Subject Matter

We firmly believe you should buy art that you love! For that reason don't even think about worrying about:

*Buying art for investment*
Art is the world's largest unregulated market and there are so many sharks out there. You'll never be able to control what the market decides should go up or what should go down, so instead buy something that you love and if the artist makes it big, that's a bonus for you. You will already have benefited by having years of something beautiful on your wall.

*What the art you buy says about you and your taste&
Opinion has been divided on literally every single artwork in history - even the Mona Lisa! - so this is really not something you need to consider. If it speaks to you, and if it fits your space, then go for it.

*Needing to be “educated” in art, or art history*
We always say go with your heart, eyes and head. If you love it, if it’s beautiful to you, and it fits your budget, then that is all you need!

We work with budgets big or small. We can curate art for large spaces, and also help clients find that one perfect piece. This curation was in London, and the artist is the incredible Kris La Morena, we have worked with her on several projects including: Private Clients, Corporate Clients, Commissions and Exhibitions.

Would you like to see Chris' work in your home or workspace?

Artists are paid fairly ✔️
We focus on underrepresented artists ✔️
We offer transparent pricing ✔️
We were one of the first online galleries ✔️
Everyone is welcome ✔️
No silly art speak: we say what we mean & mean what we say ✔️

It's been a while since we introduced ourselves and said hi! To our new followers hello we're Liezel and Kitty ❤️ We’re passionate about bringing great art to as many people as possible. Dm or leave us a note comment 👇👇👇 if you have any questions for us or just want to say hi! We love hearing from you ✨

When art and *fabulous* design merge 🤩👀😜 the new in Victoria, London, to be found in a former department store ✨

Anico Mostert artwork bought from us for this perfect space 🥰

✨ Our own art, in case you ever wondered 🤔 Liezel has just moved house and sent me a photo of her incredible collection of artworks laid out on the table, pre-hanging 🎉

I was so excited I had to share! We love working with so many incredible people and every so often (looking at this, really quite often 😜) we have to treat ourselves 🤩

Meeting up with an artist in the sunshine doesn’t get much better than this 🌺🌻🌿 So happy to see you in London! we missed you 😢

“Who’s the Duppy?” by was one of our most popular works at our recent exhib ✨ Now check it out online

‘This series of paintings is about the space between dream and reality, or the time between night and day when slightly unbelievable things – almost magical realist things – can happen. But there is also a criticism of white, male, Eurocentric power structure – in the pest-like presence of the ‘Bunny Boys’, forever in the way. The paintings are suffused and softened with the language of humour, but a harder edge lies just beneath. I’m using the visual leagues of satire to express a criticism of the constant ‘taking.'

Oh we are going to miss this space! Thanks & for working with us on this wonderful project and exhibition. Together we rise ⚡️⚡️⚡️

Link in our bio to check out the exhibition 👆

Beautiful work from .athene from our recent Call For Art for our latest exhibition in London ‘Our New World’ ❤️

You have a few more days to check it out online ✨ Link in our bio👆

Damaris Athene (she/her)
b.1992, UK
Painting, fiber, MDF, foam, polyester fibre, foam nuggets, neoprene and acrylic paint
40cm x 28 x 7cm

‘I take particular interest in female bodies, and how the myriad of appearance altering apps enable the creation of ‘perfect selves’ --- digitising our dysmorphia. Digitally altered selfies now replace the aspirational images of celebrities once taken to plastic surgeons. In my work I cross the boundary between 2D and 3D, digital and physical, my practice feeding itself like the ouroboros and mirroring the constant regurgitation of imagery served on the internet. Does our corporeality become more abject in contrast with digital perfection?’

We continue to share the wonderful work that is part our ‘Our New World’ exhibition in London in collaboration with ✨ If you can’t make it check it out online ✨ Link in our bio 👆



Alessandra B-B (she/her/hers)
b.1986, Belarus
Painting, Oil on Canvas
97cm x 130cm

Alessandra B-B was born in 1986 in Vitebsk. Small yet remarkable town of Marc Chagall. During her studies at the institute Alessandra won a scholarship in Barcelona with her project. One year in this Spanish city had a tremendous influence on her work. Picasso, Gaudi, its architecture, all this formed her further aspirations. Next ten years Alessandra lived in Moscow, painting, teaching and taking part in exhibitions, but she could not let go of her desire to come back to Spain. Since 2017, the artist has been living in Barcelona and working in her studio.

