Flowers Communications Group (FCG)

📸 with the founders of ! Today, we're shining a spotlight on their incredible 1961 apparel launch, a powerful reminder of history. In 1961, the PGA lifted its Caucasian-only clause, paving the way for people of color to compete. 🏌🏾⛳️ ✊🏾

: 🍪 Through its Ingredients for Success initiative, Famous Amos has curated a community of Black small business owners comprised of 30 finalists and winners impacted by the grant competition. 📊

To foster ongoing relationships within the group, Famous Amos and the National Black Chamber of Commerce (NBCC) hosted the program’s first Alumni Think Tank in Washington D.C. to provide an environment for resource sharing, networking, and mentorship designed to support them along their entrepreneurial journey. ✨

⭐ Women are a true embodiment of leadership, courage and change! Today, we celebrate , commemorating the 1920 certification of the 19th Amendment to the Constitution, granting women the right to vote.

Shout-out to our fierce team of women pushing for positive change and to amplify marginalized and diverse voices through every facet of the work we do! 💯

Give a shout-out to the fierce women in your life in the comments below. 🔥

When the Supreme Court ruled against in college admissions, the decision stunned communities of color and allies. The conversation, unfortunately, has also trickled into the industry as opponents of affirmative action are now challenging Diversity, Equity and Inclusion (DE&I) initiatives.

Discover fresh insights from our blog as our Managing Director, Jasmine Flowers Mazyck, delves into the potential ramifications of this ruling on initiatives.

Also, don't miss out on joining the dialogue! Mark your calendars for the upcoming panel event, The 3 Rs of DEI Communications, presented by PRSA Chicago and hosted by FCG. Save the date: August 30th, 5:30 p.m. at The Lighthouse, 303 E. Wacker Dr., 30th Floor, Chicago, IL 60601. Secure your spot by registering at prsachicago.com.

Let's keep the conversation alive and dynamic. Follow these hashtags to stay engaged:

https://shorturl.at/ejRV7

FCG is the proud host of PRSA Chicago’s upcoming panel, 3Rs of DEI Communications (Relevant, Relatable, Real). The event will take place on Wednesday, August 30th at The Lighthouse located at 303 E. Wacker Dr. on the 30th floor from 5:30 to 8:00 p.m.

Join us as experts, including our own EVP of People + Culture and DEI, Sharron Banks, discuss the state of communications and how the 3Rs can guide best practices in a DEI initiative.

Engage in the discussion and take the opportunity to network with industry friends. REGISTER NOW at https://shorturl.at/adew6

Our next quote in our Pride Month series comes from American Gay Liberation and Gay Rights Activist, Sylvia Rivera, who vocalized her thoughts on being "unapologetically you" as a member of the community. Rivera, a forerunner in the fight against gender identity discrimination, is recognized as a key figure in the LGBTQ+ movement.

It's Juneteenth! This day commemorates the official end of slavery within all 50 states after the civil war. As a Black women-owned agency, FCG recognizes the importance of celebrating such an impactful day. Take a look at how you can also celebrate this significant holiday!

Happy Father's Day!

In our latest blog post Mike Royston, VP of Integrated Marketing, honors Father's Day by exploring how brands are changing perception around "The Father's" role.

Not Your Father’s Father’s Day: How Brands Are Helping to Change Perception - explore fcg For many countries across the globe, the third Sunday in June marks a day to celebrate dad: Father’s Day. This […]

In continuing our Small Business Tips Series, Group Creative Director, Mark-Anthony shares his insight on how to increase brand recognition!

1. Invest in data and insights to fuel strategic decisions. This will help develop communication and creative implementation. If a brand makes this a primary focus, selling to consumers becomes effortless due to their effective communication, call to actions and a higher level of cohesion across multiple platforms.

2. Keep it simple. Some of the most memorable logos are minimalistic. Establish a brand mark that is easy for consumers to recall and make sense for your brand story.

3. Saturate social and the digital space with your colors, patterns, logos, and graphics in a consistent manner. Focus on creating designs and content your audience would want to share or can relate to. Leverage low hanging fruit like posting on social media and or friends in the local area.

