(RED)

Every action you take with (RED) saves lives. All money generated by (RED) goes to the Global Fund, one of the world's largest funders of global health.

Founded by Bono and Bobby Shriver in 2006, to fight AIDS, (RED) partners with the world’s most iconic brands and people to create products and experiences that raise money, heat, and urgency for global heath crises. Founded by Bono & Bobby Shriver in 2006 to fight AIDS, (RED) partners with the world’s most iconic brands and people to create products and experiences that raise money, heat and urgen

08/01/2024

We’re thrilled to introduce our partnership with South African fashion brand THEBE MAGUGU, centered around the incredible Heirloom Collection.
40% of the purchase price of every (THEBE MAGUGU)ᴿᴱᴰ Heirloom II will go to The Global Fund to help strengthen healthcare systems and fund life-saving programs in communities most in need. Order your custom pieces now: https://www.thebemagugu.com/heirloom-ii/

07/29/2024

Life's too short to wear boring shoes

📸: Instagram //

07/27/2024

In order to fight AIDS, we need to also fight the stigma and discrimination that allow it to thrive. MSD Invents

07/26/2024

Weekend mode: activated

📸: Instagram //

Red Noise Therapy by Red Noise Therapy & Red Noise Loops on Apple Music 07/24/2024

Proof that (RED) can be calming too! For Day, check out this Red Noise album on Apple Music, which can help you concentrate, eliminate distractions, or relax 😌

Red Noise Therapy by Red Noise Therapy & Red Noise Loops on Apple Music Album · 2020 · 10 Songs

3-Ingredient (LOBOS 1707)ᴿᴱᴰ Tequila Cocktails to Shake up This Summer 07/24/2024

In honor of , here are 3 easy tequila-based cocktails we're shaking up this summer:

3-Ingredient (LOBOS 1707)ᴿᴱᴰ Tequila Cocktails to Shake up This Summer Impress your friends this summer with these easy 3-ingredient (LOBOS 1707)ᴿᴱᴰ reposado tequila cocktails: the Minimalist Margarita, Tequila Pineapple, and Mexican Mule.

07/23/2024

Let’s not compare Apples and oranges

07/22/2024

If you can’t test, you can’t treat. Yet, nearly 50% of the world does not have access to diagnostics. Join (RED) and Roche to help expand access to testing so we can make preventable and treatable disease preventable and treatable for everyone.

Photos from (RED)'s post 07/22/2024

Look good and do good in the limited-edition Zimmermann x (RED) Summer Set.
Every purchase supports (RED)'s efforts in bringing life-saving healthcare programs to communities most in need.

07/21/2024

Proof that a (RED) iPhone is all you need to get a six-pack

📸: Instagram // @ cavantan

Photos from (RED)'s post 07/21/2024

Stigma and discrimination impede the HIV response at every step, obstructing access to prevention, testing, treatment, and care. When you join (RED), you help fight the stigma and discrimination that allow AIDS to thrive.

07/19/2024

What athletes and teams should join (RED)?

Tag them below as you watch (RED) President & COO Jennifer Lotito and Stagwell Global CMO Shannon Pruitt discuss our exciting new partnership and the power of women’s sports to help combat AIDS and injustice, especially among women & girls.



WNBA National Women's Soccer League PWHL LPGA WTA

07/19/2024

Cheers to the freakin’ weekend.

Shop the (Laithwaites USA)ᴿᴱᴰ Ground Breakers collection.

21+ only. Enjoy responsibly.

https://bit.ly/4cjiX9j

Photos from (RED)'s post 07/18/2024

We're so Julia

07/17/2024

Happy ! As you shop for sales, remember that (RED) purchases help save lives, making them a great deal today and all year round. https://amzn.to/4cFMwml

Photos from THEBE MAGUGU's post 07/16/2024

New (RED) collaboration incoming...