Morning and happy Tuesday everyone 🥰 This week is your last opportunity to see ‘Our New World’ our latest exhibition in London. It is a group show of 14 incredible woman artists from around the world - a collaboration project with our fabulous partners & ✨

Link in our bio 👆for all info.

If you are not in London or can’t make it in person, check out the online version, such a breathtaking show!

Another obsession of ours ✨ also on view Folgate Street 💥

‘My interdisciplinary practice examines how digital technology is altering the world around us and affecting how we interact with and perceive our bodies. I interrogate the flattening and perfecting of the digital world through an exploration of corporeal abstraction in painting, sculpture, performance, photography, digital collage, and printmaking, often assembling self referential installations.

I take particular interest in female bodies, and how the myriad of appearance altering apps enable the creation of ‘perfect selves’ --- digitising our dysmorphia. Digitally altered selfies now replace the aspirational images of celebrities once taken to plastic surgeons. In my work I cross the boundary between 2D and 3D, digital and physical, my practice feeding itself like the ouroboros and mirroring the constant regurgitation of imagery served on the internet. Does our corporeality become more abject in contrast with digital perfection?’

I Wish I Could Be 2D 👀 Damaris Athena .athene ✨

Together we rise for women artists 🚀 Our pop up gallery is now open in Shoreditch, London until 25 March. All works also available and in view online 👆14 incredible artists from 9 different countries. Link in bio to RSVP or to browse and buy online. Support women artists and buy their work 🥊🥊🥊

Londoners our pop up gallery is now open in Shoreditch for International Women’s Month 🚀 🖼 ✨🥊

RSVP link in our bio 👆

14 incredible women artists from 9 different countries. All work embodies ‘A world where difference is valued and celebrated’

Thanks to everyone who submitted they work for this call for art, the entries took our breath away and it was very hard to select the 20 pieces for this show.

Call for Art: International Women’s Day⁠!

To apply head over to ➡️ Link in bio ✨

We invite you to submit completed artworks, ready to hang for a pop-up exhibition in London, at FORA Spitalfields. ⁠We welcome painting, drawing, photography, collage, textile, fiber, print and mixed media in all styles, from all countries. ⁠Up to 10 artists will be selected. All shipping expenses to and from London will be paid. ⁠

Deadline for submissions is 7th February 2022.
⁠Price for the submission: US$15.00 (GBP11.00) for up to three artworks.

The exhibition will take place between 8 and 25 March for International Women’s Month. The selected artists will also be featured in ArtGirlRising, FORA and Subject Matter Art social media and newsletter and the selected works will be for sale online with Subject Matter Art. ⁠
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We have known the team at FORA for a number of years, and we have always enjoyed working with them. They are inclusive: committed to supporting other women, and artists too. We also admire their eco-credentials: they strive to be net zero carbon by 2030, their buildings use 100% renewable energy and everything is recycled, from food to batteries. ⁠
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In 2021, they were named the top workplace in the UK. ⁠
‘At Fora, we support and encourage a strong display of diverse cultures. Promoting collaboration and creativity as a priority. This International Women’s Day, we’re partnering with Subject Matter and ArtGirlRising, to host a pop-up gallery, celebrating female artists; raising awareness and supporting equality in the workplace.⁠
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Our Call for Art will select work that embodies ‘A world where difference is valued and celebrated’, contributing to the 2022 International Women’s Day theme: .’⁠
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This will be our first pop-up exhibition with them and we’re excited to bring this opportunity to you. ⁠
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This exhibition will take your breath away, have been worked incredible hard to create an incredible experience, with over 80 art pieces, and a gallery shop, beautifully curated, where you can take a piece of Teresa’s work home in the form of stunning products. We will share more over the coming weeks. If you are in Seoul, make sure to check out this piece of magic ✨