Zinnia TC

Transaction Coordination for Real Estate Agents in the WNY Region. Do you want to spend less time doing the follow up and paperwork? We are here to help!

We strongly emphasize consistency and transparency with everything we do. Our work will fit in seamlessly into your business and with our effective communication, we will get you to the closing table effortlessly and with a lot less stress. 🏡🔑

08/22/2024

Realtor friends, do you want to stand out in the real estate industry? Here are my 3️⃣ tips for how to establish yourself as a go-to expert in our industry:

📌 Specialize in a Niche: Focus on a specific market segment like luxury homes, commercial properties, or first-time buyers. Deep expertise in a niche makes you the go-to person in that area.

📌 Share Valuable Content: Create blogs, videos, or podcasts with real estate insights and tips. Consistently providing high-quality, educational content builds your reputation as a trusted authority.

📌 Earn Certifications: Boost your credibility with industry certifications like CRS, ABR, or CCIM. Displaying these credentials shows your commitment to professional excellence.

Remember, delivering outstanding service and staying updated on market trends will further solidify your expert status.

Photos from Zinnia TC's post 08/21/2024

Do you feel like sometimes you struggle to generate quality leads? Your email strategy might just need a boost! Let's jazz up your strategy with some creative, proven ideas to boost your pipeline and turn those leads into loyal clients! Here are three killer lead gen email ideas to supercharge your pipeline 🤩:

1 - Neighborhood Market Updates: Share the latest market trends, listing updates, and local happenings. Become the go-to expert in your area!

2 - Personalized Home Recommendations: Tailor your listings to match your clients' preferences. Use past interactions to suggest homes they’ll love. Personal touch = higher engagement!

3 - Exclusive Pre-Listing Sneak Peeks: Offer your email subscribers an early look at properties before they hit the market. Create a sense of urgency and exclusivity that encourages action!

Make sure to bookmark this post to revert back to when you’re ready to implement these strategies and watch your lead flow grow! 🚀

Photos from Zinnia TC's post 08/20/2024

Ready to get more eyeballs on your listings?! Here are three proven strategies (plus a bonus tip!) from a seasoned transaction coordinator:

1️⃣ Focus on the Lifestyle: Capture attention by showcasing how your home fits into a dream lifestyle. Highlight those cozy corners for reading, spacious kitchens for entertaining, or the serene backyard for relaxation. Potential buyers aren't just looking for a house; they want to envision their life there!

2️⃣ Stage to Sell: Create that irresistible "model home" feel. Declutter, depersonalize and strategically arrange furniture to maximize space and appeal. Let buyers see the potential and envision themselves living in every room. It's all about that wow factor!

3️⃣ Price it Right: Set the stage for multiple offers by pricing your home competitively. Research the market, analyze comps, and collaborate closely with your real estate agent to nail down the perfect price point. A well-priced home generates more interest and can lead to a quicker sale.

And here's your bonus strategy:

4️⃣ Professional Photography: Invest in high-quality professional photos that showcase your home in its best light. In today's digital age, first impressions are often made online. Stunning photos not only attract more views but also convey the true essence and potential of your property. 📸

Implement these strategies and watch as more potential buyers flock to see your listings!

08/19/2024

Welcome, Catie! 😊 👋

We are so excited to have her join our team. We can't wait to continue to grow and we know she will be a crucial part to our journey. If she is not working, you can find her outside enjoying outdoor activities, spending time with her three boys, reading or scrapbooking! 🏕️✨

08/17/2024

Unleash the power of synergy in real estate with the unbeatable partnership of me, your Transaction Coordinator, and YOU, the Realtor! Here’s why we’re your secret weapon👇:

Streamlined Success: While the Realtor shines in negotiations and showings, our TC handles the intricate details behind the scenes. It’s the ultimate tag-team for maximizing efficiency and results.

Precision in Process: From initial paperwork to final signatures, our TC ensures flawless ex*****on every step of the way. Say goodbye to chaos and hello to a streamlined, stress-free transaction.

Client Bliss: Our collaborative approach isn’t just about closing deals—it’s about creating memorable experiences for your clients. Happy clients mean repeat business and referrals that speak volumes.

Ready to elevate your real estate game? Connect with us at 716-345-8455 or [email protected] and let’s make your next transaction a success story! 😌💥

08/16/2024

Happy National Tell a Joke Day! I wanted to lighten the mood and bring some laughter to our busy world of contracts and closings. 😄

Here's a little real estate humor for you:
Why did the real estate agent bring a ladder to the open house? Because they heard the property had high ceilings and they wanted to "rise" to the occasion!

