Pink Shirt Day Aotearoa

Hampden Street School were one of three schools that won free Pink Shirt Day 2024 tees for ALL their tamariki! 👚 Check out these smiley faces! Their senior students handed them out early last week - creating a beautiful sea of pink. Kōrero Mai, Kōrero Atu, Mauri Tū, Mauri Ora – Speak Up, Stand Together, Stop Bullying!

Swipe to reveal the date for Pink Shirt Day 2025! ➡️ Mark the day in your calendar and join us again as we help create an Aotearoa where everyone is educated, equipped, and empowered to take on bullying. 🌈 Each year is another opportunity to introduce the kaupapa to more tangata across the motu and do our part to fill our schools, workplaces, and whares with kindness. Mā te wā!

🚨 PINK SHIRT DAY 2024 HAS NOW RAISED MORE THAN $1 MILLION! 🚨 This incredible koha will help us provide free bullying prevention resources, fund InsideOUT rainbow-inclusive workshops in kura, develop a national wellbeing initiative for youth led by youth, and continue to build a movement of Upstanders – people who can recognise bullying and do something about it. We have so much whakawhetai for each and every one of you for taking part and making this one of our biggest Pink Shirt Days yet. 🥹

Congratulations to Hampden Street School, Woodlands Full Primary School, Paeroa College, and Waiouru School for winning free Pink Shirt Day 2024 tees for ALL their tamariki! 🎉👚 Each kura embraced the kaupapa and raised koha to keep it going all year round. A special shout out to and for helping make this all happen.

Pink Shirt Day had HUGE reach this year – all thanks to you! 🙏 Research undertaken by Ipsos shows that more people are aware of Pink Shirt Day and its value in Aotearoa. 📈 Most importantly, people are becoming more familiar with what bullying is and what to do when they witness it. Mīharo! 👚 Remember, the kaupapa is available all year round – with free resources, activities, and information available at pinkshirtday.org.nz.

Is your school yet to get their donations in for Pink Shirt Day? Do so before the end of June and go in the draw to win 200 – 300 Pink Shirt Day 2024 tees for your school! 👚 You'll receive an assortment of sizes for your tamariki and rangatahi to rep all year round. Visit pinkshirtday.org.nz/donate to make your donation now. 💝

Full terms and conditions: https://pinkshirtday.org.nz/tees-competition. 🔗 Already made your donation? Then you’re already in the draw. 😉

We’re so close to hitting our $1 million goal (😱) which will help us provide schools, workplaces, and communities with resources about bullying and how to prevent it. This will also help us facilitate inclusivity workshops in schools and develop a wellbeing project led by youth for youth. Mīharo!

We had more than 2,200 entries into this year's colouring competition! 😲🖍️🌈 P**i p**i to all the rangatahi who brought kindness to life on the page. These are our runners-up and winners for each age category - all scoring themselves a Prezzy card. 🎁

Thank you to all the schools/kura across Aotearoa who shared with us their celebrations using the hashtag! 🙌 These are our four winners, each scoring themselves a $500 voucher from our mates at . 🧰 These funds will be used to help with property maintenance and contribute to the outdoor education of our rangatahi and tamariki. Mīharo!

We hope these photos of some four-legged everyday Upstanders brighten your Wednesday. 💗 🐶

Toby, Bentley, Yuki, and their mates at their doggy daycare were some of the thousands who took part in Pink Shirt Day celebrations a fortnight ago.

Their photoshoot raised $750 towards our bullying prevention efforts. Ka mau te wehi!

Rest assured, no dogs were bullied into the dress-ups. 😉 As the Pets in the City owner says, "If a dog doesn't want to get dressed up, my advice is don't force it."

We are so grateful to our friends at for being a Proud Sponsor of this year’s Pink Shirt Day! 🙏 Arohanui to all their kaimahi for getting involved and helping this kaupapa reach as many tangata as possible.

They matched an incredible $35,0000 worth of koha on the day – that’s $70,000 to help create an Aotearoa where everyone is educated, equipped, and empowered to take on bullying. 🌈

We’d love to hear from teachers and staff about how Pink Shirt Day was celebrated in your school/kura! Pink Shirt Day has been held in Aotearoa for 15 years now. Generations have come together to celebrate diversity and take a stand against bullying. It’s important that we continue to grow and evolve the kaupapa – and your feedback can help us do this.

Complete the survey by 5pm, Friday 31 May 2024 and go in the draw to win a $200 Woolworths voucher for your school! 🛒

https://www.surveymonkey.com/r/HHLCHXM

This week is Youth Week, a nationwide festival of events organised by young New Zealanders to celebrate the talents, passion and success of local young people. 💕

The theme is māwherangi a tama roto ka taka, kāpuia ake ka pūrangiaho (we may not have it all together, but together we have it all).

