geometric shapes of the mask in our key visual represent the surging creativity of designers and also leave this year's HKSDA Winners to your imagination.
一個成功的產品最重要由兩個元素組合而成，就是「設計」及「功能」，亦是「智營大賞」一直以來評審設計作品的宗旨。
設計概念以兩個圓形交叠一起表達這個含意，亦是英文LOOK 中間的兩個「O」，並承接上屆主題「Look Smart」，配合今屆新標題「𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE」為延續。主視覺形象運用色彩豐富及幾何的圖形組合不同形狀的臉具，代表不同創意澎湃的設計師，配合標題帶出「誰是今屆的得獎者」。

L🟠🟢K Let’s cheer!
—
Hong Kong Smart Design Awards 2022 香港智營設計大賞2022
—
Event Branding
—
The Hong Kong Exporters’ Association (HKEA)
—
The key to a successful product is the combination of ' 𝗗𝗲𝘀𝗶𝗴𝗻 ' and ' 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻 ', which has been the crucial factor for HKSDA's judging process. The overlapping area of the two 'Os' in this theme ' 𝗟𝗼𝗼𝗸 ' celebrates the synergy of these two elements in successful products.
Carrying on the spirit of the previous theme ' 𝗟𝗼𝗼𝗸 𝗦𝗺𝗮𝗿𝘁 ', HKSDA continues its missions with ' 𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE ' in the search of Hong Kong designs this year. The vibrant colors and geometric shapes of the mask in our key visual represent the surging creativity of designers and also leave this year's HKSDA Winners to your imagination.
一個成功的產品最重要由兩個元素組合而成，就是「設計」及「功能」，亦是「智營大賞」一直以來評審設計作品的宗旨。
設計概念以兩個圓形交叠一起表達這個含意，亦是英文LOOK 中間的兩個「O」，並承接上屆主題「Look Smart」，配合今屆新標題「𝗟𝗢𝗢𝗞 WHO WANNA BE A SMART ONE」為延續。主視覺形象運用色彩豐富及幾何的圖形組合不同形狀的臉具，代表不同創意澎湃的設計師，配合標題帶出「誰是今屆的得獎者」。

L🟡🔵K Let’s cheer!
—
Hong Kong Smart Design Awards 2022
—
Event Branding
—
The Hong Kong Exporters’ Association (HKEA)

Every journey starts with the first step
—
30 Milestone 而立
—
Brand & Visual Identity

#電業城 #銅鑼灣咖啡店 #香港咖啡 #香港咖啡店

Happy Mid-Autumn Festival!