Remember, a good laugh is the best stress reliever during this hectic season of showings and signings. Keep shining, keep selling, and keep spreading those smiles! Let's crush those deadlines with a side of humor today.

08/15/2024

Did you know you can boost your local real estate presence with geotargeting? 🎯

Here’s a unique tip to make your social media posts even more effective —> Hyperlocal Geotargeting for Open Houses: Instead of just promoting your open houses on your main feed, create highly specific ads targeting a 1-3 mile radius around the property. Highlight neighborhood perks, local hotspots, and community events to attract buyers who are genuinely interested in the area.

Stay ahead of the curve and watch your local engagement soar! 🚀

08/13/2024

Hey, real estate pros! Share this golden nugget with your buyers: Using the Notes app on their phone can be a game-changer during the home buying process! 📱

Here are some ideas for what they should keep in their notes:

House Hunt Checklist:
* Must-have features, nice-to-have features, deal breakers

Photos & Videos:
* Snap pics or videos of each property you visit and jot down quick thoughts to remember the pros and cons of each visit!

Financial Notes:
* Budget details, pre-approval info, estimated monthly costs

Important Dates:
* Viewing appointments, inspection dates, and offer deadlines

Agent Insights:
* Advice from you, their trusted agent, and comparisons between properties

Important Contacts:
* Lender details, inspector info, contractor recommendations

This simple yet powerful tool encourages your buyers to stay organized and make the most of their home search. Share this tip with them today and help them find their dream home more efficiently! 🏡✨

08/12/2024

As your dedicated transaction coordinator, I’m sharing 5️⃣ essential items every savvy real estate agent should always carry:

1. Business Cards: You never know when you’ll meet a potential client! Keep a stack of your cards on hand to make a professional impression and leave your contact info.

2. Mobile Phone Charger: Stay powered up! Whether you’re scheduling showings or closing deals, a dead phone is a deal-breaker. Carry a charger to stay connected.

3. Notepad & Pen: Digital notes are great, but sometimes you need to jot down quick thoughts or make notes during showings. Old-school, but gold!

4. Measuring Tape: Clients love envisioning their future space. A measuring tape helps answer those “Will it fit?” questions on the spot.

5. Snacks & Water: Long days on the go can leave you hungry and parched. Keep some healthy snacks and water handy to stay energized and focused.

Drop in the comments below what your daily must-have items are. Stay prepared, stay professional, and let’s close those deals! 🤓💪

Photos from Zinnia TC's post 08/09/2024

Let's Elevate Your Gifting Game with some creative inspiration for your pop-by visits! Whether you're a seasoned pro or just starting, these unique pop-by ideas will surely leave a lasting impression on your clients:

Grab Them Coffee ☕ - Beat the August exhaustion with a pop-by coffee visit! Swing by and surprise your clients with their favorite brew. A little gesture can go a long way in showing you care and staying top-of-mind! Leave a note saying, 'Just a little pick-me-up to brighten your day.’

Beach Essentials 🏖️ - Pack a small beach bag with essentials like sunscreen, a mini beach ball, and a fun towel. Add a tag that says, "Making a splash in real estate, one wave at a time!"

Back-to-School Supplies 🎨 - As the school year approaches, a kit with fun school supplies like colorful pens, notebooks, and sticky notes. Add a note, "Wishing you a bright and successful school year!"

S'mores Kits 🔥 - Pack marshmallows, chocolate bars, and graham crackers in a cute bag. Add a note, "Wishing you s'more success in your home journey!"

Each pop-by gift is a thoughtful way to stay top-of-mind and show your clients that you care. Happy gifting, and let's make August a time of creation and connection! 💥

08/08/2024

Real Estate Agents, time to weigh in! 🎲 Let's play a quick game of this or that:
Would you rather...Automated Reminders or Constant Follow-Ups? 💭

1. Automated Reminders:
* Effortlessly stay on top of deadlines.
* Enjoy a seamless, tech-driven process.
* Focus more on client relationships while the system handles the scheduling.
OR

2. Constant Follow-Ups:
* Maintain a personal touch with every check-in.
* Ensure every detail is meticulously handled by you.
* Build stronger, one-on-one relationships through regular communication.

Comment below with your preferences or DM me for personalized tips to ace your next transaction!

08/06/2024

✨ TC Tip of the Week ✨: Don't let your leads vanish into thin air!