07/16/2024

Whether you spend your summer hiking in the wilderness or partying poolside with friends, we’ve got a (RED) goodie to suit your lifestyle. Find yours: https://bit.ly/3Lu4VpW

How the HIV Response Can Enhance Global Health Gains 07/15/2024

The global HIV response over the last 20 years has made a profound impact on global health, well beyond the confines of one disease. Elton John AIDS Foundation and Friends of the Global Fight Against AIDS, Tuberculosis and Malaria explore the ways in which HIV programs are strengthening health systems and enhancing access to care for other chronic diseases including diabetes, cancer and tuberculosis.

How the HIV Response Can Enhance Global Health Gains The HIV response has not only made history, but it has had a profound impact on global health, well beyond the confines of one disease. 

07/14/2024

This week we introduced the (RED) Creative Council—a group of brilliant leaders from the worlds of photography and film, design to journalism, management, and more—coming together to help (RED) go bigger and bolder than ever before!

https://www.red.org/reditorial/news/meet-the-red-creative-council-chaired-by-laura-brown/

07/13/2024

HIV is both preventable and treatable. Join us and let’s end the threat of HIV once and for all. MSD Invents

07/12/2024

Climate change isn't just affecting the environment—it's also impacting our efforts in the fight against AIDS. In her latest Forbes piece, President and COO of (RED) Jennifer Lotito explores how rising temperatures and environmental policy are shaping the future of global health: https://bit.ly/4eS4cwm

📸: Jonx Pillemer

07/11/2024

HEPA Girl Summer
Levoit US

Phenomenal Progress and Enduring Emergency: 4 Decades of Fighting AIDS 07/10/2024

Incredible strides have been made in the battle against HIV/AIDS over the past 40 years, but there's still more work to be done. Jennifer Lotito, President and COO of (RED), shares why she has hope in the fight and what needs to be done to end AIDS for good.

Phenomenal Progress and Enduring Emergency: 4 Decades of Fighting AIDS The AIDS fight has experienced unimaginable progress in recent decades. In 2000, just 685,000 people had access to antiretroviral therapy. In 2022, 29.8 million people were living with HIV and accessing antiretroviral therapy.

07/10/2024

Meet the (RED) Creative Council: a group of leaders from the worlds of film to photography, fashion to social media, and more, ready to bring their smarts and creativity to the fight against AIDS. Thank you Laura Brown for bringing this incredible group together! We can’t wait to see what’s in store!

07/09/2024

Thank you to Chair and all members of the stellar new (RED) Creative Council for bringing their brilliance and creativity to the fight against AIDS!

https://www.hollywoodreporter.com/news/general-news/laura-brown-red-creative-council-cynthia-erivo-murray-bartlett-1235943865/

Photos from (RED)'s post 07/08/2024

Summertime chic in (Nomasei)ᴿᴱᴰ

📸: Instagram //

Photos from (RED)'s post 07/06/2024

Urban pulse, (VESPA)ᴿᴱᴰ Style

📸: Instagram // Cristini Piaggio Abbiategrasso

Photos from (RED)'s post 07/04/2024

Red, white, and rosé.

Shop the (Laithwaites USA)ᴿᴱᴰ Ground Breakers Collection for 40% off 9 award-winning bottles of wine plus free shipping: https://bit.ly/3W2JVwG

21+ only. Enjoy responsibly.

07/03/2024

On this day in 1981, The New York Times published the first major news article covering what would later be known as AIDS. Fast forward to today and there are still 39 MILLION people living with HIV.

HIV has been preventable and treatable for decades, but only for some. We can't end AIDS until everyone everywhere has access to critical HIV prevention, testing, and treatment. Join us.

07/02/2024

This all-in-one personal grooming device does more than you think.

CHOOSE (RED) SAVE LIVES this summer with the Panasonic Personal Care Multishape and dozens of other (RED) products from your fav brands at Amazon.com/RED

Thank you, Merck for your generous support of (RED)!

Want your organization to be the top-listed Non Profit Organization in New York?
Click here to claim your Sponsored Listing.

Videos (show all)

We’re thrilled to introduce our partnership with South African fashion brand THEBE MAGUGU, centered around the incredibl...
They say life's a picnic, so you should enjoy it.
In order to fight AIDS, we need to also fight the stigma and discrimination that allow it to thrive. #STATurday MSD Inve...

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