In the face of adversity, still we rise. Today, we remember George Floyd and the countless others who have fallen victim to injustice. Their stories fuel our determination to fight for equality and a brighter future.

Let us never lose hope. Despite the challenges, we stand firm, united in our pursuit of a society where everyone is treated with dignity and fairness. We refuse to accept a world marred by discrimination.

Together, we can dismantle systemic racism and create lasting change. Our voices will be heard, and our actions will make a difference. The struggle for equality continues, and we are committed to rising above the darkness.

George Floyd's memory serves as a reminder that the fight is not over. We must keep pushing for justice, challenging the status quo, and ensuring no more lives are lost to senseless violence.

Today, we rise. We rise in solidarity, determination, and belief that a better tomorrow is within reach.

April 23rd marked our 32nd birthday! We are proud of the incredible people, clients, and the impact on the multicultural campaigns that we've worked on over the past three decades.

-- Discover a deeper understanding of how to be more inclusive in TV programming. Read full report .

April marks Celebrate Diversity Month, while this month is a time to recognize and respect the beauty in diversity, at FCG we live diversity every day.

Congratulations to Brinton Flowers on 10 years of service! We celebrate and recognize your contributions over the past decade. Here’s to many, many more years of service awards at FCG!

on achieving this milestone, Brinton!

In honor of International Transgender Day of Visibility we want to celebrate the contributions of transgender, non-gender conforming, and non-binary people. FCG also wants to take a moment to draw attention to the discrimination, violence and other systemic barriers the community faces. Let's elevate joy, stand in the social justice gaps and advocate for the uplifting of their voices!

While women continue to dominate in every arena, the playing field isn’t always level. Hear from our FCG former pro-athlete, Deyshia Lofton, as she sheds a light on gender disparities on and off the court during March Madness. In our latest blog post, she brings new meaning to March Madness! Who will you root for?

March Madness or March for Gender Equality? - explore fcg How the NCAA Dropped the Ball on Their Road to Redemption and Lessons Learned.     Gender inequities persist within […]

You’d think that by 2023 marketers would have a grip on what women want. Read the latest from our blog as Vice President, Aquinas Early gives her take on what women want to see from marketers, while celebrating brands that have put in the work to reach women in an authentic way.

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Shout out to our team as they sn**ch national media coverage for ORIGINAL Battle of the Bands. Take a look at the Virgina State University "Trojan Explosion" Band's reaction when they were selected for the competition!

Go inside HBCU band culture with Virginia State This weekend, bands from historically Black colleges and universities competed at the Honda Battle of the Bands at Alabama State. TODAY’s Jenna Bush Hager shares Virginia State University’s road to the competition — and then the Trojan Explosion marching band shares a performance live in Studi...

Our next installment of our series features Founder and CEO of The Lip Bar Inc. Melissa Butler. Her company is making waves by becoming the largest Black-owned makeup brand in Target. The Lip Bar is the first vegan beauty brand to occupy 6 shelves of space. What makes this feat even more significant is that Butler was turned away on Shark Tank in 2015 and has now surpassed millions of sales. Congrats to and on making Black history in !

In continuation of our series where we are highlighting an inaugural class of New Black History Makers. Next up: Brandon P. Fleming, founder and CEO, of the Veritas School of Social Sciences, a college prep institute that is closing the higher education access gap for Black and brown youth. This work makes it possible for students to have a competitive edge for college admissions and within the workplace, thus increasing the probability for generational wealth. Kudos to for all they do for and within minority communities!

We celebrated two milestone work anniversaries at today’s monthly agency roundtable meeting. Our CFO, Wanda Taylor-Ward, celebrating 30 years and Senior Account Coordinator, Mary Toomer, celebrating 15 years. We are truly thankful for all of their contributions and over the years. Our people are what make us great.

Here’s to many more!

Happy ! Today begins a month-long celebration of African American history in the United States.

The current White House administration has announced that this year’s Black History Month theme is “Black Resistance.” What feelings does that invoke for you? Feel free to share your reply in the comments!