Stay on top of your game with timely follow-ups. Consistent follow-ups are key to building strong relationships and ensuring no opportunities slip through the cracks. Whether it's a warm phone call, a personalized text message, or a thoughtfully crafted email, make sure you're always staying connected. 🤝

Remember, the only place ghosting belongs is in spooky stories! 📖

08/05/2024

As a seasoned Transaction Coordinator, I know firsthand the power of an effective newsletter in keeping your clients engaged and your brand top-of-mind. Here are 7️⃣ tips I always recommend for a successful real estate newsletter👇:

1. Monthly Marketing Stats for Your Area: Share the latest market data. Providing current stats builds your credibility as a local expert and helps clients make informed decisions.

2. Events Happening in Your City: Highlight local events. This not only shows you are connected to the community but also provides valuable information for clients looking to engage locally.

3. Client Testimonials: Feature satisfied clients. Testimonials build trust and show potential clients the success you’ve had with others.

4. Your Current Listings: Showcase your properties. Including your latest listings keeps your audience informed about new opportunities in the market.

5. An Article Targeting Homeowners: Provide content specifically for homeowners. Tips on home maintenance, improvement projects, or maximizing home value keep homeowners engaged.

6. An Article Targeting Buyers: Share insights for potential buyers. Advice on navigating the buying process, mortgage tips, and what to look for in a property can be incredibly useful.

7. An Article Targeting Sellers: Offer guidance for sellers. Articles on staging homes, pricing strategies, and market trends help sellers prepare their properties for sale.

Implement these tips, and watch your newsletter become an invaluable tool in your marketing arsenal. Happy emailing! 💌

08/02/2024

With back-to-school season upon us, here's a tip to leverage this time for your business: Highlight School Districts in Listings 📚

Parents are on the lookout for great school districts! When listing properties, make sure to emphasize the quality of nearby schools, highlight any unique programs, and provide information on school ratings. A home in a top-notch school district can be a huge selling point!

Pro Tip: Include testimonials from current residents about their positive experiences with the local schools. Real-life stories resonate with buyers!

Stay organized, stay proactive, and let's make this back-to-school season a success! 😎👊

08/01/2024

August is here! Enjoy this curated calendar to help create a month brimming with positivity:

August 2nd - International Beer Day
Raise a toast to friendship & camaraderie. Share the best breweries in your town or host a beer tasting event.

August 4th - Friendship Day
Celebrate the cherished bonds of friendship. Share heartwarming stories or organize a social gathering for friends.

August 7th - National Purple Heart Day
Honor the courage and sacrifice of Purple Heart recipients. Share stories of valor, offer support to veterans' organizations, or host a fundraiser for wounded warriors.

August 8th - International Cat Day
Celebrate our feline friends. Share adorable cat photos, offer tips for cat care, or host a cat adoption event with local shelters.

August 9th - Book Lover’s Day
Indulge in the love of literature. Share favorite book recommendations or host a book club discussion.

August 10th - National S'mores Day
Gather around the campfire for a sweet treat. Share s'mores recipes, host a bonfire event, or offer s'mores kits as promotional gifts.

August 13th - Left Hander’s Day
Celebrate the uniqueness of left-handed individuals. Share trivia about famous lefties or host a left-handed challenge event.

August 16th - National Tell a Joke Day
Spread laughter & joy. Share funny jokes on social media, host a comedy night, or organize a joke-writing contest.

August 17th - Neighbor Night
Foster community spirit with a neighborhood gathering. Encourage neighbors to connect, share resources for community improvement, or host a neighborhood potluck dinner.

August 19th - World Photography Day
Capture the beauty of the world through photography. Share stunning photos or host a home photography workshop.

August 26th - National Dog Day
Celebrate our loyal canine companions. Share the best dog spots in your town or organize a dog-friendly event.

August 30th - National Beach Day
Soak up the sun & surf. Share beach safety tips or organize a beach cleanup event with your clients & community.

Feel free to incorporate these additional dates into your August plans! Let's continue to make this a month filled with creative fun & memorable client connections! 😌🌳✨

07/31/2024

🚨Update on NAR Antitrust Settlement

This is a long one but I wanted to breifly run down some of the 🔑 updates for you!

What to expect. The changes. New terms.

All to go into affect August 17th, 2024. Hope this was helpful!