Visit arataiohi.org.nz/youthweek to check out the events near you and get involved! ✨

A big mihi to everyone who celebrated Aotearoa’s 15th Pink Shirt Day last Friday! 👚 This is what we achieved together:

💗 $780,000+ raised so far
💗 Nearly 40,000 tees sold nationwide
💗 All school and workplace event packs sold out
💗 136,000+ Pink Shirt Day website visits since March; a hub filled with knowledge and resources
💗 Pink Shirt Day kaupapa was seen over 5 million times across social media 
💗 Nearly 4,500 organisations, community groups, schools, and individuals co-signed the Mental Health Foundation’s open letter asking to retain current relationships and sexuality guidelines in schools
💗 66,000+ digital resources online to help teach about bullying and how to prevent it
💗 Radio, television, billboards, posters, and mall installations helped the kaupapa reach tangata nationwide

Arohanui e te whānau! All koha raised will help us provide free bullying prevention resources to those who need them most, fund InsideOUT rainbow-inclusive workshops in kura, develop a national wellbeing initiative for young people, and continue to build a movement of Upstanders – people who can recognise bullying and do something about it. Mā te wā!

🚨 DOUBLE DONATIONS TODAY! 🚨 Our friends at TBI Health Group New Zealand are matching all donations for Pink Shirt Day – up to the total value of $35,000 (valid until 11.59pm). This means that any koha you give or raise online will be matched! 💲 = 💲 💲 If there was ever a time to contribute and help make Aotearoa a place where everyone is educated, equipped, and empowered to take on bullying – this is it. Make your donation now: pinkshirtday.org.nz/donate.

🎵 It’s the final countdown! 🎵 One more sleep and Pink Shirt Day is here! Our rōpū will be checking socials to see how the motu is being painted pink – so be sure to use the hashtag. No matter where you’re celebrating tomorrow – at school, the workplace, or whare – we want to see! 👀 Kōrero Mai, Kōrero Atu, Mauri Tū, Mauri Ora – Speak Up, Stand Together, Stop Bullying!

Celebrating Pink Shirt Day at your work/mahi? Join us for a FREE webinar this Friday.

We will be hosting a bullying prevention webinar in partnership with Umbrella Wellbeing on Friday May 17 at 11:00AM. Register here:
https://bit.ly/4bHLntD

Our expert panellists include:
- Dr Dougal Sutherland, CEO of Umbrella Wellbeing
- Shaun Robinson, CEO of the Mental Health Foundation of New Zealand
- Caroline (Caro) Rieger, Director/Principal Lawyer at Black Door Law
- Rosie Leadbitter, Workplace Services Development Lead at InsideOUT Kōaro

Our featured panellists will share insights and strategies for both employers and employees to recognise, prevent and address harmful behaviour.

With only two days until , we want to give a huge mihi to and for their tautoko of this kaupapa. 💗 Without them, we wouldn’t be able to reach as many tangata as we do – collaborating on beautiful pink tees and accessories to help make it easy to take a stand against bullying (while looking 👌 doing it). Arohanui e te whānau.

Have you picked up your Pink Shirt Day 2024 gear from yet? The official PSD tees, pins, and totes are available in-store only! Head to your local Cotton On while stocks last 👚

Buy the official tee | Pink Shirt Day Pink Shirt Day 2024 t-shirts are now available instore at select Cotton On stores!

Did you know that Pink Shirt Day has its own official song/waiata? 🎶 Created by the incredible .yonce and featuring , Iarere Āio is all about finding your own strength, resilience, and community in the face of bullying. With 300k+ streams on Spotify, it’s a certified anthem. Give it a listen now! 🎧 Click here to listen: https://spoti.fi/3ycx4hZ

Five days to go – featuring the incredible Molly from . We are so thankful to all our talent who starred in this year’s Pink Shirt Day videos. 🙏 “What would it have meant to have someone stand up for you?”. That’s the question we asked – and that’s the question you’ve all been answering. Kōrero Mai, Kōrero Atu, Mauri Tū, Mauri Ora – Speak Up, Stand Together, Stop Bullying! 💕

The countdown continues… there’s only six days until , have you got everything you need to take part? Remember, we have 35+ FREE downloadable resources available at pinshirtday.org.nz/resources. 📚 Compliment posters, bunting, wallet cards, and more – rep the kaupapa and encourage people to take a stand against bullying!

Are your school grounds in need of some TLC? 🔨 🧰 Perhaps your gardens could do with some plants and your rangatahi to use their green thumbs. 🌷 🌱 Snap a pic of your school/kura celebrating Pink Shirt Day – Friday 17 May – and go in the draw to win 1 of 4 $500 Bunnings vouchers thanks to our friends at . Entries close 5pm, Monday 27 May 2024.

Terms and conditions apply: https://pinkshirtday.org.nz/pink-shirt-day-2024-bunnings-competition

They say it takes a village, and Pink Shirt Day is no exception. 🥰 Arohanui to our media sponsors for helping echo the kaupapa across Aotearoa. Billboards, television, radio, social media, posters, newspapers, and more – we are so thankful for the incredible generosity this year, to have such prolific organisations come together to take a stand against bullying.

📚 Did you know that we have over 100+ book reviews on our website? 📚 We have tangata from all walks of life reviewing books about bullying, inclusivity, diversity, resilience, and more. These books can be great additions to your kete – helping you create a positive environment at work, school, and in the home.

Check them out now: https://pinkshirtday.org.nz/books.