Comment NYSAR below and I will send you the full email to review👇🏼

07/30/2024

Insider Tip for Real Estate Pros From A TC: Dive into the world of templates in your contract writing software! 📃

Don't waste valuable time crafting agreements from scratch – simply select a template tailored to your needs and customize it in a snap. Whether it's a purchase agreement, listing contract, or lease agreement, these templates have your back! Plus, with consistent, professional documents at your fingertips, you'll impress clients and streamline your workflow like never before. Say goodbye to tedious paperwork and hello to more time for what you do best – closing deals! 🤩

07/29/2024

Internally reminding myself not to freak out, stay calm and take deep breaths….😆

07/27/2024

July is in full swing and it's time to set those specific summer goals for yourself and make every day count in this hot market! Here's why setting goals in the summer is key:

1. Focus and Direction: With clear goals, you'll know exactly where you're headed. Whether it's increasing listings, closing more deals, or expanding your network, having a target keeps you on track!
2. Motivation Boost: Summer vibes can sometimes lead to distractions, but having goals gives you that extra push to stay motivated. Imagine the satisfaction of achieving those milestones!
3. Maximize Opportunities: The summer market is buzzing with activity, presenting abundant opportunities. By setting specific goals, you can make the most of this peak season and capitalize on every chance that comes your way.
4. Measure Progress: Goals act as checkpoints to gauge your progress. Tracking your achievements allows you to celebrate successes and adjust strategies if needed, ensuring continuous growth.

Remember, specificity is key! Break down your larger objectives into smaller, actionable steps, and watch your summer dreams turn into reality. 💪 Let's make this summer one for the books, agents!

Photos from Zinnia TC's post 07/26/2024

I took a ✈️ a few months ago to see family. It was a short little get away but well worth it.

First family vacation. It was planned a year ahead & it all came together.

We went gem mining , did a lot of drawing/hand tracing & then drove through and saw some incredible views! 🌳

Blessed & Grateful. Being Aunt Jenny is the best. 🥰✨

Photos from Zinnia TC's post 07/25/2024

Calling all Realtors! Check out this curated list of our clients' top-rated tools and apps📱

1. DocuSign: Simplify your paperwork with this e-signature solution.
2. Canva: Create stunning marketing materials with ease.
3. Trello: Organize your tasks and projects efficiently.
4. Matterport: Create virtual tours to showcase properties.
5. BoomTown: Generate and manage leads effectively.
6. RPR Mobile: Access comprehensive property data on the go.
7. Evernote: Keep all your notes and documents organized in one place.
8. CamScanner: Scan documents directly from your phone.
9. BombBomb: Use video email to connect personally with clients.
10. Curb Hero: Capture leads and enhance curb appeal with smart signs.

Comment below ⬇️ with your must-have tool or app!

07/24/2024

Are you gearing up for an upcoming open house? Stay ahead of the game with our essential checklist to ensure smooth sailing on the big day 📝:

- Don't forget your trusty clipboard or notebook for jotting down those all-important notes and snagging contact details from potential buyers.
- Keep those business cards handy! You never know when you'll meet your next client or network with fellow agents.
- Pack your survival kit with all the essentials: water, snacks, even a chair for those marathon open house events. Don't let exhaustion get the better of you!
- Always be prepared with a charger or extra battery pack. You can't afford to lose touch with clients or miss out on crucial information.
- Keep things s***k and span with a stash of cleaning supplies for any last-minute touch-ups.
- Have a Plan B ready to roll in case of bad weather or unforeseen hiccups. Stay in control with contact details and a clear strategy for rescheduling if needed.

With this checklist in hand, you'll be primed and ready to tackle any challenge that comes your way. Here's to a successful open house – let's make those sales happen! 🏡

07/23/2024

Want to help your home buyers make an informed decision? Here's a tip that'll set you apart:

Dive into the HOA documents early on! 🤯

Before your clients fall head over heels for a property, make sure they review the fine print of the Homeowners Association (HOA) rules and regulations. It's like getting a sneak peek into their future community.

Why's this so important? Well, HOA regulations can vary widely and may impact everything from exterior paint colors to pet policies. By doing their homework upfront, your clients can avoid any surprises down the road and ensure the community aligns with their lifestyle. 😌🏡

So, empower your buyers with this insider tip, and let's find them a home where they can thrive hassle-free!

Photos from Zinnia TC's post 07/21/2024

Happy National Ice Cream Day, everyone! 🍦 As your local transaction coordinator, I know the importance of finding the best spots in Buffalo, NY and that includes ice cream! Here are my top 3 favorite places to scoop up some happiness:

Sweet Jenny's
* Location: Williamsville

The Silo
* Location: Lewiston

Anderson's Frozen Custard
* Location: Buffalo

What are some of your favorite ice cream spots in Buffalo, NY?! Share them in the comments below - Let’s make this National Ice Cream Day a sweet one! 😊

Photos from Zinnia TC's post 07/20/2024

Realtors, here are 3️⃣ tips to ensure you're staying top of mind even when the temperatures are rising and the market is hot 🔥:

- Keep the Connection: Summer might be busy, but don't let that be an excuse to go MIA! Stay engaged with your clients through regular check-ins, whether it's a quick call, a personalized email, or even a friendly text. Let them know you're still here to help with all their real estate needs.

- Be Socially Savvy: Summer is the perfect time to leverage social media to showcase your expertise and keep your audience engaged. Share valuable content, such as market updates, home improvement tips, or local event highlights. Don't forget to interact with your followers by responding to comments and messages promptly.

- Share Summer Survival Tips: Position yourself as a trusted resource by sharing helpful tips and tricks for navigating the summer season in your area. This could include advice on staying cool during heatwaves, fun local activities for families, or insider tips for making the most of the summer housing market.

Keep these tips in mind, and you'll be sure to stay top of mind with your clients and prospects all summer long! 😌

07/19/2024

Summer's here and community events are in full swing this season. Here's a marketing idea to help you shine brighter than the sun 🤩: Leverage Local Events!

Sponsor a local fair, host a booth at a farmers' market 💐, or organize a neighborhood BBQ 🍴. It's a fantastic way to mingle with potential clients, showcase your expertise, and build those all-important community ties.

Remember, it's not just about promoting listings—it's about promoting YOU as the go-to local expert. Plus, everyone loves a friendly face and a fun event!

Stay cool, stay connected, and keep those leads rolling in! 🙌

07/18/2024

Ever wondered about working with a Transaction Coordinator (TC), but held back by questions or concerns? 🤔 Don't worry, you're not alone! Are you hesitant about the cost? Nervous about relinquishing control? Maybe you've had a less than stellar experience in the past?

Let's address those uncertainties together! Every Thursday, I'm hosting discovery calls exclusively for real estate agents like you. No sales pitches, no obligations. Just a candid conversation where we can delve into the ins and outs of partnering with a TC.

Curious? Drop me a DM, and I'll send you an invite. Let's explore how a TC could streamline your processes and elevate your business!

07/17/2024

Dive into these fun and creative pop-by ideas to keep your name top of mind and spread some sunny vibes 😎:

1. Ice Cream Kits 🍦: Deliver a sweet treat with a DIY ice cream kit. Include cones, sprinkles, and a gift card to a local creamery.

2. Beach Day Essentials ⛱️: Put together a mini beach kit with sunscreen, a small towel, and a branded water bottle. Perfect for those hot summer days!

3. BBQ Fun🍴: Surprise your clients with a BBQ set including a marinade or spice rub, grilling tools, and a fun apron.

4. Summer Sips 🍹: Create a refreshing lemonade or iced tea kit. Add a personal touch with a recipe card and a reusable tumbler with your logo.

5. Outdoor Games 🎳: Deliver a set of lawn games like co****le or a frisbee. Perfect for family fun in the backyard!

Remember, these little gestures can make a big impact. Always personalize your gifts and include a CTA. Keep connecting and enjoy the summer season! ☀️

07/16/2024

Hey amazing agents 👋 - As a transaction coordinator, I know how busy your days can get. But here’s a quick social media tip to elevate your business:

Show, Don’t Just Tell! 📸

Instead of just posting about your latest listings, give your audience a virtual tour. Use short, engaging videos to highlight the best features of the property. Think beautiful kitchen walkthroughs, stunning backyard views, or cozy living room vibes. This not only grabs attention but also helps potential buyers visualize themselves in the space. Plus, don’t forget to share a bit of the neighborhood charm – local cafes, parks, and schools can really sell a location!

Happy selling, and remember – a picture (or video) is worth a thousand words! ✨

07/15/2024

Embrace the journey, agents! Remember, "slow progress is still progress."

It's easy to get caught up in the hustle and bustle of our industry, but let's take a moment to appreciate every step forward, no matter how small, brings you closer to your goals. Whether it's closing a deal, connecting with a new client, or simply learning something new, each accomplishment counts!

So, keep pushing, keep growing, and keep believing in yourself and your journey! 😊👊

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Click here to claim your Sponsored Listing.

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